Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

So, you want your audience to see you as a pro? Good news: it’s not about having the latest gear. It’s about knowing when to upgrade and how to maximize what you’ve got. Home studio expert Junaid Ahmed is back to share his simple, no-BS advice on building a home studio setup that grows with you. We’re breaking down when to invest in new gear, when to hold off, and the small tweaks that make a big difference in your sound—without blowing your budget.If you think better gear is the key to earning authority in podcasting, this episode will change your mind. Hit play and let’s dive in.0:02 - What Actually Makes You Sound Like a Pro (Hint: It’s Not Expensive Gear)1:47 - The 4 Stages of Home Studio Evolution (And Where You Fit In)2:46 - The Right Time to Upgrade Your Mic, Camera, or Lighting4:30 - Budget-Friendly Fixes for Clearer, More Professional Sound10:04 - How to Upgrade Your Podcast Gear Without Overspending Episode Links:Check out Junaid Ahmed’s Podcast: Hacks to HobbiesBook Your Free Home Studio Audit with Junaid: HomeStudioMastery.comBuy, sell or trade used video gear:mpb.com keh.com Other Episodes You’ll Enjoy:The Secret to a Home Studio Setup That Commands Authority → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Better gear won’t make you a better podcaster. But you can create a home studio that looks and sounds pro—using what you already have.Fellow podcaster and tech guru Junaid Ahmed joins me to distill 20+ years of audio and video design into 20 minutes of no-nonsense advice to help you create a home studio that commands authority on any budget, and to prove that how you use your gear matters more than the gear itself. So if you’re worried your setup makes you look unprofessional (or that your audience won’t take you seriously), this one’s for you. Hit play and let’s dive in.0:01 - Why Better Gear Won’t Make You a Better Podcaster3:28 - How to Create a Home Studio That Commands Authority—Without Spending a Dime5:18 - Why Dedication to Your Craft Builds Deeper Trust With Your Listeners8:26 - Why Gear Placement > Gear Price (Always)14:54 - How to Get Studio-Quality Audio on Any Budget Episode Links:Check out Junaid Ahmed’s Podcast: Hacks to HobbiesBook Your Free Home Studio Audit with Junaid: HomeStudioMastery.com Other Episodes You’ll Enjoy:4 Ways to Upgrade Your Home Studio Without Overspending  This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

What if one bad review was all it took to silence your podcast for a year? That’s exactly what happened to bestselling author, investor, and financial literacy expert, Janine Mix. But instead of quitting, she came back stronger—revamping her show in a way that made it impossible for the right listeners to ignore.In this episode, Janine shares how to tell if your podcast is too broad, the biggest messaging mistake that stops listeners from hitting play, and how to create a podcast that commands attention and keeps your audience coming back. So if you're ready to create a must-listen show (and realize that rejection isn’t the end—it’s actually a sign you’re on the right track), hit play and let’s dive in.0:19 – The Fear That Keeps Listeners From Connecting With Your Podcast3:05 – How to Tell if You’re Playing It Too Safe With Your Podcast8:04 – The Messaging Mistake That Keeps Listeners From Hitting Play15:24 – What to Do When Self-Doubt Stops You From Hitting Publish21:16 – How to Keep Showing Up When Growth Feels Slow Episode Links:Check out Janine Mix’s podcast: Permission to Prosper Other Episodes You'll Love:Steal My High-Converting Episode Framework → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

AI voice cloning sounds like the ultimate shortcut—efficiency, scale, and less time spent recording. But what happens when your listeners can tell the difference and it destroys their trust in you, costing you the credibility, growth, and authority you’ve worked so hard to build?I’m pulling back the curtain on the hidden dangers of AI voice cloning and why using it could be the biggest mistake you ever make with your podcast. You’ll find out how AI is silently devaluing your expertise, why listeners always know when something feels off (and how that kills engagement), and the five things you should never outsource to AI—unless you want to blend in with everyone else.If you’re serious about building a binge-worthy Top 100 podcast that actually grows your business (and being seen as the go-to authority in your niche) hit play and let’s dive in.0:05 - AI Voice Cloning: The “Shortcut” That Could Kill Your Credibility0:22 - Can You Spot the Fake? Most People Can’t (But Your Listeners Will)3:01 - The Hidden Cost of Outsourcing Your Voice6:30 - What Actually Builds Listener Loyalty (Hint: It’s NOT Your Content)12:55 - Five Things You Should NEVER Let AI Touch—Unless You Want to Blend In  → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Video podcasting is everywhere. But does that mean your podcast needs it? Because let’s be real: we both know that repurposing full-length episodes or posting random clips won’t cut it if you actually want to grow your audience.In this episode, I’m back with Bryan Fittin of GoRogue Studios to break down the stupidly effective way to leverage video podcasting—aka the type of content that makes listeners fall in love with your show, the one thing you should be sharing to turn casual viewers into superfans, and why you don’t need fancy production to grab attention.So if you don’t want to hire a full production team, spend hours editing, or post content that looks great but doesn’t actually drive listeners back to your show, hit play and let’s dive in. 0:02 – Video Podcasting Won’t Grow Your Show—But This Will1:39 – The Type of Content That Makes Listeners Fall in Love With You5:00 – Why the Smallest Moments Build the Biggest Audience10:41 – Why Low-Tech, Low-Production Video Delivers More Value Than You Think18:01 – The Best First Step If You’re Stuck on What to Post Episode Links:Connect with Bryan: GoRogueStudio.com Other Episodes You’ll Enjoy:How Video Can Make (or Break) Your Podcast → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Video podcasting is not the magic growth hack you’ve been sold. In fact, too many podcasters are finding out the hard way that adding video is costing them nothing but time, energy, and listeners.That’s why I invited Bryan Fittin, founder of GoRogue Studios, to break down exactly what adding video can and can’t do for your show—and the risks no one’s talking about when you don’t approach it strategically.We cover AI video editors (spoiler: they’re not a shortcut), which platform is actually best for getting started with video (hint: it’s not YouTube), and why adapting your podcast content for video takes more than flipping your iPhone around and hitting record.So if you’re wondering whether video is the next big move for your podcast or another recipe for burnout, hit play and let’s dive in.0:03 Why Video Podcasting Might Cost You More Than It Gains You1:49 The Truth About AI Video Editors (And Why They Won’t Save You Time)3:08 The Best Platform for Video Podcasts (Hint: Not YouTube)5:28 Why You Can’t Just Flip Your Camera and Hit Record12:22 Should You Add Video or Stick to Audio? Here’s How to Decide Episode Links:Connect with Bryan: GoRogueStudio.com Other Episodes You’ll Enjoy:The Type of Content that Turns Podcast Listeners Into SuperfansSteal My High-Converting Episode FrameworkThe Pros & Cons of YouTube for Podcast GrowthWhy Audio-Only Podcasting Still Dominates  → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Think your podcast should be making you money by now? Here’s why it’s not—and what to do about it.In part two of this episode series, I’ll help you set accurate expectations for podcast monetization whether you don’t have an offer yet (or don’t plan to), have an offer that’s not converting, or have an offer that is converting and want to scale it.We’ll unpack how your podcast serves you at each stage, the expectations you need to set, and the strategies that separate profitable podcasters from the ones stuck creating content that never pays off (literally). So if you’re ready to build a podcast that actually drives revenue (without guessing, hoping, or waiting forever to see results) hit play and let’s dive in.0:02 – What Separates Profitable Podcasters from the Rest1:41 – No Offer? Here’s What to Focus on First3:50 – Have an Offer, But No Sales? Here’s Why7:25 – Have a High-Converting Offer? Here’s How Your Podcast Can Scale It11:16 – How to Align Your Podcast with Your Monetization GoalsOther Episodes You’ll EnjoyYour Podcast Won’t Drive Sales Without This→ This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Most podcasters want to make money from their show. The problem? Too many assume that having a podcast and making money from it are one and the same—but they’re not.In this two-part episode series, I’m breaking down how to bridge the gap between having the podcast and making money from it, with what you actually need to turn listeners into buyers. Plus, we’ll unpack one of the biggest mistakes podcasters make that causes them to spend hours scripting, recording, and editing, only to refresh their analytics and see no new downloads and no new dollars in their bank account.So if you're ready to build a podcast that actually drives business growth without spending hundreds of hours creating episodes and not getting paid for it, hit play and let's dive in.0:02 – The Real Reason Your Podcast Isn’t Paying You Yet1:45 – The Two Biggest Reasons People Never Make Money From Their Podcasts3:16 – Why a Podcast Won’t Fix a Broken Offer (But Will Expose the Problem)5:15 – The Question That Determines If Your Podcast Will Make Money11:46 – How to Set Accurate Expectations for Podcast MonetizationOther Episodes You’ll EnjoyWhat to Do When Your Podcast Isn’t Converting→ This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Think monetizing your podcast is as simple as landing a sponsor and calling it a day? Not so fast. Kevin Chemidlin, host of Grow the Show, is back to reveal why rushing to monetize can sabotage your podcast—and how holding off can actually set you up for bigger profits and a stronger connection with your audience.We’re unpacking Kevin’s four-step framework for podcast growth and monetization, where he reveals how to get your audience not just listening, but lining up to buy what you’re offering.So if you’re ready to stop supporting your podcast out-of-pocket and turn your show into a true profit-driver, hit play and let’s dive in.0:02 - Why Monetizing Your Podcast Too Early Can Backfire1:05 - Why Waiting to Monetize Actually Helps You Make More Money6:15 - 3 Things You Need to Monetize Your Podcast Successfully9:29 - What Really Turns Listeners into Buyers15:54 - How to Track ROI from Your Podcast the Right Way Episode Links:Check out Kevin Chemidlin’s podcast: Grow the Show Other Episodes You’ll Enjoy:The Two Silent Killers of Podcast Growth  → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

As the saying goes in podcasting: "If you build it, nothing will happen." Brutal? Maybe. True? Absolutely.In this episode, I’m sitting down with Kevin Chemidlin, founder of Grow the Show, and together we’re diving into the two silent killers of podcast growth—and trust me, these aren’t your usual suspects.So if you're ready to learn how to hook your audience, keep them coming back, and transform your show into one your listeners can’t help but tell everyone about, hit play and let's dive in.  Episode Links:Check out Kevin Chemidlin’s podcast: Grow the Show Other Episodes You’ll Enjoy:Why Most Podcasts Struggle to Make Money (and How to Fix It)   → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.