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Total Retail Talks

Latest episodes

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Oct 7, 2024 • 27min

David's Bridal Exec Kelly Cook on its 'Anywhere Commerce' Strategy

Kelly Cook, President of Brand Technology and Finance at David's Bridal, leads discussions on the innovative 'Anywhere Commerce' strategy reshaping bridal retail. She highlights how AI and social commerce are revolutionizing customer engagement, especially on platforms like TikTok. Cook delves into the emotional journey of wedding dress shopping, emphasizing the importance of empathetic service. She also discusses future strategies for integrating technology with personalized experiences to enhance the bridal shopping process.
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Sep 23, 2024 • 19min

What PepsiCo's pepviz Data Initiative is Learning About Gen Z Shoppers

Ellen Webb, Vice President of Shopper Analytics and Insights at PepsiCo, dives into the PepViz initiative, aimed at understanding Gen Z shoppers. She discusses their unique shopping behaviors, blending digital and in-store experiences. The conversation also highlights the need for brands to build authentic connections with this generation. Webb shares insights on enhancing retail partnerships through data integration and the role of AI and machine learning in optimizing data analytics for better consumer insights.
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Sep 9, 2024 • 24min

A Midyear Review on Retail Technology Trends With Omni Talk Retail

Discover the fascinating origins of a retail technology platform born from experiences at Target. Dive into the rise of Generative AI in streamlining retail operations and inventory management. Explore the latest advancements in retail tech, including robotics and electronic shelf labels, while addressing labor shortages. Uncover shifting consumer behaviors as wealthier shoppers flock to Walmart, leaving specialty retailers facing tough times. Get insights into the future of familiar brands in an evolving market.
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Aug 26, 2024 • 21min

How Alibaba is Simplifying Logistics for Sellers and Buyers

In episode 463 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Rah Mahtani, head of marketing, North America at Alibaba.com, a leading platform for global business-to-business (B2B) e-commerce. Listen in as Mahtani discusses the launch of Alibaba Guaranteed (0:55), how the solution addresses global sourcing challenges (2:45), and the process of incorporating feedback from buyers…
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Aug 12, 2024 • 23min

Back Market Wins Customers With Sustainable, Affordable Secondhand Tech

In episode 462 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Lauren Benton, general manager, U.S. at Back Market, a verified refurbished technology marketplace. Listen in as Benton provides an overview of the business (1:00), its process for sourcing quality used devices (1:55), and Back Market's first Impact Report showcasing its sustainability efforts (3:55). She…

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