In this episode of Media Empires, Erik Torenberg sits down with Snigdha Sur, CEO and co-founder of The Juggernaut, to discuss the challenges and strategies of growing a modern media company, including content strategy, team development, expanding their audience from 10,000 to over 500,000, and sustaining revenue, while emphasizing mission-driven journalism for the South Asian diaspora. For full show notes, visit: https://highlightai.com/share/2dfa074b-caaa-4105-80b3-c8fa4474f555_📰Be notified early when Turpentine drops new publication: https://www.turpentine.co/exclusiveaccess _🎙️ DealcraftDealcraft | Insights from Great Negotiators https://link.chtbl.com/3CG3TbHY?sid=Turpentine is the brand new weekly podcast that features interviews with world’s greatest dealmakers and diplomats, including Former Secretary of State Henry Kissinger, Blackstone CEO Steve Schwarzman, and music industry super-lawyer John Branca, on their most challenging negotiations. Each episode, host Jim Sebenius (Harvard Business School professor and renowned negotiation expert) relates fascinating deal stories and distills useful insights for listeners to apply in their toughest deals and disputes._SPONSORS:SHOPIFYShopify is the world's leading e-commerce platform, offering a market-leading checkout system Shoppay and exclusive AI apps. Nobody does selling better than Shopify. Get a $1 per month trial at https://shopify.com/cognitiveGIVEWELLGiveWell spends 50,000 hours every year doing deep-dives into different charitable programs to try to find the ways to do the most good for your dollar. GiveWell has now spent over 17 years researching charitable organizations and only directs funding to a few of the HIGHEST-IMPACT opportunities they’ve found. Visit https://www.givewell.org to find out more or make a donation. (Select PODCAST and enter Econ 102 at checkout to support our show.)📑 Discover Carta, the innovative end-to-end accounting platform revolutionizing private fund management with streamlined operations and on-demand insights. Experience the new standard at https://carta.com/investors/_LINKS:Sign up to The Juggernaut's free newsletter: https://www.thejuggernaut.com/newsletterSubscribe to their original articles: https://www.thejuggernaut.com/subscribeFollow on X (@bethejuggernaut)—X / TWITTER:@snigdhasur (Snigdha)@bethejuggernaut (Juggernaut)@eriktorenberg (Erik)

Greg Raiten, a former lawyer and co-founder of The Suite, dives into the fascinating world of curated C-suite communities. He shares how a simple dinner series transformed into a structured, revenue-generating platform for executives. The conversation reveals the challenges of scaling community-based businesses and the effectiveness of paid memberships. Raiten also discusses future expansions and innovative strategies for revenue through sponsorships while emphasizing the importance of collaboration among C-suite leaders.

JT Barnett, a former pro hockey player turned influential content creator and CEO of CreatorX, shares his fascinating journey from the locker room to the digital marketplace. He discusses the transformative role of social media in shaping careers and emphasizes authenticity in audience engagement. The chat dives deep into the future of content strategy, exploring new platforms and technologies like AR and AI. Barnett also sheds light on the evolving creator economy and how brands can successfully navigate this landscape for growth.

Rex Woodbury, Founder and Managing Partner at Daybreak Ventures and former Partner at Index Ventures, dives into the dynamic world of the creator economy. He discusses the evolution of digital creators and the monetization challenges they face. The conversation highlights how Gen Z is reshaping social issues and consumer trust, along with the impact of NFTs and emerging technology on creator income. Woodbury also explores the rise of child-free lifestyles and the unique market opportunities they present, emphasizing personal connections in entrepreneurship.

Michael Girdley, CEO of an 11-business holding company, and Sean Linehan discuss the challenges and strategies of incubating businesses, building a media presence, leveraging AI for hiring, and managing multiple companies. They explore content creation consistency, unique incentivization systems, and strategic considerations for business acquisitions.

Boye Fajinmi, co-founder of The Future Party, shares insights on transitioning to a media company, specialized newsletters' power, and revenue diversification. He discusses hosting media events, monetization strategies, and advertising metrics for newsletter growth.

Anuj Abrol and Sarah Wright discuss building successful newsletters, focusing on content quality, audience engagement, and monetization. They explore repurposing podcast content, leveraging social networks, and creating engaging newsletters for niche audiences. Strategies for maximizing reach, building relationships with high-quality audiences, and potential of short-form video content are also highlighted.

Byrne Hobart, creator of The Diff, talks about the evolution of media industries, print vs. digital media success, disruption in news sectors, changes in media landscapes, financial journalism scenarios, AI in media layoffs, investigative journalism economics, and insights on building a media empire.

Dan Ni, CEO of TLDR Newsletter, discusses TLDR's rapid growth, building an audience on their platform, challenges of new content formats, monetization tactics, exploring different niches, and strategies for audience engagement and scaling with advertisers.

Entrepreneur and investor Austin Petersmith discusses growing Inside's newsletter business, user-generated content, niche social networks, and challenges in podcasting. They explore monetization strategies, editorial approaches, and the rise of niche media. Also, they touch on innovative SaaS models, private equity in podcasting, and investing in early-stage B2B startups.