Informed Podcast by Mark Williams. The podcast for LinkedIn™️ users
From Bland to Brilliant: Transform Your LinkedIn™️ Content with Personal Flair
Jul 27, 2024
In this engaging discussion, personal branding specialist Ella Orr shares her insights on adding personality to LinkedIn content. She highlights the struggle between being overly loud or too bland and emphasizes the value of authenticity. Listeners learn how to balance personal experiences with professional branding, leveraging storytelling to forge deeper connections. With examples of visual storytelling and personal anecdotes, Orr encourages embracing individual identities to transform LinkedIn into a vibrant networking tool.
01:11:28
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Quick takeaways
- Showing a glimpse of personal identity on LinkedIn is crucial for standing out and avoiding being forgettable in a crowded space.
- Mindset and self-awareness play a key role in identifying unique traits and balancing personal interests with audience relevance in content.
Deep dives
Embracing Authenticity on LinkedIn
Presenting one's personality on LinkedIn is essential for standing out in a crowded digital landscape. Individuals often fear that expressing their true selves may conflict with their desire to be perceived as authentic, especially if they consider themselves to be private persons. However, it's vital to recognize that showing even a glimpse of personal identity can prevent users from fading into the background. Engaging with others on LinkedIn without displaying any personality may result in becoming forgettable, hence, some level of self-revelation is necessary to forge meaningful connections.
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