Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Entrepreneurship for Expert Business Owners & Executives.

Attention is one of the fundamental goals of digital marketing. Having a clear strategy for capturing and holding attention in order that you can communicate your value and build relationships with the people who need what you provide is so important, but also surprisingly hard.Many people resort to silly tactics to get attention, but when someone naturally captures your attention online and rapidly connects with you, it's very impressive. This week my guest is Neen James, author of Attention Pays, How to Drive Profitability, Productivity, and Accountability, and she's going to walk me through the Attention Matrix, and so much more.Neen,s website : https://neenjames.com/About Neen JamesNeen James is the author of Folding Time™ and Attention Pays™. She has been named one of the Top 30 Leadership Speakers by Global Guru several years in a row because of her work with companies like Viacom, Comcast, and Abbot Pharmaceuticals among others. Neen has boundless energy, is quick-witted and always offers powerful strategies for paying attention to what matters so you can get more done and create more significant moments at work, and home. Neen is the kind of speaker that engages, educates, entertains, and delivers the real-world solutions that apply in your organization, your home, and your community. She also provides one-on-one consulting in a variety of leadership topics and loves serving her audiences.

When I see really successful people online they all seem to have something in common. They have ‘presence’. The same can be said for large organisations as well.  It's like all the doors and windows are thrown open and you're welcomed in.  This kind of real online presence ( I'm avoiding saying authentic - but authentic ) is so different from the polished veneer of the Instagram influencer or the traditional large corporation.This week my guest is Chris Brogan and we're going deep into why this is hard and how it can all be so easier.About ChrisChris Brogan is president of Chris Brogan Media, offering business storytelling and marketing advisory help for mid to larger sized companies. Chris is a sought after keynote speaker and the New York Times bestselling author of nine books and counting. He’s working on his tenth: title forthcoming.Chris has spoken for or consulted with the biggest brands you know, including Disney, Coke, Google, GM, Microsoft, Coldwell Banker, Titleist, Scotts, Humana Health, Cisco, Sony USA, and many more. He’s appeared on the Dr. Phil Show, interviewed Richard Branson for a cover story for Success magazine, and once even presented to a Princess. People like Paulo Coelho, Harvey Mackay, and Steven Pressfield enjoy sharing their projects and best ideas with Chris, because they know he’ll share them with you. Tony Robbins had Chris on his Internet Money Masters series. Forbes listed Chris as one of the Must Follow Marketing Minds of 2014, plus listed his website as one of the 100 best websites for entrepreneurs. Statsocial rated Chris the #3 power influencer online.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Weekly interviews with personal brand business owners and entrepreneurs. This week on The Personal Branding Entrepreneur Show :---Digital marketing and doing business comes in all kinds of forms, from selling physical products to knowledge systems. For those in the service industry often the best route to scaling online is selling one or the other form of online program.These programs might be online courses, membership sites, coaching groups or 121 coaching. This week my guest is Nathalie Doremieux and she specialises in helping business owners design and build out the right kind of program for their audience.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

We all have challenges. There are challenges which hold us back and there are those which call us forward. This week my guest is Justin Meadows and this show is all about how you can have success on your own terms no matter what the constraints are. If you think you're too remote, isolated, don't have time, money or education to be successful then hopefully this week's show will help open your eyes..About JustinJustin Meadows helps growing businesses optimise their websites performance to better leverage your other marketing activities.The core service he offers at TunedWP.com is full Wordpress support, security maintenance, speed optimisation and hosting so that you can focus on other things instead of messing around in Wordpress.He has grown this business over the past 10 years from a small country town of Mansfield in the high country of Victoria, Australia. To grow the current business to serve clients all over the globe with a 24/7 support desk, Justin has an awesome team working with him remotely from the Philippines.The business has always been built to allow lifestyle freedom, for Justin to spend more time with his kids. This became very helpful when he became a full-time single dad. To grow the business with these time and distance constraints, Justin focussed on white-label to get started then networking and referrals to grow.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

Former assistant district attorney turned Youtuber, Emily D Baker, discusses the importance of legal preparation for online businesses, challenges in hiring remote workers, navigating content creation, and the value of a legal background in the online business space.

Over the years I've heard a lot about Masterminds. I'm not talking about cartoon supervillains, I'm talking about business owners coming together in small private communities to help each other go further, faster.I host masterminds, and I'm also a member of other people's. This week I asked mastermind veteran and the host of my favourite Mastermind group, Chris Ducker, to join me and talk about his business, journey, entrepreneurial isolation but most importantly about masterminds and what they can do for your business.About Chris DuckerChris is a serial entrepreneur and author of the bestselling books,“Virtual Freedom”, and more recently, “Rise of the Youpreneur”. Based in Cambridge, England, he owns and operates several businesses, including the VA recruiting hub, VirtualStaffFinder.com and the personal brand education company Youpreneur.com, that combined house over 350 full-time employees around the world. He’s also a trusted international business mentor, keynote speaker, podcaster, blogger, as well as the founder of Youpreneur.com - the world’s fastest growing personal brand business education company.Chris hosts the annual Youpreneur Summit, which is held in London each November and is the self-proclaimed ‘Proudest Brit’ doing business online!---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

What is the right thing for you to be spending your time on? This is a big question for a lot of people and it's hard to get advice on this because where you can both give and receive value changes over time. It changes with experience and changes as your business grows.This week my guest is Matt Paulson. Mat is the author of five books on digital marketing and online business. He now runs a business offering financial market intelligence turning over 10 million dollars a year. Where others might build a coaching business around there books and online success, Matt had to make other decisions.About Matt PaulsonMatt Paulson is the founder and CEO of MarketBeat, an Inc. 5000 financial media company that publishes stock market news, data, and research tools. MarketBeat was recognized as the fastest-growing privately held company in South Dakota by Inc. Magazine in 2016 and has since been recognized by Barron's, Entrepreneur Magazine and several other publications for its continued growth and success. Receiving more than 15 million monthly page views, MarketBeat is arguably South Dakota's widest-reaching vertical media company.As an active private equity investor, Matt has invested in more than 60 small businesses and high-growth startups, including Buffer, Dollar Shave Club, Lime, Lyft, Ripple, and Wikia. He has significant real estate holdings that includes interests in more than a dozen hotels and apartment complexes. He also serves as the chairman of Falls Angel Fund, which makes early-stage capital investments in high-growth companies in South Dakota and surrounding states.In 2019, Matt founded Startup Sioux Falls, a community organization that aims to connect founders with each other and with the startup ecosystem. He provides leadership to several other startup organizations and events, including 1 Million Cups, Hey Sioux Falls, Innovation Expo, and the Zeal Center for Entrepreneurship. He has also published eight business and personal finance books, including 40 Rules for Internet Business Success, Email Marketing Demystified, The Ten Year Turnaround, Automatic Income and Online Business from Scratch.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

We're all often very clear about what customers should expect from us. We're all trained and tuned to sell our services that way. But how often are we crystal clear about what we expect from a client? If you're honest, do you pander or do you genuinely serve the customers stated goals?This week my Guest is Brandy Lawson. Defining what she does seems hard at first but when we dug into things she's done an outstanding job of specializing in filling the needs of a very particular type of business owner.To the specific person Brandy serves she brings a stand out framework and a very particular set of goals and expectations. She's very focused on who she serves, where they hang out, what they need to accomplish and has built a framework she can communicate and s service set to deliver it predictably. She's nailed down systems and she's confidently expanding in while others are scratching their heads and wondering how.About BrandyBrandy is a lover of ridiculous shoes, advocate for the best & highest use of technology, bringer of clarity and recovering know-it-all. At FieryFX, her marketing & consulting agency, she makes it simple for business owners to attract the right clients and make business decisions easily, without all the trial & error by using the 4 simple machines of business.Brandy's passion stems from the failure of her parent's first business as she experienced first-hand how critical being found and working effectively are for businesses to survive, and thrive.Brandy' site : http://fieryfx.com/---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

For many people just becoming visible online is a challenge. But once you've got that nailed down how do you turn that into a business? How do you navigate the complex world of funnels, lead magnets, ads and webinars.This week my guest is the funnel queen Teresa Heath Waring and she's going to walk me through all of this and some simple tips anyone can use to start on the lead generation journey.About TeresaAward winning International speaker, TEDx speaker, trainer, podcaster and business owner, Teresa works with businesses, entrepreneurs and marketers to help them enhance their digital marketing & social media efforts.She is recognised alongside some of the world’s social media & digital marketing thought leaders and is widely regarded as one of the UK's leading marketing influencers. Teresa has spent the last 16 years in Marketing working with international brands such as Land Rover, Jaguar, Rightmove and Leadpages. She speaks and trains entrepreneurs all over the world. As well as in her online membership - The Marketing that Converts Academy.  Teresa hosts a popular weekly podcast called ‘Marketing that Converts’ and has interviewed the likes of Amy Porterfield, Pat Flynn, Michael Hyatt, Jasmine Star, James Wedmore, Mike Stelzner and Dean Graziosi.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.

That’s it - Episode 100 is out!  In this week’s show Alex Curtis turns the tables on me and guest hosts the show - interviewing me!We talk about what I do with my clients and how I bring them value.  We explore my podcast journey and how my attitude to and perspective on my business ( outside the podcast ) has changed over the last two years. If you want to know what I do, how I do it and who I do it for then this is the episode for you. As well as that I explain, very candidly, what my challenges have been about how the podcast has changed everything.---Subscribe to my Youtube!! Visit the show website at www.amplifyme.fmFollow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.me/insidersPlease take a second to rate this show in iTunes. ❤ It will mean a lot to me.