

DEO's Growth Secrets Podcast for Dental Organizations
Emmet Scott - CEO, Growth Leader
DEO'S Growth Secrets Podcast for Dental Organizations is for dental leaders who are seeking to build thriving dental organizations and have more profit, time, and impact. DEO Partner Emmet Scott hosts successful dental entrepreneurs, DSO leaders, and subject matter experts, from across the dental industry. Though the industry has more opportunities than ever, organizations and leaders have more questions than ever. DEO'S Growth Secrets Podcast is a space where dental industry leaders discuss tough problems and share solutions for how to make a positive impact and achieve success.
Episodes
Mentioned books

Feb 11, 2022 • 48min
135: Technology Solutions To Achieve Business Success and Patient Satisfaction
In today's episode, Emmet hosts Adam McDaniel, Director of Product Management at Henry Schein One. They discuss choosing the right practice management system to meet your business goals; centralization vs. decentralization (having the tools to be able to choose what business functions to centralize); interoperability with medical software (what tools are available and what the future has in store for DSOs) and more. Adam also shares what software and technology Henry Schein One offers to help with business success and patient satisfaction. For more Information visit: https://henryscheinone.com/practice-type/dsos Free eBook giveaway - "The Power of Centralization" - Adam shares his insight as one of three experts quoted throughout the eBook - Download at: https://www.dentrixenterprise.com/dso-secrets

Feb 9, 2022 • 40min
134: Accrual Accounting Part 2 - How Accrual Accounting Impacts the P&L
Host Ken Kaufman is back with Mike Yates, Chief Financial Officer, Spring Dental Group and Hollie Williams, Chief Financial Officer, Rodeo Dental & Orthodontics to unpack how accrual accounting impacts your dental organization's P&L. This is part 2 of a 5-part series of everything you need to know to convert from cash to accrual-basis accounting.

Jan 27, 2022 • 55min
133: Marketing & Patient Avatar Creation
In this episode, Emmet is joined by Gary Bird, CEO of SMC National, which was recently featured on the INC 5000 list. Gary is pioneering a new kind of dental marketing and recruiting strategy that emphasizes accountability, focus, and measuring data in real-time to produce stand-out results. In this episode, Gary and Emmet discuss "all things" dental marketing, including why assessing and solving your operations issues is actually the best place to start planning your marketing strategy. They touch on CRM vs. practice management software, dental business models, getting leads, and much more all culminating in a thorough discussion of how to determine and create your patient avatar.

Jan 25, 2022 • 36min
132: Accrual Accounting Part 1 - The Why and the When
In this episode, Ken Kaufman hosts Mike Yates, CFO, Spring Dental Group, and Hollie Williams, CFO, Rodeo Dental & Orthodontics. Listen in as these three CFOs kick off a 5-part series on everything you need to know to make the switch from cash-based to accrual accounting for your dental organization. Both Hollie and Mike led the switch to accrual inside their DSOs. They share what it was like, what processes/procedures had to be changed, and the mindset shift required plus much more.

Jan 14, 2022 • 38min
131: Aligning the Associate Mindset and the DSO Mindset to Create Great Partnerships
Join host Ken Kaufman as he interviews JD Stacey, Chief Growth Officer at Community Dental Partners, on how to get associates and DSOs to understand each other, align, and build great partnerships. Ken and JD discuss the concept of an "associate mindset" vs the "DSO mindset", why they sometimes clash, and how each side can improve to create amazing partnerships. JD reflects on the lessons learned from being part of the creation and optimization of different types of associate partnerships along the way. If you have associates, this episode is for you with ample takeaways to improve your associate/DSO partnerships.

Dec 23, 2021 • 41min
130: Using Finance as Your Strategic Lens
Join host Ken Kaufman as he interviews T Hughes and Austin Moffat from DSO CFO, a company that offers financial solutions for multi-practice and/or single practitioners who want to become multi-practice. They discuss how to use your financial information to drive strategic and operational growth in your organization. Austin and T share how to use finance as a strategic lens into your business to help you figure out what to improve, where to grow and what your challenges are. They touch on industry trends, as well as challenges and opportunities in accounting, financial institution relationships, cash flow, fractional CFOs, associate compensation, acquisitions and de Novos, as well as many other topics.

Dec 7, 2021 • 32min
129: Preparing Doctor Owners Emotionally
In this episode, Emmet hosts Chelsea Myers, Founder, and CEO, Dental Life Coach. They discuss why emotional intelligence and vulnerability are crucial to advance the leadership development of not only your team and associates but you. Chelsea and Emmet cover the "human" experience of running a business; emotional intelligence and awareness; self-development; the discomfort of change; emotional strength; going from anxiety to confidence; delegation; viewing your leadership role through an "inside out" lens; and more. Listen to learn how to approach personal and leadership development with authenticity and vulnerability.

Dec 3, 2021 • 34min
128: Adding Specialties to Your Thriving General Dentistry
Ken Kaufman hosts Santosh Patel, MBA, President, and co-founder, Complete Specialty Solutions. Santosh has 14 years+ of large-scale operations and development experience in both the medical and dental industry, and specializes in helping DSO/group/solo offices thrive through comprehensive in-house dental care. Ken and Santosh discuss some of the unique opportunities and challenges faced when introducing one or more specialties into a general dentistry practice. They reflect on why adding specialties is an accelerating trend. Santosh walks Ken step by step through what struggles - and opportunities - one should consider when deciding if adding specialties is the right move for your dental organization.

Nov 19, 2021 • 21min
127: Marketing Digital in Today's world
Emmet Scott hosts this episode and welcomes Ted Kozel, Chief Revenue Officer, SMC National. They discuss "all things" digital marketing — why it's at the heart of every dental organization — being the primary way to first connect with patients. Using and defining marketing/business jargon such as leads, customer acquisition cost, cost per opportunity, lifetime value of a patient, conversion, referrals, pay-per-click, ad words, and many more terms, Ted and Emmet offer best practices and innovative ways to put marketing (specifically digital marketing) to work in growing your dental organization.

Nov 8, 2021 • 29min
126: Best Practices for Collecting All Your Accounts Receivable (AR)
In this episode, Ken Kaufman hosts Kimberlee Mulkay, Sales & Customer Success Manager, Abella AR. They discuss "all things AR/financing". Kimberlee share tips and tricks that that dental groups are employing to effectively and successfully collect and create the best outcomes. Kimberlee and Ken touch on the importance of incorporating convenience, a variety of payment options, and payment plans to patients. Technology and software's role in AR is also discussed as well as many other financing topics and challenges including how to streamline methods when scaling with de novos and acquisitions.


