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IndieGameBusiness®

Latest episodes

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Dec 29, 2022 • 60min

How Can I Improve My Steam Page?

Chris will do a live review of several Steam pages from conference attendees. He will discuss what's working and offer tips on how on to improve the page. If you want your Steam page to be considered for review, please email your Steam page link to heather@powellgroupconsulting.com. To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream: twitch.tv/indiegamebusiness Join the Indie Game Business Discord: discord.gg/indiegamebusiness The Twitters to follow - Indie Game Business: twitter.com/BusinessIndie Powell Group Consulting: twitter.com/PowellGrp Jay: twitter.com/Powell_Jay INDIE: twitter.com/TheRealIndie Thank you so much to Trip Wire Presents for sponsoring Indie Game Business!  Follow TripWire Presents on Twitter: https://twitter.com/twpresents Check out TripWire Presents website: https://www.tripwireinteractive.com/#/ #gamedev #indiegamedev #gamedeveloper #indiegamedeveloper #gamebusiness #howtomarketyourgame #steampage #steam #gamedev #videogamedev
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Dec 29, 2022 • 1h 3min

How to Generate More Organic Traffic by Keyword Installs

To collect organic installs from search, you need to make it easy for users to find them in the search. It is logical that the higher your app is in the search for a specific search request, the more users will see your application and download it accordingly. One of the main ways to attract organic users from search is through keyword installs. Due to downloads by keywords, the application rises in the search, organic users begin to see and download it. We want to tell participants how to promote the mobile game using keywords in 2023 for better monetization. How advertising app with keywords will increase organic traffic to app, we discuss different marketing strategies for Android and iOS. To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream: twitch.tv/indiegamebusiness Join the Indie Game Business Discord: discord.gg/indiegamebusiness The Twitters to follow - Indie Game Business: twitter.com/BusinessIndie Powell Group Consulting: twitter.com/PowellGrp Jay: twitter.com/Powell_Jay INDIE: twitter.com/TheRealIndie Thank you so much to Trip Wire Presents for sponsoring Indie Game Business! Follow TripWire Presents on Twitter: https://twitter.com/twpresents Check out TripWire Presents website: https://www.tripwireinteractive.com/#/ #gamedev #indiegamedev #gamedeveloper #indiegamedeveloper #gamebusiness #SEO #marketing #generatetraffic #gamedev #indiegamedev #keywords
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Dec 28, 2022 • 60min

How to Talk to Anyone

Rob Lawless has held over 5,100 hour-long conversations with complete strangers. In this session, you'll learn and practice the framework he uses so you can connect with anyone in your industry and beyond! To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream: twitch.tv/indiegamebusiness Join the Indie Game Business Discord: discord.gg/indiegamebusiness The Twitters to follow - Indie Game Business: twitter.com/BusinessIndie Powell Group Consulting: twitter.com/PowellGrp Jay: twitter.com/Powell_Jay INDIE: twitter.com/TheRealIndie Thank you so much to Trip Wire Presents for sponsoring Indie Game Business!  Follow TripWire Presents on Twitter: https://twitter.com/twpresents Check out TripWire Presents website: https://www.tripwireinteractive.com/#/ #gamedev #indiegamedev #gamedeveloper #indiegamedeveloper #gamebusiness #talktoanyone #gamedev #indiegamedev
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Dec 28, 2022 • 1h 13min

Hundred Days: a winemaking simulation game and its self publishing strategy

Releasing an indie game looks more like a marathon than a sprint: last year Broken Arms Games release a game called 'Hundred Days - Winemaking Simulator', in this session we will go through a post-mortem analysis of Hundred Days release and post-release strategy. To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream: twitch.tv/indiegamebusiness Join the Indie Game Business Discord: discord.gg/indiegamebusiness The Twitters to follow - Indie Game Business: twitter.com/BusinessIndie Powell Group Consulting: twitter.com/PowellGrp Jay: twitter.com/Powell_Jay INDIE: twitter.com/TheRealIndie Thank you so much to Trip Wire Presents for sponsoring Indie Game Business! Follow TripWire Presents on Twitter: https://twitter.com/twpresents Check out TripWire Presents website: https://www.tripwireinteractive.com/#/ #gamedev #indiegamedev #gamedeveloper #indiegamedeveloper #gamebusiness #gamedev #indiegamedev
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Dec 28, 2022 • 1h 4min

Legal Matters for Professional Gamers & Streamers

Justin will discuss legal matters that professional gamers and streamers should be aware of. To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream: twitch.tv/indiegamebusiness Join the Indie Game Business Discord: discord.gg/indiegamebusiness The Twitters to follow - Indie Game Business: twitter.com/BusinessIndie Powell Group Consulting: twitter.com/PowellGrp Jay: twitter.com/Powell_Jay INDIE: twitter.com/TheRealIndie Thank you so much to Trip Wire Presents for sponsoring Indie Game Business! Follow TripWire Presents on Twitter: https://twitter.com/twpresents Check out TripWire Presents website: https://www.tripwireinteractive.com/#/ #gamedev #indiegamedev #gamedeveloper #indiegamedeveloper #gamebusiness #gamedev #gamelawyer #videogamelegal
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Dec 26, 2022 • 1h 5min

Making Cents in a 'Post-Pandemic' World: Navigating Fundraising

In a world struck by war, a pandemic, the rapid proliferation of 'metaverse' technologies, mass layoffs, and an imminent recession, how can indie game developers survive and thrive in the current economic climate? This fireside chat will focus on sharing insight, advice, and resources around games market trends and existing funding opportunities via grants, accelerators, publishers, VC funds, and more. Additionally, we will address best practices to highlight competitive advantage and singularity in an increasingly saturated indie game development ecosystem. To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream: twitch.tv/indiegamebusiness Join the Indie Game Business Discord: discord.gg/indiegamebusiness The Twitters to follow - Indie Game Business: twitter.com/BusinessIndie Powell Group Consulting: twitter.com/PowellGrp Jay: twitter.com/Powell_Jay INDIE: twitter.com/TheRealIndie Thank you so much to Trip Wire Presents for sponsoring Indie Game Business!  Follow TripWire Presents on Twitter: https://twitter.com/twpresents Check out TripWire Presents website: https://www.tripwireinteractive.com/#/ #gamedev #indiegamedev #gamedeveloper #indiegamedeveloper #gamebusiness #gamedev #videogamedev #gamedeveloper #gamefundraising
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Dec 26, 2022 • 51min

Marketing Best Practices to Boost Your Game's Launch

When it comes to a successful launch for your game, the topic on everyone’s mind is marketing. But with so many different methods and options, what’s your best bet to reaching your audience and getting them hooked? Join us for this fireside chat where we talk about everything from the power of a trailer to mobilizing your community.  To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream: twitch.tv/indiegamebusiness Join the Indie Game Business Discord: discord.gg/indiegamebusiness The Twitters to follow - Indie Game Business: twitter.com/BusinessIndie Powell Group Consulting: twitter.com/PowellGrp Jay: twitter.com/Powell_Jay INDIE: twitter.com/TheRealIndie Thank you so much to Trip Wire Presents for sponsoring Indie Game Business! Follow TripWire Presents on Twitter: https://twitter.com/twpresents Check out TripWire Presents website: https://www.tripwireinteractive.com/#/ #gamedev #indiegamedev #gamedeveloper #indiegamedeveloper #gamebusiness #videogamedev #indiegamedev #gamemarketing
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Dec 26, 2022 • 1h 11min

Starting a Studio with No Experience

Before starting her studio, Alina had no games industry experience. This  session is about how she got started by using the resources already out  there - books, YouTube, participating in an accelerator - to make it  happen and the hard lessons learned along the way.     To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream: twitch.tv/indiegamebusiness Join the Indie Game Business Discord: discord.gg/indiegamebusiness The Twitters to follow - Indie Game Business: twitter.com/BusinessIndie Powell Group Consulting: twitter.com/PowellGrp Jay: twitter.com/Powell_Jay INDIE: twitter.com/TheRealIndie Thank you so much to Trip Wire Presents for sponsoring Indie Game Business! Follow TripWire Presents on Twitter: https://twitter.com/twpresents Check out TripWire Presents website: https://www.tripwireinteractive.com/#/ #gamedev #indiegamedev #gamedeveloper #indiegamedeveloper #gamebusiness #gamestudio #videogamestudio #indiegamedev #gamedev
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Dec 25, 2022 • 1h 4min

The Art And Perspective Of VO: How to Incorporate VO to Enhance Your Game

Eli and Bonnie will talk about the importance of VO in early game development. The value of proper representation in games and the costs to acquire the appropriate talent that can not only bring the desired voice, but the life experiences that we as a talent brings will further enhance the gaming experience of the consumers.  To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream: twitch.tv/indiegamebusiness Join the Indie Game Business Discord: discord.gg/indiegamebusiness The Twitters to follow - Indie Game Business: twitter.com/BusinessIndie Powell Group Consulting: twitter.com/PowellGrp Jay: twitter.com/Powell_Jay INDIE: twitter.com/TheRealIndie Thank you so much to Trip Wire Presents for sponsoring Indie Game Business! Follow TripWire Presents on Twitter: https://twitter.com/twpresents Check out TripWire Presents website: https://www.tripwireinteractive.com/#/ #gamedev #indiegamedev #gamedeveloper #indiegamedeveloper #gamebusiness #gamedeveloper #gamedev #videogamevoiceover #voiceover #VO
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Dec 25, 2022 • 1h 2min

The Value of Community Building

You have an epic game currently in development, and you're ready for  your future players to get excited and involved! But how? Community  building is more than just sharing your release date on Twitter or  starting a Discord server. That's where Community Managers come in!  Community Management is one of the most misunderstood roles in the games  industry, but one that has the opportunity to largely impact the  success of your game. My talk will cover what a Community Manager does,  and how having one on your team will get players interested in your  game…and keep them there!     To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business Indie Game Business is produced by The Powell Group: powellgroupconsulting.com Watch the official live stream: twitch.tv/indiegamebusiness Join the Indie Game Business Discord: discord.gg/indiegamebusiness The Twitters to follow - Indie Game Business: twitter.com/BusinessIndie Powell Group Consulting: twitter.com/PowellGrp Jay: twitter.com/Powell_Jay INDIE: twitter.com/TheRealIndie Thank you so much to Trip Wire Presents for sponsoring Indie Game Business! Follow TripWire Presents on Twitter: https://twitter.com/twpresents Check out TripWire Presents website: https://www.tripwireinteractive.com/#/ #gamedev #indiegamedev #gamedeveloper #indiegamedeveloper #gamebusiness #gamedev #gamecommunity #videogamecommunity

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