
Searching For SaaS
A podcast with a fresh perspective on the stages of building a SaaS business
Latest episodes

Nov 20, 2024 • 59min
Two-Time SaaS Operator Aaron Weiche Shares Tactics, Strategy and His Story
Today, we chat with Aaron Weiche co-founder of LeadFerno and CEO at GatherUp. Aaron shares his take on the current SMB market, how he grew LeadFerno, GatherUp and his strategy for the future.
You can find Aaron at https://www.linkedin.com/in/aaronweiche/

Oct 23, 2024 • 30min
Yay traction! But how should Nate respond to the “do you white-label” question?
Today on the show we talk about responding to partnership inquiries. We go through everything from white labelling, reselling, affiliates and specific customization. Josh shares some of his experience from the trenches as we think through these ideas.
This is episode 115

Sep 25, 2024 • 47min
15yrs+ growing LessAnnoyingCRM with cofounder Tyler King
Today, Tyler King shares the ups and downs of growing his SaaS over the last 15yrs+. We dig into the origin of LessAnnoyingCRM, mistakes they made along the way and how they currently look at the world. Tyler is a great guy and was very open about sharing his story. Enjoy!
You can find Tyler at:
- Twitter: https://x.com/TylerMKing
- Company: https://www.lessannoyingcrm.com/
- Podcast: https://www.startuptolast.com/
This is episode 114

Aug 28, 2024 • 29min
Putting Market Research in it’s Box
Today, we talk about our methods and approach to competitive and technical research. Let’s dive in!
This is episode 113

Jul 31, 2024 • 37min
Luggage, Soup and an Unexpected Marketing Dilemma
Today on the show we talk about market positioning and the two archetypal marketing messages: Bags Fly Free and Soup is Good Food.
We also discuss the most urgent question your startup needs to answer: Why Buy Now?
This is episode 112
Links:
Bags Fly Free vs Soup is Good Food
https://kellblog.com/2018/06/13/the-two-archetypal-marketing-messages-bags-fly-free-and-soup-is-good-food/
Dave Kellogg Podcast
https://open.spotify.com/episode/1Jozji543Svs2oj9x1wfPK
Ruben Gamez on Twitter
https://twitter.com/earthlingworks/status/1815165607144513572
Why Buy Now? The Most Urgent Question Your Startup Needs to Answer
https://medium.com/unusual-ventures/why-buy-now-the-most-urgent-question-your-startup-needs-to-answer-1492e1bc2ea0

Jul 17, 2024 • 34min
Double down, Give up or Something else?
Today we’re talking about personal strengths, weaknesses and where to focus your attention. Nate & Josh are pretty sure they’re uncommon approach works much better than the status quo.
This is episode 111

Jul 3, 2024 • 32min
‘People don’t change’ might just change you
Today on the show we talk about patterns in prospects, co-workers and even our families that change how we approach sales, management and life. It’s a full bag of truisms that have impacted us in unexpected ways.
This is episode 110

Jun 19, 2024 • 28min
The Unexpected Audience Pivot for Nate’s Tool
Today we talk about a tool Nate’s been working on and who the target market is. Josh has some great insights on how to hone this idea for better growth.
This is episode 109

Jun 5, 2024 • 45min
Josh’s Odd Listening Tour Leads to an App Idea
Today on the show we talk about the non-saas podcasts Josh has been listening to and how this has changed his perspective. All this learning has Josh thinking of a new app idea that he shares with us towards the end of the episode.
This is episode 108

May 22, 2024 • 37min
Success in 3 Market Types
Some market areas seem to be consistently successful while others are not :thinking_face:. We dive into what those successful areas are and what it’s like to run a company there. We also get a sneak peak into Josh’s experience with Arc for Windows.
Link: https://www.saastr.com/how-do-i-start-a-successful-saas/
This is episode 107