The Small Business Big Marketing Podcast with Tim Reid

Mark Phillips infuriates me. He calls himself a digital nomad, running six-figure business (cheekily called Business In Barefeet) as he and his wife Linda, travel the world. He has no fixed address, lives in a tent and stays in one place no longer than a week or so. He did this interview from his ‘office’, which involved sitting on the beach overlooking the Great Barrier Reef. Some of you would say they’re livin’ the la vita loca .. others of you probably couldn’t think of anything worse. Either way, join me as we find out why and how to become a digital nomad! Listen in as we discuss: Why they did it? What it’s like to run a serious business literally from a beach or the side of the road! How they work hard at building trust How much the world has changed in order for such a nomadic lifestyle to be successful And so much more Here’s what caught my attention from chatting with Mark Phillips of Business In Barefeet: “If your environment isn’t working for you, then find a new environment.” Now that doesn't mean you have to hit the road like Mark and his wife have … but at least think about where else you can do business. For me, I have certain places that I go when I want to be creative, and other places where I go if I just need to get shit done. More businesses need to embrace new ways of communicating with their clients. If you’re not at the very least familiar with Whatsapp, Voxer, Skype (to name a few) then you’re behind the 8-ball. It doesn’t mean you have to use them all, but at least make an informed decision not to use them! Always be on the lookout for ways to build trust with your clients. Mark and his wife have to work particularly hard at this given they have no fixed address, but as a business owner it’s good practice for you to constantly ask yourself what can you be doing to build more trust.   But the marketing gold doesn’t stop there, in this episode you’ll also discover: How to create awesome infographics How to create free webpages thanks to Google A past episode in which I chat with one of my most inspiring guests yet   Links & Resources mentioned: Mark’s website - Business In Barefeet Mark on Twitter Mark on Facebook How to create awesome infographics How to create free webpages thanks to Google Interview with Glenn Azar from The Adventure Professionals   Please support these businesses who make this show possible: Dale Beaumont’s 52 Ways – An amazing free 1-day live event for business owners where you’ll discover 52 ways to boost your business profits. Seats are limited. Book now. FastMail - Free 30-day trial plus 15% off your first year. Email, calendars and contacts done right. Get private, secure, email hosting for that beautiful business of yours. If some thing in this episode of Australia’s favourite marketing podcast peaked your interest, then let me know. Leave your thoughts below. May your marketing be the best marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.

Kate Morris was selling make-up at the Clarins counter in a large department store. It was there she identified a rather large gap in the market. She filled that gap with a business called Adore Beauty - laying the foundation for Australia’s largest online retailer of beauty products.   We cover a lot of ground as Kate explains: How she’s built this empire Why she sold part of it to Australia’s biggest supermarket brand, then bought it back again Why opening a bricks and mortar store was the wrong move Why ensuring the Adore Beauty brand doesn’t shine to bright   Here’s what caught my attention from chatting with Kate Morris of Adore Beauty: What do we want to be in the lives of our customers? This is a great question to ask as you plan your marketing strategy. Have the courage to fail. I hear this time and time again from successful business owners. The failures are where the lessons live. Just fail quickly and move on! Having a full time blogger on staff. Great writers don’t come cheaply, so this idea is of course for businesses over a certain. That said, at least have a writer you can call on when a brochure or blog or sales letter needs to be written.   But the marketing gold doesn’t stop there, in this episode you’ll also discover: Resident techspert Dale Beaumont from 52 Ways shares another productivity tool to make your business life a whole lot easier. I share another low cost marketing idea that’ll have your staff jumping out of their pants! And we go back into the vault, revisiting a chat I had with Gold Medal Olympian Steven Bradbury.   Links & Resources mentioned: Adore Beauty website Interview with Scott Kilmartin of Grace the Vintage Ice Cream Truck fame Productivity tool - DialPad How to keep your employees happy   Please support these businesses who make this show possible: Dale Beaumont’s 52 Ways – An amazing free 1-day live event for business owners where you’ll discover 52 ways to boost your business profits. Seats are limited. Book now. FastMail - Free 30-day trial plus 15% off your first year. Email, calendars and contacts done right. Get private, secure, email hosting for that beautiful business of yours.   If some thing in this episode of Australia’s favourite marketing podcast peaked your interest, then let me know. Leave your thoughts below. May your marketing be the best marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.

I love a new idea that’s right for it’s time. I love it even more if it involves food, beer and movies. And I especially love it when it’s just down the road from my holiday house. Today’s successful business owner ticks every one of those boxes. Julian Grant is the Founder of Barefoot Cinemas, a new outdoor-cinema concept that launched over Summer in Victoria. In fact, it launched down the road from my holiday house in a seaside village called Portsea. So I’m a little bit biased, as I absolutely love Julian’s business idea, as it brought a whole new level of fun to the area. Barefoot Cinema is an outdoor cinema concept set in a national park, on a cliff top overlooking a beautiful beach and Port Phillip Bay. There’s food trucks, a bar, fairy lights dangling from all the trees, live music ...oh, and there’s also a large cinema-sized screen and sound system. Being there is like being on the set of a Jack Johnson video. What I also love about the Barefoot Cinema concept is that by day Julian is a young, whipper-snapper solicitor, so this is a side hustle. One which (given the success he had in year one) may well become his full time focus very quickly as he starts a national expansion.   My Top 3 Attention Grabbers From My Chat With Barefoot Cinema’s Julian Grant: Brand clarity. I love how Julian could so easily articulate exactly what the Barefoot Cinema brand stands for. If you can’t do that for your business, then I strongly suggest you do. Need some help, join the Small Business Big Marketing Club. Over-delivering. I love how Julian wasn’t willing to cut corners. Whilst this impacted on his margins in year one, it’s meant that he has a bunch of sponsors who loved what they were involved with, and a product offering that is highly regarded. Year 2 is going to be so much easier. Behind-the-scenes social media posts. I know many of you think you have nothing interesting to share on social media. If that’s you, then think about some behind-the-scenes shots and stories. They work a treat. I’ve just started to broadcast my raw interviews on Facebook Live and the engagement has been fantastic.   But the marketing gold doesn’t stop there, you’ll also discover: How to write great marketing headlines Why you should never eat alone Insights from a past interview with Rowdy McLean   Links & Resources mentioned: Barefoot Cinema’s website Interview with Play A Bigger Game’s Rowdy McLean How to write better marketing headlines Why and how to stop eating alone   Please support these businesses who make this show possible: Dale Beaumont’s 52 Ways – An amazing free 1-day live event for business owners where you’ll discover 52 ways to boost your business profits. Seats are limited. Book now. FastMail - Free 30-day trial plus 15% off your first year. Email, calendars and contacts done right. Get private, secure, email hosting for that beautiful business of yours. If some thing in this episode of Australia’s favourite marketing podcast peaked your interest, then let me know.Leave your comments below. May your marketing be the best marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.

Hands up who’s got a side hustle. Keep your hand up if you'd like your side hustle to turn into a multi-million dollar business. And keep your hand up if you’re doing something about it. Today’s guest acted on his successful side hustle and it’s now turning over close to ten million bucks a year. Mike Wilson is the Founder of TinyMe, which he calls “the world’s cutest and bestest online shop of personalised products for kids”. Cute it maybe, but TinyMe is now generating some serious income, employs 65 staff in the peak seasons, and does 95% of it’s manufacturing in Australia. Unheard of!   My Top 3 Attention Grabbers From My Chat With TinyMe’s Mike Wilson were: Personalisation. This is just going to become a bigger and bigger part of doing business. Be sure to take a moment to think about what you can personalise in your business - everything from your email marketing to product design to your invoicing. Get a side hustle. Mike had a few before TinyMe took off. I’ve got some Members of The Small Business Big Marketing Club who have side hustles generating a couple of grand a month. Mike’s obsessions with systems. This is an area that I’ve avoided pretty much forever. However, just in the last few week’s I’ve had my Marketing VA document all the things I do in my business, literally step-by-step, and upload them to SystemHUB, which is basically a place in the cloud where you can keep all your processes, systems and SOPs.   But the marketing gold doesn’t stop there, you’ll also discover: How you can confidently forget all your passwords except one How to turn your email signature into a sales machine How an ascending transaction model is the key to selling high-priced items   Links & Resources mentioned: TinyMe website How to forget all your passwords except one How to turn your email signature into a sales machine Interview with Lara Hopkins from Mon Purse SystemHUB - a home for your business processes, checklists & SOPs   Please support these businesses who make this show possible: Dale Beaumont’s 52 Ways – An amazing free 1-day live event for business owners where you’ll discover 52 ways to boost your business profits. Seats are limited. Book now. FastMail - Free 30-day trial plus 15% off your first year. Email, calendars and contacts done right. Get private, secure, email hosting for that beautiful business of yours. If some thing in this episode of Australia’s favourite marketing podcast peaked your interest, then let me know.Leave your comments below. May your marketing be the best marketing.  Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.

Today’s guest, Glenn Azar from the Adventure Professionals has some very harsh but fair advice for us all. He says, “We’re all trying to get to death as safely as possible!” So, if you’re a risk averse business owner, then I think you’re going to love the advice he has to share. Like many successful entrepreneurs, Glenn has taken years to become an overnight success - losing all his money and his marriage along the way. He’s walked the Kokoda Trail more times than I’ve had hot breakfasts, and one of his daughters is the youngest Australian to ever successfully climb Everest. He absolutely loves what he does, has a huge respect for the power of marketing … and strongly believes that we should all be taking more risks instead of making our way safely to death! You’ll be that little bit better off for listening as Glenn shares: How it took years to become an overnight success An inspiring story of building a business he loves Why risk-taking is mission critical to living a life you love How he uses content marketing to grow his business How Facebook Live is a game-changer How his daughter’s book generates solid leads for his business A simple way to rebuild if the shi* hits the fan   But the marketing gold doesn’t stop there, you’ll also discover: How to surprise and reward your loyal customers How to build a website in less than 5-minutes And we go deep into the archives revisiting a chat I had with expert copywriter Joanna Wiebe   Links & Resources mentioned: The Adventure Professionals Glenn’s coaching website Alyssa Azar’s speaker website 3-steps to surprising your loyal customers How to create a personal website in less than 5-minutes 25 ways to surprise loyal customers   Please support these businesses who make this show possible: Dale Beaumont’s 52 Ways – An amazing free 1-day live event for business owners where you’ll discover 52 ways to boost your business profits. Seats are limited. Book now. FastMail - Free 30-day trial plus 15% off your first year. Email, calendars and contacts done right. Get private, secure, email hosting for that beautiful business of yours.   If some thing in this episode of Australia’s favourite marketing podcast peaked your interest, then let me know.Leave your comments below. May your marketing be the best marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.

Gelato Messina shouldn’t be successful. It’s lives and breathes one very challenging core value. It pumps the in-store music so loud that you can’t hear yourself order. And it does collaborations that would appear completely off-brand. That said, Gelato Messina is killing it! Today’s highly successful and disruptive business owner shares: How Gelato Messina disrupts the gelato market Why a collaboration with Tim Tam worked Why having ONE core value is all you need How he is constantly applying his background as a music festival promoter Why he has no set rules for doing business   Here’s my Top 5 Attention Grabbers from the chat with Gelato Messina’s Declan Lee: The Gelato Messina Honesty policy. In fact, the idea of having and absolutely living the one core value throughout every part of the business is admirable. Especially during my years in corporate I’d come across far too many businesses that paid only lip service to 4, 5 maybe even 6 core values that were nothing more than motherhood statements. Declan’s unwavering belief in his product. It seems obvious that all business owners should have this, however, it’s not always the case. What was quite amazing was that this belief clearly trickles down to all the staff who (from what I observed) were extremely proud to be serving it up. No set rules about doing business. Theoretically, a cool, independant brand like Gelato Messina shouldn’t collaborate with a mass band like Tim Tam, but they did and it’s worked! Declan’s openness to all opportunities. It felt like he’s always looking for a reason to say YES and not NO. Honesty with customers. You know that saying “The customer's always right”? Well, maybe they’re not. Maybe sometimes we need to have honest conversations with customers that are causing our staff or our business pain. Clearly Declan thinks so.   Links & Resources mentioned: Gelato Messina Welcome Email blog post 21 examples of welcome emails Pocket blog post Pocket Tom O’Toole interview   Please support these businesses who make this show possible: Dale Beaumont’s 52 Ways – An amazing free 1-day live event for business owners where you’ll discover 52 ways to boost your business profits. Seats are limited. Book now. FastMail - Free 30-day trial plus 15% off your first year. Email, calendars and contacts done right. Get private, secure, email hosting for that beautiful business of yours. If some thing in this episode of Australia’s favourite marketing podcast peaked your interest, then let me know.Leave your comments below. May your marketing be the best marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.

Want to understand your customers so well that your marketing talks directly to them? That's what Justin Hale, founder of Camplify (think Airbnb for campervans), has done in order to build a membership base of 20,000 in just over two years ... with a valuation close to 8-figures. In episode 358 you'll discover: How Justin escaped the corporate cubicle and started Camplify How he validated his business idea The key to understanding your customers needs How to get clear on your customer personas (you can have more than one) Why & how to create marketing automation funnels The role of an on-boarding process in creating an unforgettable customer experience But the marketing gold doesn't stop there, you'll also learn: About online personal newspaper Flipboard from our resident productivity expert Dale Beaumont How to use scarcity to sell more And we revisit an interview with celebrity personal trainer Michelle Bridges Links & Resources mentioned: Camplify Flipboard How to create scarcity in business Email Countdown Timer Michelle Bridges interview Active Campaign Autopilot The Boomerang Effect And this show is made possible thanks to: Dale Beaumont's 52 Ways - An amazing free 1-day live event for business owners where you'll discover 52 ways to boost your business profits. Seats are limited. Book now. Cornerstone - Save 70% off your running costs by offshoring to The Philippines. Book a free feasibility assessment now. If something in this episode of Australia's favourite marketing podcast peaked your interest, then let's chat about it. Leave your thoughts  below. May your marketing be the best marketing.Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.

Like so many businesses, Rebecca Coomes built her business out of a pain point that she was experiencing herself. Her particular pain point – a pain in the gut! Rebecca Coomes is the founder of The Healthy Gut, where she writes cookbooks and recipes for sufferers of a chronic illness called SIBO (Small Intestinal Bacterial Overgrowth)which is one of the leading causes of IBS (Irritable Bowel Syndrome). She is a marketing consultant by day, but that is quickly taking a back seat to her new business, in which she’s become the world’s leading patient expert on SIBO! I saw Rebecca speak at a KPI event and she absolutely blew me away. Rebecca’s personal journey is interesting in itself, but wait until you hear how two simple marketing strategies have sky-rocketed her business - one’s called the Ascending Transaction Model, and the other one? Good old helpful marketing. Listen in as we cover some serious marketing ground including: How Rebecca overcame 36 years of chronic illness and unhelpful doctors to start not one but two businesses How she saw an opportunity in the lack of cookbooks for her very strict diet and used her marketing savvy to provide a solution How she went from being a marketing consultant to a world-leading patient expert on SIBO How her passion for cooking has led to changing people's lives with her content The struggles of self-publishing books, and spreading the word via her website and social media How building strong relationships with key influencers in your field can help get you ahead The importance of networking and attending conferences to make connections and spread your brand How she gets her foot in the door, with customers and experts alike How the combination of an ascending transaction model and the creation of helpful content has grown her business exponentially But that's not all. In this episode of your favourite marketing podcast: Resident techspert Dale Beaumont drops in to share another productivity tool to make your business life infinitely easier. I share another low cost marketing idea that’ll make you feel all warm and fuzzy. And we go back into The Small Business Big Marketing Show’s vault, revisiting a chat I had with Amanda Stevens, Australia’s leading expert on that incredibly difficult topic ...  marketing to women! As per usual, there’s marketing gold dripping from the ceiling over at Small Business Big Marketing’s HQ… So let’s get right in.   EPISODE TIMELINE 00:00  Insight in to Cornerstone01:01  Teaser01:22  Welcome & overview03:15  Life Just Got a Whole Lot Easier with Dale Beaumont05:54  Today’s guest introduction – Rebecca Coomes07:31  Interview with Rebecca Coomes36:48  Insights into Cornerstone Business Solutions38:16 My Top 3 Attention Grabbers from my chat with Rebecca Coomes49:48  How to make sure your content is "Stayin' Alive"!53:00 Wrap-up and an insight in to both a past guest & next week’s guest MY TOP 3 MARKETING ATTENTION GRABBERS Create an Ascending Transaction Model - draw it at the end of this show. What can you give away for free in exchange for an email address, and then figure out your product for prospects and your core product offering. Helpful marketing works! Just ask Rebecca. If you’re not building your profile by sharing your knowledge then start. If you don’t know how, then read my book The Boomerang Effect. Partner with influencers. Once you’ve started to build a treasure chest of helpful content that will get you past the Dobermans, then start knocking on influencers’ doors, with the aim of having them help promote your products and services. This is a classic partnership strategy on which there is a whole 60-minute webinar presented by KPI’s Glen Carlson inside The Small Business Big Marketing Club. RESOURCES & LINKS MENTIONED The Healthy Gut Official Website The Healthy Gut Podcast Hotjar - Website analytics and feedback 5 Tips to get past the dobermans (I mean gatekeepers) What Have You Got To Lose - How to create warm and fuzzy feelings about your business EPISODE SPONSORS Dale Beaumont’s 52 Ways WorkshopQuite Simply, The Best One-Day Business Workshop, EVER. Cornerstone Business SolutionsReduce your business running costs by up to 70% OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment.  Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.

Daniel Wilson is a chef and co-founder of Huxtaburger, my favourite burger joint (everything in moderation , of course ;0). Huxtaburger is a very understated burger brand that’s in 5 quality locations around my hometown of Melbourne. A mighty fine Huxtaburger There’s a couple of things I love about the Huxtaburger brand - one is in its marketing. Specifically, Daniel has written a recipe book that step-by-step explains exactly how to make the world’s best burger. So, in theory, you could follow all his instructions and go in to direct competition. In theory. Listen in as we cover some serious marketing ground including: What makes Huxtaburger more than just another burger joint How Daniel and his friends went from working as chefs to opening their own restaurant Daniel's personal philosophy of doing what you love - whether that's cooking food you love or using your passions otherwise How Huxtaburger's name and classic menu came to be The unique challenges and benefits of starting a franchise How Huxtaburger's new brand refresh focuses the company on diversity Why Daniel wrote a book, The Huxtaburger Book, with the secrets to making a perfect burger The reason your brand experience is so important to creating an emotional attachment with customers But that’s not all. In this episode of your favourite marketing podcast ... I launch a new segment with past guest Dale Beaumont, in which Dale shares a productivity tool each week. The segment's called Life Just Got A Whole Lot Easier! I share another low cost marketing idea - I call it the Super-Sized Customer Testimonial Strategy! And we go way back into The Small Business Big Marketing Show’s archive, revisiting a controversial chat I had with one of Australia’s most successful network marketers, Paul McAneny. As per usual, there’s marketing G.O.L.D. dripping from the ceiling over at Small Business Big Marketing’s HQ … So let’s get stuck ... right in.     EPISODE TIMELINE   00:00  Two marketing insights00:48  Teaser01:16  Welcome & overview02:56  Insights into The Small Business Outsourcing Tour to the Philippines03:54  Introduction to a new segment04:25  New segment: Life Just Got A Whole Lot Easier!05:53  Today’s guest introduction - Daniel Wilson07:36  Interview with Daniel Wilson41:26  Insights into Cornerstone Business Solutions42:41  My Top 3 Attention Grabbers from my chat with Daniel Wilson44:02  What Have You Got To Lose: How to create super-sized customer testimonial46:46 Wrap-up and an insight in to both a past guest & next week’s guest MY TOP 3 MARKETING ATTENTION GRABBERS   “Cook what you love.” Do what you love. If you're not doing what you love in your business, either hire someone else to do it, get rid of it, or get over it. He’s never spent a cent on advertising. The marketing landscape has changed significantly - advertising is absolutely a small component part of marketing, and there are many other ways you can promote your business. Share that mountain of knowledge you're standing on! Express your opinions, share your knowledge, become the opinion leader. Sell the experience and don't worry about keeping secrets.   RESOURCES & LINKS MENTIONED Huxtaburger's official website Voxer - The productivity tool Dale shares in Life Just Got A Whole Lot Easier Dale Beaumont's 52 Ways live event 3-Steps To A Super-Sized Customer Testimonial     EPISODE SPONSORS   Dale Beaumont's 52 Ways WorkshopQuite Simply, The Best One-Day Business Workshop, EVER. Cornerstone Business SolutionsReduce your business running costs by up to 90%     OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment.  Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.

After escaping the corporate cubicle in 2008, Stone & Wood’s Jamie Cook is a self-confessed corporate refugee – one who’s gone on to build the largest privately owned brewery in Australia and also happens to brew my favourite beer! Stone & Wood co-owner Jamie Cook shares some unbelievable insights into taking risks, managing crazy growth and some solid brand-building ideas. Listen in as we cover some serious marketing ground including: How Stone & Wood grew to have a turnover of $60 million and a sales volume of 12 million litres annually … in an insanely competitive marketplace. Why they've resisted selling for hundreds of millions to the big brewers How these little breweries are doing some very cool marketing and get the power of branding, big time. Why community is key to their growth How they started slow by literally buying punters one beer at a time Stakeholder loyalty and their strategies for growth [Tweet "I love @TimboReid 's The Small Business Big Marketing Show"] But that's not all. In this episode of your favourite marketing podcast: I share another low cost marketing idea in What Have You Got To Lose? How to extend the life of your best helpful content. And we go way back into The Small Business Big Marketing Show’s vault, revisiting a chat I had with my personal mentor Mr. Motivation himself, Keith Abraham. As per usual, there’s marketing gold dripping from the ceiling over at Small Business Big Marketing’s HQ… So let’s get right in.   EPISODE TIMELINE 00:00  Insight in to Cornerstone00:48  Teaser01:12  Welcome & overview03:11  Insights into The Small Business Outsourcing Tour to the Philippines05:11  Today’s guest introduction – Jamie Cook07:10  Interview with Jamie Cook46:16  Insights into Cornerstone Business Solutions47:59 My Top 3 Attention Grabbers from my chat with Jamie Cook49:48  How to make sure your content is "Stayin' Alive"!53:00 Wrap-up and an insight in to both a past guest & next week’s guest   MY TOP 3 MARKETING ATTENTION GRABBERS   “The Neck Snap.” I look for emotional language in the emails listeners send and the reviews they leave on iTunes. What signal do you look for from customers that confirms you’re onto something special? Add value to all your stakeholders. So many business owners take their suppliers for granted, or ignore their local community or the environment. Create a business people want to work for and suppliers want to supply. Unwavering focus on brand. How can we get people to connect emotionally with the brand? Ask yourself this, then action the ideas that come out of it. You’ll build a brand in no time.   RESOURCES & LINKS MENTIONED Stone & Wood’s official site iSkySoft Video Converter GoTranscript Canva 40 ways to repurpose your blog content Get access to the 9 steps involved in creating highly profitable partnerships from Key Person of Influence's Glen Carlson inside The Small Business Big Marketing Club What Have You Got To Lose - How to run a weird marketing campaign to grow your business   Here are some other podcasts of done with beer brewers: 66 - Imagine being two years ahead of your sales targets with Mornington Peninsula Brewery! 278 - How a market researcher turned boutique beer retailer selling 1,100 craft beers with Richard Kelsey of beer cartel 353 – Burleigh brewing’s business strategy is all about delivering awesomeness   EPISODE SPONSORS Cornerstone Business SolutionsReduce your business running cost by up to 90% OVER TO YOU … What was your biggest marketing learning or ah-ha moment from this episode? Leave your comment below. My guest and I respond to each and every comment.  Support the show: https://www.patreon.com/marketingpodcastSee omnystudio.com/listener for privacy information.