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The Startup Playbook Podcast

Latest episodes

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Jan 16, 2025 • 1h 10min

Ep203 – Ben Pfisterer (Co-founder & CEO – Zeller) on becoming the fastest Australian company to achieve unicorn status

My guest for Ep203 of The Startup Playbook Podcast is the Co-founder & CEO of Zeller, Ben Pfisterer. Ben is a returning guest on the show. Our last interview was in August 2020 when Ben had left his role as Country Manager for Square to launch his new company, Zeller, which had just come out […] The post Ep203 – Ben Pfisterer (Co-founder & CEO – Zeller) on becoming the fastest Australian company to achieve unicorn status appeared first on Startup Playbook.
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Dec 19, 2024 • 58min

Ep202 – Josh Ball (Co-founder – Farmers Pick) on using tech to save 7 million kg of food waste

Josh Ball, Co-founder of Farmers Pick, shares his journey in transforming food waste into a thriving business. He discusses the importance of a strong mission and the challenges of scaling a startup that rescues imperfect produce. Josh sheds light on their successful shift to equity crowdfunding to foster growth without traditional VC pressures. He also highlights the role of storytelling and social media in building brand loyalty, along with the intricacies of managing a rapidly expanding team while maintaining company values.
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Dec 12, 2024 • 1h 14min

Ep201 – Cheryl Mack (Co-founder & CEO – Aussie Angels) on how to get started as an angel investor

Cheryl Mack, Co-founder & CEO of Aussie Angels, shares her journey from launching Australia’s largest startup conference to leading a platform that democratizes angel investing. They delve into the essentials of brand marketing and storytelling for startups. Cheryl offers insightful advice for budding angel investors and discusses what to look for in founders and investment opportunities. Discover the benefits of syndicates and the critical elements that define successful investing strategies as Cheryl navigates the evolving startup landscape.
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Nov 28, 2024 • 1h 12min

Ep200 – Jason Wyatt (Co-founder & CEO – Marketplacer) on shutting down 8 companies to go all in on Marketplacer

My guest for Ep200 of The Startup Playbook Podcast was Jason Wyatt, the Co-founder & CEO of Marketplacer. Jason’s journey started with a bike marketplace called BikeExchange, the global success of this marketplace led to others wanting to create and launch their own versions of marketplaces. These opportunities led to him launching 8 Joint Ventures […] The post Ep200 – Jason Wyatt (Co-founder & CEO – Marketplacer) on shutting down 8 companies to go all in on Marketplacer appeared first on Startup Playbook.
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Oct 31, 2024 • 1h 29min

Ep199 – Jaimie Fuller (Former CEO & Chairman – SKINS) on building SKINS and bouncing back from bankruptcy

My guest for Ep199 of The Startup Playbook Podcast was Jaimie Fuller. Jaimie’s journey has been full of highs and lows. He is best known as the former CEO and Executive Chairman of compression apparel company SKINS. SKINS was a global phenomenon with elite athletes and sporting teams all around the world using their products. […] The post Ep199 – Jaimie Fuller (Former CEO & Chairman – SKINS) on building SKINS and bouncing back from bankruptcy appeared first on Startup Playbook.
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Oct 24, 2024 • 1h 4min

Ep198 – Rohan Workman (Co-founder & CEO – Skalata) on taking risks & balancing speed with discipline

Rohan Workman, Co-founder and CEO of Skalata, shares insights from his journey in venture capital and startups. He discusses pivotal lessons learned from his early career in corporate recovery and the founding of RosterCloud. Rohan emphasizes the importance of balancing speed with discipline and addresses the significance of health and fitness for founders. He also highlights how Skalata evolved from an accelerator to a traditional fund structure and offers advice on dealing with challenging people in business, underscoring the value of effective delegation.
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Sep 12, 2024 • 47min

Ep197 – Paul Stovell (Founder & CEO – Octopus Deploy) on turning a weekend project to a $100M ARR business

My guest for Ep197 of The Startup Playbook Podcast was Paul Stovell. Paul is the Founder & CEO of Octopus Deploy, a company he started as a “nights and weekends” project for 2 years before going full time in 2012. The company was bootstrapped for almost a decade until 2021 when they raised USD$172.5M (roughly […] The post Ep197 – Paul Stovell (Founder & CEO – Octopus Deploy) on turning a weekend project to a $100M ARR business appeared first on Startup Playbook.
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Aug 22, 2024 • 1h 26min

Ep196 – Cam Falloon (Founder & CEO – BFT) on overcoming adversity and scaling to 700+ studios globally

My guest for Ep196 of The Startup Playbook Podcast was Cam Falloon. Every great story starts with overcoming adversity and Cam is no different. Cam picked up a serious back injury which made it difficult for him to walk…to the point where it would take him 15mins to walk a 12m hallway and being told […] The post Ep196 – Cam Falloon (Founder & CEO – BFT) on overcoming adversity and scaling to 700+ studios globally appeared first on Startup Playbook.
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Aug 15, 2024 • 1h 1min

Ep195 – Leigh Jasper (Co-founder & Co-CEO – Firmable) on jumping back in the founder seat after a $1.6B exit

My guest for Ep195 of The Startup Playbook Podcast was Leigh Jasper. This is a special edition of the podcast. A few weeks ago, we celebrated hitting 8 years of the podcast. To celebrate the milestone, we hosted an in-person event with our community which included a “live” podcast recording with returning guest Leigh Jasper. […] The post Ep195 – Leigh Jasper (Co-founder & Co-CEO – Firmable) on jumping back in the founder seat after a $1.6B exit appeared first on Startup Playbook.
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Aug 8, 2024 • 1h 2min

Ep194 – Jon Gregory (Founder & CEO – Vitruvian) on product led growth and relentless positivity

My guest for Ep194 of The Startup Playbook Podcast was Jon Gregory. Jon is the Founder & CEO of Vitruvian. Vitruvian is an all-in-one digital home gym that uses AI to adjust resistance in real time to help users get the most out of their workout. Since launching in 2018, they have gone on to […] The post Ep194 – Jon Gregory (Founder & CEO – Vitruvian) on product led growth and relentless positivity appeared first on Startup Playbook.

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