10/10 GTM

Welcome to Season 3 of 10/10 GTM: The Podcast for Revenue Leaders!Our guest for Episode 81 is Eric Agnew, CRO, Ignitium. Over the past seven years, Eric has played a pivotal role in the company's growth, serving in key leadership positions including CRO, VP of Customer Success, and VP of Account-Based Marketing. With 10+ years of experience in sales and marketing, Eric brings a wealth of insight to the conversation.In this episode, Ross and Eric discuss why your clients' success directly drives your own, how authenticity builds trust and long-term value in business relationships, and why the race to find and engage buyers first determines who wins in the market.

Our guest for Episode 80 is Taylor Jones, VP of Sales, CoLab Software. With over a decade of sales leadership experience, including roles at Salesforce, Zip Intake-to-Procedure, and as a Founder of BlackArrow, Taylor brings a sharp perspective on coaching, performance, and building high-performing sales teams. In this episode, Ross and Taylor discuss the power of data-driven coaching, how to maximize the ROI of time, and what it takes to build a collaborative culture without ego. 

With longer and more complex sales cycles, it’s harder than ever to capture and keep a prospects attention — let alone win in highly saturated, competitive markets. So the question is, how can organizations navigate these extended sales cycles and outperform their competitors?In this fireside chat, Ross and Arnab Mishra, CEO of Xactly, discuss how to build a culture of excellence and win in competitive markets. Drawing on his extensive leadership experience, Arnab shares practical insights on defining the right behaviors, setting clear expectations, and maintaining an adaptive mindset.

Catie Ivey, Chief Revenue Officer at Walnut, is passionate about shaping the future of sales leadership. In this discussion, she reveals her three keys to execution excellence: leveraging strength-based leadership, embracing product-centric selling, and aligning go-to-market teams. Catie highlights the shifting power dynamics of product-led growth and the importance of user-centric design. She shares insights on overcoming communication gaps among teams and cultivating a customer-centric culture to drive success.

Join Alina Vandenberghe, Co-CEO of Chili Piper, Evan Huck, CEO of UserEvidence, and Kris Rudeegrapp, Co-CEO of Sendoso, as they share insights on authentic leadership in B2B SaaS. They discuss the power of building personal brands and fostering team alignment through clear communication. The conversation dives into leveraging AI for team performance and nurturing long-lasting customer relationships. Explore how innovative marketing strategies can drive revenue and the importance of hiring and developing top talent for sustained success.

Our guest for Episode 76 is Mike Murchison, the CEO and Co-founder of Ada, an AI customer service platform dedicated to making customer service extraordinary for everyone. He brings more than a decade of experience to the conversation. In this episode, Ross and Mike discuss how to navigate buying and selling AI by understanding the problem you’re trying to solve.

Josh Solomon, VP of Sales at Ask-AI, brings over a decade of leadership experience from Ada and BioConnect. He shares insights on how revenue leaders must embrace an AI-first approach and reshape their playbooks. The discussion highlights the evolving B2B landscape, where enhancing customer experience with AI is paramount. Solomon also addresses the pitfalls of rapid tech adoption and the importance of a grounded strategy. With AI tools optimizing sales processes, he emphasizes the need for hands-on experience to truly transform team productivity.

James Roth, CRO at ZoomInfo, shares insights on leveraging AI in sales, emphasizing the need to maintain personal connections. Matt DeLauro, President at SEON, discusses strategies for building high-performance go-to-market teams and the importance of effective onboarding. Kyle Norton, CRO at Owner.com, highlights the vital role of frontline managers in team success. The trio also delves into operational excellence and the indispensable nature of post-sale processes to drive sustained revenue growth.

Keith Jones, GTM Systems Lead at OpenAI, shares insights from his journey as a tech leader, highlighting the importance of adaptability and empathy in operations. He discusses effective strategies for evaluating technology and the critical role of stakeholder engagement in project management. Keith also emphasizes the transformative impact of AI tools in enhancing vendor evaluations and streamlining data management processes, offering practical tips for businesses to improve accuracy and decision-making.

Karan Singh, VP of GTM Strategy at LaunchDarkly, brings a wealth of experience from B2B SaaS and venture capital. He discusses the importance of establishing consistent rituals for sales success. Karan emphasizes setting SMART goals and how technology can amplify productivity. The conversation also covers strategies for enhancing seller performance through proactive engagement and effective delegation. Lastly, he underscores the need for leadership in adapting to change, advocating for a more collaborative approach in driving organizational innovation.