

Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Entrepreneurship for Expert Business Owners & Executives.
Bob Gentle Personal Branding & Monetization Coach
Building a business around your personal brand comes with its unique set of challenges, but it’s also an opportunity to create massive impact. Join Bob Gentle as he sits down with leading Entrepreneurs, Consultants, Creators, Leaders and Marketers from around the globe to uncover the strategies behind their successful Personal Brand Businesses. You’ll hear real stories of what it takes to thrive in today’s market—without the fluff.
This isn’t just another podcast about business success. Every guest is a trailblazer, redefining traditional business models and discovering innovative ways to deliver value, scale their brands, and make a lasting impact—all while building wealth and influence through the power of their personal brands.
From up-and-coming entrepreneurs to industry veterans, every episode opens a new window into the dynamic world of expert business owners, creators, and leaders. Each conversation offers fresh insights, actionable takeaways, and the inspiration you need to continue your journey as both a business leader and a person.
About Your Host:
Bob Gentle is a globally recognized Personal Brand strategist, coach, and the driving force behind AmplifyMe, helping expert business owners scale their brands and businesses worldwide. He’s also the creator of the Personal Brand Business Roadmap™, a step-by-step guide to starting, scaling, or refining your expert business. Download it for free at amplifyme.agency/roadmap.
Tune in to Building Your LeaderBrand, rated in the top 2.5% of podcasts globally by ListenNotes, and discover how you, too, can lead with impact and grow your personal brand into a powerful business.
This isn’t just another podcast about business success. Every guest is a trailblazer, redefining traditional business models and discovering innovative ways to deliver value, scale their brands, and make a lasting impact—all while building wealth and influence through the power of their personal brands.
From up-and-coming entrepreneurs to industry veterans, every episode opens a new window into the dynamic world of expert business owners, creators, and leaders. Each conversation offers fresh insights, actionable takeaways, and the inspiration you need to continue your journey as both a business leader and a person.
About Your Host:
Bob Gentle is a globally recognized Personal Brand strategist, coach, and the driving force behind AmplifyMe, helping expert business owners scale their brands and businesses worldwide. He’s also the creator of the Personal Brand Business Roadmap™, a step-by-step guide to starting, scaling, or refining your expert business. Download it for free at amplifyme.agency/roadmap.
Tune in to Building Your LeaderBrand, rated in the top 2.5% of podcasts globally by ListenNotes, and discover how you, too, can lead with impact and grow your personal brand into a powerful business.
Episodes
Mentioned books

Oct 5, 2020 • 40min
Building a powerful personal brand online the introvert way, With Susanna Reay
Visibility is a clear precursor to success online. On social media this means showing up. For some people being outgoing and the centre of attention is easy. For others it's actually very challenging if not downright painful, especially online. Does that mean it's ok to leave social media for those who are less introverted? Of course not.This week my guest is Susanna Reay. Susanna works with business owners, introverts in particular, to help them take their traditional businesses online. We talk about tips and tricks for overcoming the fear, why you need ( like really need ) a framework and why over thinking will kill your business faster than anything ( and how to fix it. ).About SusannaSusanna Reay is an introverted coach & mentor who specialises in supporting service-based like-minded entrepreneurs create an online business that is authentic and aligned with who they are, to empower them to turn up the dial on their talents so they can change the world from their living rooms.https://susannareay.com/The Over-thinkers Action Plan---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Sep 28, 2020 • 54min
How the content creator lifestyle can support you through challenging times, with Roger Edwards
Having a plan for your business sounds so simple. In reality, it's often an over complicated, stressful mess. People respond to extreme situations in very different ways. That's true for all kinds of disaster situations and for many the COVID -19 situation is just that.This week my guest is Roger Edwards. Rodger had built his career on three words. Keeping, marketing, simple. In this episode we talk about why pivoting should really just be an adjustment to what your customers want, how the content creator lifestyle can support you through the tough times and going big on personal branding can help you stand out during lockdown - and beyond.Rogers website : http://rogeredwards.co.uk---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Sep 21, 2020 • 42min
Writing the funnel copy that powers the most profitable sales pages, with Amisha Shrimanker
When you visit a sales page or read an email what is it that moves you to take action? If you're like most people then it's because the website or email did two things. First - it made you aware of a burning need. Secondly - it moved you to act. That, right there is a magical thing. Every single business is essentially very simple. It's a value exchange.In this week's show I'm talking to Amisha Shrimanker about sales page and funnel copy. Often seen as a dark art Amisha will walk us through how to connect and sell online with integrity.About AmishaAmisha Shrimanker is a conversion copywriter and a launch strategist. She writes personality-based launch copy for course creators, coaches, and membership site creators. She’s made her clients mid to high six-figures in a single weekend with her launch copy. Amisha specializes in sales page copywriting and has a digital product that teaches non-copywriters how to write sales copyhttps://roi.thecopycrew.com/roiWhen she’s not writing copy for her clients, she’s busy playing mom to her two kids, biking in the park, and adding exotic destinations to her travel bucket list. ---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Sep 14, 2020 • 44min
What's the one thing people need to know right now?, with Helen Packham
Playing bigger as an entrepreneur or as a content creator is a continuous process. Whether it's in your marketing, your business or the impact you're having on an audience. If you're not growing and challenging yourself then you are not going to move forward. This is as true of learning new tactics and strategies as it is embracing your personal brand challenges and simply showing up on ever bigger stages.There comes a time when showing up asks more of us and this week my guest is verbal communication and story coach, Helen Packham. Helen helps people show up and play bigger through public speaking, both online and on physical stages and in this episode she's going to walk us through exactly how she does that.If being a podcast guest, live streaming, being a guest expert or delivering in person or even virtual keynotes leaves you feeling frozen with fear - grab a coffee - chill out and get ready for a breakthrough.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Sep 7, 2020 • 41min
Your business will grow when you grow, with Jamie Cross
People try this every day. They make something at home and sell it online. But what needs to happen to turn that simple idea into a multimillion dollar business? What is that X Factor that makes one person success while another simply washes out?For Jamie Cross from MIG Living the XFactor wasn't money or a great network. In this episode we explore how and why she built her business from the kitchen table, through farmers markets and into one of the fastest growing companies in America.About JamieJaime Cross is a wife, mother of four small boys (with a fifth on the way) & an eight figure entrepreneur. She founded her organic skincare company, MIG Living, after seeing a business plan in a dream ten years ago.In 2019, Jaime also started The HER Effect® as a global movement to mobilize & empower women towards action & vision for impact, giving them all that is necessary to be successful in their families, businesses and in life.Jaime’s been featured on top morning shows on NBC, FOX, ABC and CBS stations, as well as Life & Style Magazine, Forbes, USA Today, Red Tricycle, and more.Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Aug 31, 2020 • 1h
The incredible power of starting something today, with Richie Norton
This week we're going deep into what life is for, why living in the moment and taking action on what moves you, now, is so important. This week my guest is Richie Norton, author of The Power of Starting Something Stupid and in this episode he talks me through why he wrote his book and how he's built multiple businesses with one simple rule - and it's the rule which gives him the freedom to always live in the moment.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Aug 24, 2020 • 43min
The importance of energy, mindset and strategy to help you take bold action, with Tara Newman
You can learn a lot speaking to great business leaders. But here’s the thing - you’ll learn a lot more from speaking to the people who made them that way.Behind every single great leader you’ll find a legion of coaches and mentors and on this week’s podcast episode I spent time speaking to Tara Newman. Tara works with some of the biggest names in U.S. business and she talks me through some of the common barriers to peak performance and how to overcome them.Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Aug 17, 2020 • 51min
Why social engagement might be the emperor's new clothes, with Mark Schaefer
Get ready to rethink social media as Mark Schaefer redefines what drives success online.In this interview Mark goes deep into why consistency matters, why engagement is the emperor's new clothes and how he's built his business around the freedom to follow his interest and curiosity. Mark is a content marketing legend. Author of so many books I'd almost certainly get the number wrong if I wrote it down. He speaks on stages all over the world and frankly - he’s one of my hero's ( can you tell? ). Despite my less than subtle hero worship we dig deep into what makes Mark's business work, his revenue streams and how he makes time to still do the work.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Aug 10, 2020 • 42min
How the best business books get written and why to get started on your own, with Azul Terronez
Have you ever wondered what writing a book can do for your career or your business?I've heard a lot of stories so I wanted to hear from the guy who makes that happen for people like Pat Flynn and Dana Malstaff. Azul Terronez is a writing coach and runs Authors Who Lead and in this episode, he walks me through the process of writing the kind of book which underpins and powers so many incredible online businesses.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Aug 2, 2020 • 45min
Is it time to unleash you Age of Influence?
In his new book, the Age of Influence Neal Schaffer digs deep into what an influencer really is, how they're made, why they're currently a 4billion dollar industry and how you can leverage them for your business — but also how you can claim your own influence, in whatever shape that is.Neal also shares what makes his own business work and exactly how he's shaped his business around his passion, his family and how he makes sure he's always doing his best work.About NealNeal Schaffer is a leading authority on helping innovative businesses through their digital transformation of sales and marketing through consulting, training, and development and execution of social media marketing strategy, influencer marketing, and social selling initiatives. Founder of the digital marketing consultancy PDCA Social, Neal also teaches digital media to executives at Rutgers University, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland). Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has been invited to speak about digital media on four continents in more than a dozen countries. He is also the author of 4 books on social media, including Maximize Your Social (Wiley) and the recently published The Age of Influence (HarperCollins Leadership), a ground-breaking book that is redefining digital influence and the variety of ways in which businesses of any industry or size can leverage influencer. Check out Neal’s Maximize Your Social Influence podcast for weekly marketing inspiration.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.