The Business Of Strength Podcast

In this episode, Dan sits down with Scott Carpenter, author of High Ticket for Affiliate Gyms, multiple unit gym owner and founder of The Profit Lifestyle. Scott has made a living turning his gyms into profit centers with high ticket sales and now he’s teaching others exactly how to do the same! Scott shares hard-earned lessons from building his own gyms, the systems that actually move the needle, and how to stop winging it and start building the gym of your dreams. He is also part of the very special lineup at this year's annual BOS retreat in Scottsdale AZ.  For all listeners of the show you can use CODE: Carpenter250This will save you $250 on the event!Click here to come join us in the desert on September 18th and 19th

Join Joe Riggio and Dan Goodman as they discuss the blueprint for creating an exceptional training experience. They break down how to transform basic service into true hospitality, develop a professional team, and build a gym culture that keeps clients coming back. Packed with practical tips from their own business journey and recent visit to Elite FTS, this episode is your guide to leveling up your fitness business.Join us for the Business of Strength Retreat!⁠https://bosretreat.com⁠Visit our website and schedule a FREE strategy call with the Business of Strength here: ⁠⁠⁠https://businessofstrength.com⁠⁠⁠This is the Business of Strength!

In this episode, Adam Menner reveals the game-changing lessons he learned during a private 48-hour mastermind with Jesse Itzler. Through intense physical challenges and intimate conversations, he uncovers 10 transformative insights for entrepreneurs, focusing on personal growth, leadership, and thinking bigger. Adam shares how stepping out of your comfort zone can unlock unprecedented opportunities and reshape your business mindset.Visit our website and schedule a FREE strategy call with the Business of Strength here: ⁠⁠https://businessofstrength.com⁠⁠This is the Business of Strength!

In this episode, host Dan Goodman sits down with Mark Ehnis, owner of Power Strength, to dive deep into the strategies behind scaling a successful fitness business. Mark shares insights on developing top-tier talent, creating a strong organizational culture, and navigating the challenges of growing from a single location to five facilities. Through candid discussion, he reveals the importance of consistent leadership, strategic hiring, and continuous learning in building a thriving fitness enterprise.Visit our website and schedule a FREE strategy call with the Business of Strength here: ⁠https://businessofstrength.com⁠This is the Business of Strength!

In this episode, host Joe Riggio sits down with his friend and fellow gym owner, Zach Even-Esh, aas well as former Navy SEAL Tommy Richardson as they dive deep into the world of human performance, military training, and the power of an unbreakable mindset. Tommy shares his incredible journey from Marine Corps infantry to Navy SEAL teams, and how he transformed his approach to fitness through Westside Barbell's training methods. Discover the secrets of mental toughness, the importance of continuous learning, and how to build strength that translates from the battlefield to everyday life. This episode is a raw, inspiring conversation about pushing beyond perceived limitations and creating a life of purpose and performance.Follow Tommy on Instagram at @rasie.your.horn Follow Zach on Instagram at @zeveneshVisit our website and schedule a FREE strategy call with the Business of Strength here: https://businessofstrength.comThis is the Business of Strength!

In this episode, Joe, Dan, and Adam are live from Sorinex Summer Strong as they dive deep into business growth, leadership, and personal development. Hear some of their insights from their recent Weight Room Wealth workshop, including powerful advice from speakers like Devin Levesque and John Alex, and learn about their upcoming events that are set to transform gym owners' businesses. Visit our website and schedule a FREE strategy call with the Business of Strength here: https://businessofstrength.comThis is the Business of Strength!

In today's live episode of the Business of Strength Podcast, Joe and Dan share their journey from a small training facility to a thriving fitness business. Recorded at the NSCA New Jersey conference, they dive into the challenges of gym ownership, discussing lessons like diversifying client bases, setting prices, and maintaining core values. With candid stories of early struggles and hard-won wisdom, they offer a roadmap for fitness professionals looking to build a sustainable, successful business. This episode is a must-listen for anyone in the industry ready to turn passion into profit.Visit our website and schedule a FREE strategy call with the Business of Strength here: ⁠https://businessofstrength.com⁠This is the Business of Strength!

Welcome to the Business of Strength! In this episode, Coach Joe Riggio shares his insights on what makes an exceptional team member, drawing from his experiences at Varsity House. He breaks down five key characteristics of top performers: servant leadership, going above and beyond, ultimate humility, continuous learning, and unwavering grit. Through personal stories and reflections on long-time employees like Mike, Adam, and Alex, Joe provides a powerful blueprint for professional success and team development in the strength and conditioning industry. Visit our website and schedule a FREE strategy call with the Business of Strength here: https://businessofstrength.comThis is the Business of Strength!

We’re back with a follow-up episode packed with real questions from real coaches and gym owners—and Dan’s giving you the no-fluff answers in real time.From finding your first location, how to reinvest money into your business, and what to charge for off-site training! This rapid-fire Q&A hits the topics that matter most to fitness pros in the trenchesIIf this episode resonates with you please share it with your friends!  Enjoy!If you’re ready to come to a live event with Team VH here are a few  upcoming events:NSCA NJ Clinic at Monmouth University May 3rd Monmouth Universityhttps://www.nsca.com/globalassets/events/state-and-regional-events/reg_form_nj_may_2025.pdf May 7th - VH Town Hall with Joe Riggio12:15pm at Varsity House Gym Orangeburg (Free) Weight Room Wealth – Business of Strength SummitMay 9–10Day 1: Hotel Nyack | Day 2: Varsity House Gym, Orangeburg, NYFocused on making, keeping, and multiplying revenue inside your gym businesshttps://us.businessofstrength.com/weight-room-wealth

In this episode, we break down how to lead with intentionality, presence, and gratitude, using a quick-hit framework every leader can benefit from. Whether you're managing a team, coaching athletes, or building culture inside your gym, these five principles will help you create more buy-in, build stronger relationships, and elevate performance across the board. Key Leadership Takeaways: Smile: Be the thermostat, not the thermometer—set the tone. Work the Room: Be visible, not just available. Find a Friend: Be approachable and down-to-earth. Instigate Success: Catch people doing things right. Coach in real time. Thankfulness: Appreciation starts at the top. Upcoming EventsNSCA NJ Clinic at Monmouth UniversityMay 3rd, Monmouth UniversityRegister Here: https://www.nsca.com/globalassets/events/state-and-regional-events/reg_form_nj_may_2025.pdf Weight Room Wealth – Business of Strength SummitMay 9–10 | Day 1: Hotel Nyack | Day 2: Varsity House Gym, Orangeburg, NYFocused on making, keeping, and multiplying revenue inside your gym businessRegister Here: https://us.businessofstrength.com/weight-room-wealth