Double Your Freelancing Podcast

Links & resources can be found on the show notes page: https://dyf.link/episode93In this episode, Zach talks to Josh Starr from https://joshstarr.coJosh has started several different agencies, each of which gets clients from cold email. (He also has an agency where he does cold outreach for other agencies — how meta eh?)His various agencies have generated over $2.3 million in lifetime value, and they’ve worked with over 3,500 clients including big brands like Walmart, Kellogg’s, Coke, and Pepsi.Josh works with clients using his cold email strategies to create massive value for B2B prospects.On today’s episode, you’ll learn the exact cold email strategies Josh uses that you can implement as a freelancer or agency owner to connect with new clients and have a consistent pipeline of new clients.Check out DYF Accelerator community where you can attend live expert interviews and get one on one coaching with Zach - https://dyf.link/communityMore details and links on the show notes page: https://dyf.link/episode93

Marketing coach and founder of Growth Marketing Hub, Bo-Peter Laanen, discusses how freelancers and agency owners can leverage AI for automation and workflow optimization. Topics include using AI for content production and SEO strategies, scaling course offerings and services for ideal clients, AI's role in SEO and content creation, using AI in content writing, the impact of AI in agency work and freelancing, and incorporating AI into freelancers' workflows.

Links & resources can be found on the show notes page: https://dyf.link/episode91In this episode, Zach talks to Kim Swagemakers from Kimpact, about her experience going from employee to freelancer to a productized agency owner. On this episode Kim shares her insights about immersing yourself in client pain points to inform your trajectory, choosing a niche based on past products, finding good productized service ideas, building automated lead flows, and much more.This was recorded for our private community as an expert interview and if you want to check out the community for yourself, it includes 1-on-1 coaching with myself, weekly check-ins, plus when we have calls like this one, members can join live to ask questions directly with the guest.More details and links on the show notes page: https://dyf.link/episode91  

Links & resources can be found on the show notes page: https://dyf.link/episode90In this episode, Zach talks to Jesse Hanley from Bento - the email marketing tool.In today’s episode, you’ll find out how Jesse went from solo freelancer to scaling a 25-person agency, then selling it all and starting a SaaS email marketing product.Jesse talks about the challenges of scaling an agency including client lead flow, having a lean team, and the benefits of a simple business model.We dive deep into how being genuinely helpful online can lead to big customers, and whether you should chase scaling your business or focus on doing your best work every day.More details and links on the show notes page: https://dyf.link/episode90

Links & resources can be found on the show notes page: https://dyf.link/episode89In this episode, Zach talks to Joana Galvão from Gif Design Studios.Joana Galvão is the co-founder of award-winning design agency Gif Design Studios and a leading business coach for ambitious creatives who want to take the shortcut.Based in Porto, Portugal, her agency specializes in brand identities and conversion-obsessed design and serves industry leaders in 17 countries on five continents.Her coaching program, Ambitious Creatives Booked Solid, helps freelancers get booked solid with dream projects, to 6-figures and beyond, without burnout.Joana speaks internationally on entrepreneurship and the power of design and creativity and her work has been featured in the Guardian UK, Brand Brilliance, and Digital Arts magazine.Join the DYF Accelerator community at: dyf.link/community Check out the Start The Right Type of Business beta course within DYF University, which is at dyf.link/university

Delia Monk, a freelancer who earned $100,000 in her first year freelancing through cold agency outreach, shares her cold outreach philosophy and approach for booking clients. She provides her email template that drove multiple five figures of business. The podcast also explores transitioning to freelance writing, crafting a unique brand story, outsourcing and collaboration, and the importance of personalizing outreach messages. Delia emphasizes the significance of a clear call to action, thorough research, and having a separate email domain for freelancing success.

Links & resources can be found on the show notes page: https://dyf.link/episode87They’ve worked with big names like Pat Flynn and featured on Forbes, SPI, and more.One of the cool things about their business is how systematized it is — they pay all their contractors fixed rates for projects, and have their process so dialed in that Prerna’s effective hourly rate (EHR) for copywriting is about $1,000/hr.Tons of great insights in this episode — enjoy!More details and links on the show notes page: https://dyf.link/episode87

Nicolas Cole, ghostwriter-turned-agency-owner, shares insights on scaling a 7-figure ghostwriting agency through cold outreach, content marketing, and community engagement. They discuss the importance of cold outreach for freelancers, specializing and building expertise, and the power of educating and providing value in cold outreach. Cole also talks about choosing a niche and scaling your freelance or agency business. They highlight the ideal candidates for the premium ghostwriting academy and address common objections.

Brennan Dunn, the founder of DYF, discusses his journey from employed developer to scaling a bespoke agency to $2M/yr. He shares insights on running a 7-figure agency, transitioning to SaaS and education products, personalized marketing, the shift from hourly billing to a team-based approach, financial aspects of running an agency, and the emotional impact of feedback. The podcast also explores the transition from agency work to product development, the approach of Right Message and service, suitability for the bespoke agency route, and the challenges in starting outreach and promoting a business.

I talk about why I've been M.I.A., and share how focusing on expected results helped me win over a new client.