

Stay Paid Podcast
ReminderMedia
ReminderMedia proudly presents the Stay Paid Podcast. We help agents & entrepreneurs master the latest business trends to unlock growth and create a life of freedom. Along with a healthy dose of motivation and inspiration, hosts Luke Acree and Josh Stike tackle business-building subjects like lead generation and retention, digital marketing and social media tactics, and the revenue-producing potential of relationships within your sphere. Each episode aims to provide listeners with tangible steps that will take their businesses to the next level.
Episodes
Mentioned books

Oct 30, 2023 • 20min
Unmasking Imposter Syndrome: Confront Your Insecurity and Thrive
At some point, just about everyone suffers from a case of insecurity. In fact, one review suggests that up to 82% of people may experience feeling like they don’t deserve their success and are going to be exposed as a fraud. It’s called imposter syndrome, and in this episode, we talk about the symptoms, why it’s so common, and strategies to overcome it. Join us to discover why people who feel like imposters are typically legitimately successful, the truth every professional can fall back on when they feel their confidence waning, and three solid strategies you can use to combat feelings of insecurity. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. 0:00 Introduction 0:51 Imposter syndrome defined 2:33 Experiences of imposter syndrome 3:03 Success can instigate imposter syndrome 4:05 Tom Brady | Humility can calm you 5:01 Symptoms of imposter syndrome 6:09 Luke confronts his vulnerability 7:09 You still know more than your clients 8:03 Practice is the antidote to insecurity 9:10 Tip 1: Challenge and share your negative thoughts 10:54 Tip 2: Focus on your strengths 11:43 Winners strive for more 14:17 Tip 3: Surround yourself with supportive people 14:43 Tip 4: Get a therapist/coach/mentor 19:30 Action Item What is imposter syndrome and how can you combat it?

Oct 26, 2023 • 14min
5 Cold-Email HACKS That Get Responses
You own your email list, which means that no matter how platforms like Facebook and Instagram may change, you always have a way to market directly to your audience. But what good is an email list if the emails you send aren’t opened or otherwise don’t get you the desired response? In this Silver Dollar episode, we share the techniques we’ve tested and reveal the ones that consistently return the best results. Listen to find out our best-performing subject line and the tactic that compels recipients to click, the point in your sales funnel where you should send shorter emails, when you should use plain-text emails for the best results, and whether it is better to have an email come from one person or your company or brand name. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources Blogs · “How to Write an Email Marketing Newsletter: A Guide for People Who Aren't Writers (or Even Marketers)” · “The Best Email Segmentation Strategies for Real Estate Agents” · “Exploring Email Marketing Analytics” You can get more free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. 0:00 Introduction 0:51 An email list is your most important asset 2:14 Tip #1: Ask a question 4:22 Tip #2: Target your audience 5:49 Short vs. long emails 6:56 Tip #3: Always include a single CTA 8:16 Tip #4: Plain text vs. designed HTML 9:54 Tip #5: Follow up produces conversions 13:08 Action Item Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/

Oct 23, 2023 • 14min
The Best Golden Nuggets of 2023 | Social Media
It’s incredibly gratifying when a listener tells us they’ve gotten better results from their marketing by following advice they heard on Stay Paid. Now we want to hear about your success. In this episode, we’re sharing some of the best social media advice we’ve gotten from guests this year with the hope that you’ll implement it and tell us what happens. Listen to uncover the video-content strategy that converted 170K sales in just five days, find out how to exploit the tidal shift in what’s popular now to make content creation super easy, and discover the inspired three-part video strategy that we’re testing to keep viewers engaged longer. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and links to the full interviews featured here. Connect | Resources FREE e-book: The Relationship Marketer's Guide to Social Media Success You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/ 0:00 Introduction 0:51 How to get better results from social media 1:33 Find and post about what is trending (Tamara Thompson) 3:29 Be consistent (Marie Lee) 4:57 Don’t create when you can document (Jeff Pfitzer) 6:35 Provide edutainment (Katelyn Rhoades) 9:03 Consume content and test what works (Eric Simon) 11:00 A new podcast is coming! 13:24 Action Item The Best Golden Nuggets of 2023 | Social Media

Oct 19, 2023 • 18min
Embracing Failure: The Key Catalyst for Personal Growth and Success
Failure is a tricky thing. No one likes it, but everyone does it. It's inevitable. And yet when most people fail, they tend to get down about it. Some are so negatively affected by failure that they stop trying and quit altogether. Still others don’t try at all because they’re afraid of that failure. But if we all fail at one point or another, then what makes successful people different from those just described? They’ve learned to fail well. Listen to this Silver Dollar episode to discover why failure is the antidote to the complacency success so often creates, two genuine benefits of failure that make a productive adulthood possible, and three ways to cope with the disappointment that mistakes can cause. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources QBQ! The Question Behind the Question: Practicing Personal Accountability in Business and in Life by John G. Miller You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites. 0:00 Introduction 0:53 Failure is inevitable 1:15 Failure in our own company 4:26 Failure is a great teacher [example] 5:36 Failure fosters resilience 6:58 Failure encourages creativity 8:26 Failure promotes self-reflection 10:46 Failure gives you an opportunity to start over 12:46 4 tips for dealing with failure 16:46 Action Item Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/

Oct 16, 2023 • 49min
500 - We Take on the Hot Ones Challenge & Answer Listeners’ Questions
We’re super excited about the format for this special 500th episode of Stay Paid. Borrowing from the popular Hot Ones show, we answer questions from our listeners and a few from our employees while eating hot wings. The hotter the wings get, the harder it is for us to keep our cool and make it through! But the struggle is worth it because we’ve some great questions that deserve equally great answers. Listen to find out the most overlooked marketing tactic that will radically elevate your brand, how we respond to a former guest who wants to know which strategy is really the best for building a brand, and our advice for winning over referral partners when you’re new to the business and haven’t yet built a reputation. Plus, we’ve got a major announcement you won’t want to miss. It’s about a seismic shift that’s going to bring even more value to our listeners. Visit www.remindermedia.com/episode500 for more details! Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources · The Conversion Code: Stop Chasing Leads and Start Attracting Clients by Chris Smith · $100M Leads: How to Get Strangers to Want to Buy Your Stuff by Alex Hormozi · Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers by Russell Brunson You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites. 0:00 Introduction 1:25 The Hot Ones challenge 2:52 Special thank you deal 4:16 Q1: To what do you attribute your success? 7:18 Q2: What’s been your biggest disagreement? 10:03 Q3: Where do you see yourselves is five years? 13:47 Q4: Where is the best pizza? 17:05 Q5: What marketing tactic do Realtors® often overlook? 20:46 Q6: What would you say to agents who only want to do free marketing? 23:58 Q7: Cold-calling/door knocking vs. client events/magazines—what’s your take? 28:21 Q8: What’s your advice to graduates looking to start their careers in marketing? 32:35 Bonus Questions 36:12 Q9: What's the best way to attract referral partners when you're new to sales? 40:40 Q10: What is the one thing that, if it gets done, causes everything else to fall into place? 43:45 Announcing a new Stay Paid feed 48:01 Action Item

Oct 12, 2023 • 13min
499 - How to Create a Marketing Plan in 6 Steps
In this Silver Dollar episode, we review the six steps to producing an effective, lead-generating marketing plan. We explain not only conversion rates and how many transactions you need to reach your income goal but also where you should be focusing your energy to produce leads. Listen to find out what a healthy rate of growth is for an expanding business, the supremely important metric on which your entire plan rests, and how to determine the most productive activities so that you know where to best invest your time, budget, and energy. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources Free tool: Marketing Revenue Calculator Free webinar recording: How to Make $100K Using Your ReminderMedia Marketing Platform You can get more free resources, including additional tools, e-books, and lead magnets to attract new leads, by visiting our Resource Library. 0:00 Introduction 0:51 Get ready now for 2024 2:06 Step 1: Set income goal 3:08 Step 2: Identify lead sources 3:51 Step 3: Categorize and assign weights 5:01 Step 4: Calculate conversion rates 7:49 Step 5: Assign budget and activities 8:32 Step 6: Work the plan 12:34 Action Item Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/

Oct 9, 2023 • 29min
498 - From Setback to Success: Our Vital Need for a Trusted Ally
We’ve interviewed many guests who’ve told us their inspiring stories of overcoming adversity. In nearly all these tales, there persists two common themes—the guest had a mentor who played a critical role in helping them come out the other side, and they were unwilling to give up. This week, Allie Saleh—business and financial consultant, sales expert, speaker, coach, and podcaster—shares his story. Not surprisingly, his saga about building his own company, the Invested American, also includes references to the mentors he’s had in his life and his ability to persevere. Listen to hear about the single value proposition that allowed Allie to attract agents without recruiting, find out the hard truth about being accountable when your or your team’s motivation wanes, and discover the most beneficial place to put your focus and the action you should when faced with a challenge. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources · Call Allie at 918-513-2797 · Website: theinvestedamerican.com · Coaching and free e-book: alliesaleh.com You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. 0:00 Introduction 1:00 Allie’s backstory 2:17 Reliance on confidence, mindset, relationships 5:04 Activities that (re)built his business 8:10 Qualities that attracted agents to the team 11:27 Balancing motivation with accountability 14:36 Coaching and experience with mentors 17:45 The need to have someone in your corner 19:40 Thoughts on therapy and self-help 24:43 Advice for struggling entrepreneurs 27:41 Action Item Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/ Are you and insurance agent looking to get more referrals? Visit: https://remindermedia.com/staypaidinsurance/ to learn more From Setback to Success: Our Vital Need for a Trusted Ally

Oct 5, 2023 • 16min
497 - The Skill Set That Transforms Businesses and Lives
We all want to be able to do more in the 24 hours we get each day. But juggling multiple balls at once means that no single ball gets 100% of your attention—and that’s bad for your business. In this Silver Dollar episode, we discuss how a loss of focus injured the growth of our own company, why it can be difficult to say no to opportunities, and the startling impact the pursuit of multiple goals has on productivity. Listen to discover how implementing multiple initiatives puts your bottom line at risk, the strategy used by Warren Buffet to prioritize his goals, incredibly disturbing research about the inefficiency created by multitasking and interruptions, and tips for effectively maximizing your productivity. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources · Book: The 4-Hour Work Week: Escape the 9-5, Live Anywhere and Join the New Rich by Timothy Ferriss · You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library. We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites. 0:00 Introduction 0:51 Signs of a lack of focus 1:19 Story about Bills Gates and Warren Buffet 2:00 Poor company growth 2:51 The cost of not being focused 3:49 Be an optimistic realist 5:10 The need for discipline 8:45 The price of interruptions/multitasking 11:01 Big success comes from intense focus 15:45 Action Item The Skill Set That Transforms Businesses and Lives

Oct 2, 2023 • 25min
496 - Never-Fails Trade Secret for Insurance Referrals
Peter Fournier is the cofounder of All Things Insurance Group, a national IMO of 520 brokers and agents, and a crazy-effective sales agent in his own right—but his success didn’t happen overnight. After 13+ years of learning his craft, Peter now coaches his brokers and agents how to secure three to five referrals with every sale. And today, he’s sharing his killer strategy with us. When you listen, you’ll discover a foolproof referral script that has clients feeling like they’re receiving concierge service, simple steps you can take to stay in front of your clients, and the most important criteria to consider before joining a brokerage. Be sure to check out the show notes at staypaidpodcast.com for a complete summary and additional details not included in the episode. Connect | Resources Connect · Social media: @peterjfournier on all platforms · Website: allthingsinsurancegroup.com · Training: petefournier.com Book recommendations · Big Money Energy: How to Rule at Work, Dominate at Life, and Make Millions by Ryan Serhant · Powershift: Transform Any Situation, Close Any Deal, and Achieve Any Outcome by Daymond John with Daniel Paisner · The 10X Rule: The Only Difference between Success and Failure by Grant Cardone · Sell or Be Sold: How to Get Your Way in Business and in Life by Grant Cardone Free e-book · Lead Generation for Insurance Brokers You can get more free resources, including additional e-books and lead magnets to attract new leads, by visiting our Resource Library. We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites. Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/ Are you and insurance agent looking to get more referrals? Visit: https://remindermedia.com/staypaidinsurance/ to learn more 0:00 Introduction 2:19 Peter’s backstory 3:39 A $73K weekend 5:39 Staying in front of your clients 8:15 How to ask for a referral (strategy) 11:33 Referral closing ratio 12:14 Client touchpoint strategy 14:31 How to recruit agents 17:15 How to persevere in lean times 20:00 Recommended books 23:56 Action Item

Sep 28, 2023 • 13min
495 - 3 Keys to Seminar Success: Planning, Topics, Promotion
In this Silver Dollar episode of Stay Paid, we get to the point and down to business with some hard-hitting, practical advice for hosting a stellar seminar that will get butts in seats. We talk through various reasons to host an educational presentation, share a long list of highly popular topics suitable for real estate, and give tips for how to best promote your event to your ideal audience. Listen to discover how to attract new leads with an easy strategy that piques interest in your topic, our golden sequence for sending email invitations that get people to register, and a ninja-level tip for repurposing your seminars. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources · For more about hosting a real estate seminar, listen to episode 251: How to Generate More Leads Using Educational Workshops (with Faina Shapiro). · For more details about the planning phase of hosting a seminar, check out the blog “How to Host a Successful Educational Seminar [8-Step Process].” · You can get more free resources, including e-books, lead magnets to attract new leads, and useful printables by visiting our Resource Library. 0:00 Introduction 1:42 4 reasons to host a seminar 3:42 Popular real estate seminar topics 7:13 Tips for promoting a seminar 9:01 Recommended email invitation sequence 11:50 Action Item Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/ 3 Keys to Seminar Success: Planning, Topics, Promotion