The Agency Profit Podcast

Parakeeto, Marcel Petitpas
undefined
Apr 20, 2022 • 24min

The 4 W's for Transitioning from a Freelancer to an Agency, With Tim Kilroy

Quick Links:The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free.For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.comLove the podcast? Leave us a review on the platform of your choice at this link.Want to see/read more about this episode? Then do make your way to parakeeto.com/blogGuest Links:The 4 W's The Kilroy Report PodcastLinkedIn @timkilroyTwitter @timkilroyFacebookFacebook Agency Growth CoachFacebook Agency BreakoutAbout Tim KilroyTim Kilroy and his team create individualized frameworks, so that agency owners and management teams to make better decisions – and drive dramatic growth.To date, he has worked with over 100 agencies, helping them solve problems ranging from “How do I get my first client?” to “How do we maximize our exit value?” This results in amazing things such as growing by eight times in a year, or by three times in 90 days. Like we said – dramatic growth!
undefined
Apr 6, 2022 • 25min

How to do Personalized New Business Outreach at Scale, With Dan Englander

Quick Links:The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free.For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.comLove the podcast? Leave us a review on the platform of your choice at this link.Want to see/read more about this episode? Then do make your way to https://parakeeto.com/blogGuest Links:Stream Relationship-Driven New Business at Scale video via SalesSchema.com/relationshipsDan@SalesSchema.comDan’s LinkedIn @danenglanderSales Schema LinkedIn @Sales-SchemaAbout Dan EnglanderDan is CEO and founder of Sales Schema, a fractional new business team for marketing agencies and B2B service companies. He also hosts the digital agency growth podcast and is the author of a slew of books, including Mastering Account Management, The B2B Sales Blueprint, and a new book in the pipeline entitled Relationship Sales at Scale!
undefined
Mar 23, 2022 • 23min

How to Perfect the Client Onboarding Experience, with Taylor McMaster

Quick Links:The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free.For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.comLove the podcast? Leave us a review on the platform of your choice at this link.Want to see/read more about this episode? Then do make your way to https://parakeeto.com/blogGuest Links:Dotandcompany.codotandcompany.co/podcastFacebookInstagram About Taylor McMaster:Taylor leads a team of Client Account Managers at DOT & Company, training the CAMs to work with different agencies. To date, they have helped dozens of digital marketing agencies free up their time to prioritize the money-makers in their businesses, all while the DOT team ensures their client experience runs super smooth.Taylor spends her spare time renovating houses around Nova Scotia, Canada. 
undefined
Mar 9, 2022 • 23min

Hiring, Salaries and Geo-Arbitrage in a Remote World, With Noel Andrews

Quick Links:The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free.For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.comLove the podcast? Leave us a review on the platform of your choice at this link.Want to see/read more about this episode? Then do make your way to https://parakeeto.com/blogGuest Links:JobRackTwitter @noel_andrewsLinkedIn @noelandrewsCompany LinkedIn @JobRack About Noel Andrews:After 15 years of recruiting and leading teams within large corporate technology functions, Noel bought JobRack to help bring the wonders of Eastern European remote workers to business owners all over the world!JobRack has been helping business owners get access to Eastern European remote workers since 2015 and over 500 businesses have hired successfully, many of them returning again and again, as they build their teams with great hires.His expertise includes outsourcing, outsourcing to Eastern Europe, online business development, online business growth, hiring mastery, finding A-players for remote companies, finding job seekers, finding quality workers, online education, growing business, connecting people, management, brand culture, and team building. 
undefined
Feb 23, 2022 • 24min

Helping Agencies Improve Their Financial Visibility, With Russell Benaroya

Quick LinksThe Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free.For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.comLove the podcast? Leave us a review on the platform of your choice at this link.Guest Links:Stride Services WebsiteRussell's Personal WebsiteRussell's LinkedInRussell's Book –––––––––––––––––––––––––––––––––––––––––Entrepreneur, author, coach, and co-founder of Stride Services, the highly accomplished Russell Benaroya joins us this week to help agencies improve their financial visibility.About Russell BenaroyaRussell Benaroya is an entrepreneur, author, and coach focused on helping people achieve their highest and best use by staying in their genius zones. Having spent the last twenty years in investment banking, private equity, and entrepreneurship, Russell was in the optimum position to cofound Stride Services, an outsourced accounting and strategic finance firm helping business owners use their data for better decision-making. Russell regularly speaks about a range of topics designed to help leaders build successful businesses through a combination of self-discovery and tactical financial tools. A recipient of the 40 Under 40 recognition from the Puget Sound Business Journal in Seattle, his writing has appeared in Forbes. He’s additionally authored Free Yourself to Work on Your Business and, more recently, One Life to Lead. Russell is a business school graduate of the Anderson School at UCLA.On the weekends you can find Russell trail running in the mountains! An avid ultra-runner, he recently completed the Cascade Crest 100 mile ultra-marathon in 30 hours.
undefined
Feb 9, 2022 • 23min

Case Study: 3 Years of Working With Parakeeto Part 2, With Josh Lowman

Quick Links:The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free.For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.comLove the podcast? Leave us a review on the platform of your choice!Guest Links:Gold FrontTwitter @JoshLowmanLinkedIn @JoshLowmanCompany LinkedIn @gold-frontCompany Twitter @GoldFrontSF-----About Josh Lowman | Gold FrontAs you may recall from our previous episode with Josh, he is an incredible creative director and entrepreneur. As Founder and Chief Creative Officer at Gold Front, he’s a long-term client of Parakeeto,A category design studio, GF is based in SanFran but also has other locations strewn across America. Their primary goal? To help growth-stage startups define and own their own category.How did Josh get into this space? Well, Gold Front started as a Brand Studio before branching out into Category Strategy, with Josh then realizing the need to combine Brand Execution with Category Creation Strategy. This has led to collaborations with Uber, Robinhood, Newsela, plus oodles more to build category-defining brands.When Josh isn’t changing the branding landscape, he’s enjoying downtime with his wife, daughters, and his dog!
undefined
Jan 26, 2022 • 20min

Case Study: 3 Years of Working With Parakeeto Part 1, With Josh Lowman

Quick Links:The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free.For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.comLove the podcast? Leave us a review on the platform of your choice!Guest Links:Gold FrontTwitter @JoshLowmanLinkedIn @JoshLowmanCompany LinkedIn @gold-frontCompany Twitter @GoldFrontSF –––––––––––––––––––––––––––––––– We’re switching things up a bit in this edition of Agency Profit Podcast.Josh Lowman of Gold Front and myself have joined forces to examine the last three years working in tandem. It’s been quite the ride, hence we’re providing it in two installments…About Josh LowmanGold Front Founder and Chief Creative Officer at Gold Front, Josh is a long-term client of Parakeeto, an incredible creative director and entrepreneur. If Gold Front sounds familiar to you, it might be because their Head of Growth, Liston Witherill, appeared on the show last fall. As you may recall, I’m the COO (fractionally) at Gold Front, and therefore have had the pleasure of working alongside Josh for a number of years. A category design studio, GF is based in SanFran but also has other locations strewn across America. Their primary goal? To help growth-stage startups define and own their own category.How did Josh get into this space? Well, Gold Front started as a Brand Studio before branching out into Category Strategy, with Josh then realizing the need to combine Brand Execution with Category Creation Strategy. This has led to collaborations with Uber, Robinhood, Newsela, plus oodles more to build category-defining brands.When Josh isn’t changing the branding landscape, he’s enjoying downtime with his wife, daughters, and his dog! 
undefined
Jan 12, 2022 • 21min

Why Your Agency Should Always Be Hiring, With Megan Kuethen

.Quick LinksThe Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free.For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.comLove the podcast? Leave us a review on the platform of your choice!Guest LinksTwitter @MeganKuethenLinkedIn @QueenofOpsCompany LinkedIn @theQueenofOps–––––––––––––––––––––––––––This week, dear readers, we are joined by hiring, operations, and leadership expert Megan Keuthen. Via her agency Queen of Ops, Megan brings her unique knowledge and experience across a range of areas, including psychology and behavior, physics and biology, plus marketing and sales. She’s here today to help us figure out how to hire and retain amazing talent in our business so we can have smooth operations.About Megan Kuethen… Megan started her career in the corporate world. She enjoyed various roles, from Process Writer to HR Director, working with boutique firms, Fortune 50 companies, plus everything in between. She placed over 1,500 professionals before striking out to start her own business. In 2020, Megan launched Queen of Ops, a team and hiring consultancy known for building the teams, culture, and leadership of online-based businesses. Megan is an expert on hiring, operations, and leadership, and applies her bespoke blend of knowledge and experience to her consulting and coaching work.Points of Interest…Hiring, Retention, and Resulting Challenges 1:08Breaking the Vicious Cycle of Hiring 4:20Starting on the path to Retention 7:10Conversational Framework Example 10:00Leveraging Insight in the Hiring Process 12:11Honing your Hiring Intuition 16:36 
undefined
Dec 29, 2021 • 22min

How to Create and Maintain Your Processes, With Marquis Murray

Quick LinksThe Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free.For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.comLove the podcast? Leave us a review on the platform of your choice at this link!Guest LinksTwitter @marquisamurrayLinkedIn @marquisamurryInstagram @marquisamurrayFirstly, Happy Holidays and Merry impending New Year to all! Thank you for listening. As we bid farewell to the year that was 2021, we’re talking about what makes us happy here at the Agency Profit Podcast – the importance of documenting the process! Today, we’re joined by Marquis Murray as he guides us through how to get our processes started, plus how to maintain them in a bid to attain the holy grail – higher profits.About Marquis Murray…Marquis Murray is the Founder of Ditto, an Asana Solutions Partner. He works with agencies to create clarity around the work done inside of organizations through creating SOPs, systems, plus processes and automation to make work easier while optimizing higher profits. When he’s not optimizing workflows, you can find him either reading a book, honing his keen photography skills, kayaking, or playing bass. He also enjoys heading out for a walk with his family, getting to know more about the small town they call home.
undefined
Dec 15, 2021 • 21min

How to Transition From Agency Craftsman to Business Leader, With Chris Bantock

Quick LinksThe Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free.For more information on our Agency Profitability Systems and Consulting, check out https://parakeeto.comLove the podcast? Leave us a review on the platform of your choice at this link!Guest LinksChris’s LinkedIn @chrisbantockAgency Local Instagram @AgencyLocalAgency Local Twitter @AgencyLocal1About Chris Bantock…An ex-agency owner for 12 years, Chris sold the business in 2018 and now works to help other agencies to develop their business and grow into business leaders.Chris then founded Agency Local in 2019; a development community targeted towards the marketing and creative sector. The mission is to help marketing agencies become better businesses and the owners better leaders.  When Chris isn’t coming to the aid of marketing agencies, he is a certified MAMIL (middle-aged man in lycra) and can be found hurtling around hillsides at the weekend.

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app