Informed Podcast by Mark Williams. The podcast for LinkedIn™️ users cover image

Informed Podcast by Mark Williams. The podcast for LinkedIn™️ users

Latest episodes

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Mar 2, 2024 • 58min

Fixing The Feed

Has your feed changed recently? Are you seeing posts from people who are unfamiliar to you? This may be due to LinkedIn™️ deciding that they know what 'quality' content looks like. Not you...you are clearly not in a position to decide this for yourself! This week I discuss what we can do to fix this. That plus; AI comments are getting very annoying! The real reason customised invitations are being limited and a cool workaround. A very sneaky change to your data privacy settings Saved posts feature urgently needs updating My take on Public groups Profile verification favours men! Post of the week
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Feb 24, 2024 • 1h 3min

The Collaboration Con!

Are you sure you want to be providing LinkedIn™️ with your hard earned knowledge for a badge? Do the benefits of collaborative articles add up? That plus; An update on the revamped Services section A voice message tip Sales Navigator improvements New profile photo feature Another new 'Pay to spam' feature update B2B Deep sales playbook. Useful or a Sales Navigator ad? Are LinkedIn Corp' Sales professionals using LinkedIn™️?
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Feb 17, 2024 • 1h 2min

LinkedIn™️ Algorithm Report 2024

Discussing highlights from Richard van der Blom's LinkedIn algorithm report, changes to profile settings and creator mode, the impact of LinkedIn advertising, optimizing post-saving strategy, analyzing post timing for engagement, and excitement for the Uplift Live event in Birmingham.
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Feb 10, 2024 • 1h 9min

INteresting People - Nanna Sondrup

This week I find out about the 'person behind the profile' with the LinkedIn content Queen herself Nanna Sondrup Nanna was very open and honest in this chat where she describes a troubled childhood experiencing terrible bullying and parents distracted by her brother who had severe ADHD challenges. She herself was later diagnosed with Dyslexia and ADHD yet has managed to become a very well known LinkedIn™️ expert in Denmark. Join me in hearing why Nanna is such an INteresting person!
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Jan 27, 2024 • 1h 20min

Launching a B2C business on LinkedIn™️

Guest Anna Williams, a coffee shop owner, shares her experience of relaunching her business on LinkedIn™️. They discuss topics such as being a LinkedIn 'Top voice', profile verification, community top voice badges, sponsored articles, relevance of hashtags, launching a B2C business on LinkedIn™️, and overcoming the fear of posting.
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Jan 20, 2024 • 1h 5min

This podcast is under threat!

Big news this week...The LinkedIn Corporation are attacking me and I need some creative ideas from you to be able to move forward. More of that later, also included in this episode I talk about; Uplift Live conference - I can offer you a discount. Profile custom buttons are really good but are they too effective? Verification issues and privacy concerns New Events features New features for collaborative articles More skills (that most of us don't need) New 'Daily' feature in LinkedIn™️ learning Public profiles get a revamp and there are winners and losers! Post of the week
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Jan 13, 2024 • 1h 13min

Interesting People - Ashley Leeds

Welcome to the first edition of interesting People, a new type of show for the LinkedInformed podcast. We often come across people on LinkedIn™️ who look interesting and produce content we find valuable...so we follow or connect and over time we feel as though we get to know them better. But do we REALLY know them? interesting People interviews are designed reveal more about the background, personal lives and characteristics of some of our favourite people on LinkedIn™️. For this first episode, I sat down and had a good old heart to heart chat with Ashley Leeds. Ashley always comes across as energetic and very positive...but is he always like this? We discuss the traumatic events that influenced his childhood, why he quit his promising career as a Chef, how he met his wife Debbie, his kids, his many career and job moves and how he ended up being the 15-minute LinkedIn™️ guy! I absolutely loved finding out more about Ashley and I'm sure you will too
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Jan 6, 2024 • 1h 6min

2024 LinkedIn™️ Predictions

Every year I dust off my LinkedIn™️ crystal ball and look at what changes I think we will see on the platform over the coming year...every year I get it spectacularly wrong! I like to think I'm ahead of LinkedIn Corp' with my thinking because often my predictions eventually come to fruition a few years later! Either way, it's always fun to do and gets us thinking about what we want from LinkedIn™️ (in truth I produced a wishlist rather than a list of predictions, this year is a bit of a mix) So here are my predictions and wishes for this year...
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Dec 23, 2023 • 1h 20min

Last one of the year!

In this episode, I talk through the following topics; LinkedIn™️ ran a Christmas poll INteresting profiles 2024 Issues with post drafts and article analytics Spot a pod New WVYP filters - are they useful? The new 'create an image' feature for Articles using Microsoft designer 50+ factors that can impact the performance of your posts Post of the week
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Dec 16, 2023 • 59min

Brand Visibility

When your company page content consistently fails to engage an audience what can you do to make your brand more visible? That plus; Profile verification finally comes to Europe Skill assessments A new feature on profiles A new content newsletter from LinkedIn™️ - is it any good? How to report spam Post of the week

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