

Searching For SaaS
Josh Ho & Nate Bosscher
A podcast with a fresh perspective on the stages of building a SaaS business
Episodes
Mentioned books

Jan 3, 2024 • 10sec
Happy New Year!
Happy new year everyone! We're working on some new episodes for you. See you soon!

Dec 20, 2023 • 34min
Talking to competitors: insightful or terrible?
The podcast discusses the balance of discussing info, insights, and mental preparation when talking to competitors. They also explore stress management, technical difficulties, concerns about sharing technical details, big unlocks, betrayed trust in partnerships, and challenges of partnerships.

Dec 6, 2023 • 36min
Mistakes on CMS Choices and Josh’s No-Code Project
Today on the show we talk about tech for marketing sites (wordpress, headless CMS, web flow…) and Josh tells us about his experience building a little no-code project.
Links: Jesse Hanley https://twitter.com/jessethanley
This is episode 95

Nov 22, 2023 • 35min
Business Retreats & Building Community
On the show this week, we talk about business retreats and why some are so great!
There are things we love, and things we’d rather avoid and today we talk about it all.
This is Episode 94

Nov 8, 2023 • 39min
A/B Testing Tools, Approaches, and Experiment Logs
Today on the show we dive into the world of A/B testing and the tools around that.
This is episode 93

Oct 25, 2023 • 42min
Quick takes on Categories, WOM and Frameworks
Christopher Lockhead, a category creation expert, and Nilan Peiris, a word of mouth specialist, discuss topics such as category creation, word of mouth marketing, abandoning business frameworks, and the shutdown of Google Podcasts. They also touch on their experiences with COVID shots, sharing content lists, and transitioning to a new podcast player. In addition, they talk about the importance of customer value, counterpositioning, and their criticism of a previous guest's behavior.

Oct 11, 2023 • 53min
Colin Nederkoorn on growing Customer.io, pricing and branding
Today on the show we’re joined by Colin from Customer.io. He takes on the journey of building an integrated messaging platform and his thoughts on pricing and branding.
Colin’s Twitter: @alphacolin
This is episode 91

Sep 27, 2023 • 43min
4 Validation Strategies and Honing Value Props
Today on the show, we dive into 4 validation strategies Lenny Rachitsky suggested in a recent newsletter. Nate & Josh lean into what’s worked for them and which methods they think are the most effective.
Lenny’s article: https://www.lennysnewsletter.com/p/how-to-validate-your-b2b-startup
This is episode 90

Sep 13, 2023 • 41min
Brainstorming Marketing Strategy for Testing Taxi
The hosts discuss reaching the audience for Testing Taxi, messaging, and early MVPs. They also talk about shifting focus from implementation to strategy and inviting a founder as a guest. Additionally, they explore programmatic strategies for SEO, differences between manual and automated testers, and determining the goodness level for an MVP. The chapter also emphasizes thorough testing and improvement.

Aug 30, 2023 • 34min
Swipe files, finding your spirit animal
The podcast discusses swipe files and how they can benefit the creative process. They also explore the influence of swipe files on work and shaping company culture. The importance of discussions and common understanding is emphasized, along with the concept of using swipe files and spirit animals for inspiration. Contrasting approaches to taking action are also discussed.