Membership Geeks Podcast with Mike Morrison cover image

Membership Geeks Podcast with Mike Morrison

Latest episodes

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Apr 1, 2025 • 19min

417 - Even Huge Memberships Make Mistakes. Here Are the Most Common…

In this episode of the Membership Geeks podcast, I reveal a surprising truth: even the largest and most successful membership sites make mistakes. I dive into some of the most common blunders these membership giants are making, gleaned from our membership insider series, where I explore sites like Masterclass.com, Digital Marketer, and more. Join me as I unpack these mistakes, offering insights on how you can avoid them and improve your own membership experience.In this episode:What are the common mistakes big membership sites make in their new member onboarding process?How do issues with integrating multiple tech systems impact the overall membership experience?Why is attention to detail crucial, and how can neglecting it affect your membership site?How can a well-designed offboarding process benefit a membership, and what are some examples of neglect in this area?Thank You For ListeningWe really appreciate you choosing to listen to us and for supporting the podcast. We would be eternally grateful if you would consider taking a minute or two to leave an honest review and rating for the show. They're extremely helpful when it comes to reaching our audience and we read each and every one personally!Finally, don't forget to subscribe to the podcast to make sure that you never miss an episode.
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Mar 18, 2025 • 55min

416 - Webinar Marketing for Your Membership with Teresa Heath-Wareing

In this conversation, Teresa Heath-Wareing, an international best-selling author and award-winning speaker, shares her expertise in webinar marketing tailored for membership sites. She discusses the key ingredients for effective webinars, emphasizing how to boost registration and live attendance. Teresa reveals techniques to keep audiences engaged, the nuances of live versus automated formats, and the importance of relatable success stories in marketing. Her actionable insights promise to elevate your membership marketing game and drive sales.
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Mar 4, 2025 • 17min

415 - How to Make Key Connections That Benefit Your Membership

In this episode of the Membership Geeks Podcast, I discuss how to make key connections within your industry that can significantly benefit your membership business. Whether you’re looking to bring in guest experts, create joint ventures, or simply expand your network, I share practical tips and strategies for building strong, valuable relationships. Discover how to leverage your existing network, attend industry events, and even use your own platforms to connect with influential figures.Main Questions Addressed:Why making key connections within your industry is essential for benefiting your membership?How can you leverage your existing network to find valuable connections?What are the best practices for meeting and connecting with people at industry events?How can you use platforms, like podcasts, to establish relationships with bigger names in your industry?Thank You For ListeningWe really appreciate you choosing to listen to us and for supporting the podcast. We would be eternally grateful if you would consider taking a minute or two to leave an honest review and rating for the show. They're extremely helpful when it comes to reaching our audience and we read each and every one personally!Finally, don't forget to subscribe to the podcast to make sure that you never miss an episode.
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Feb 18, 2025 • 48min

414 - Building a Loyal and Engaged Membership Community with Funk Roberts

Funk Roberts, founder of the Over 40 Alpha Brotherhood, shares his expertise on creating vibrant membership communities. He discusses the vital role of niche creation and member connection through shared experiences. Funk emphasizes the importance of structured transformation journeys to retain members and ensure engagement. He reveals strategies for balancing content creation with community building, and how to scale effectively without losing that personal touch. Expect actionable insights that any membership site owner can implement right away!
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7 snips
Feb 4, 2025 • 14min

413 - Click to Cancel Regulations: What Membership Owners Need to Know

Learn about the new 'Click to Cancel' regulations that will reshape how online memberships operate in 2025. Discover the specific requirements for easy cancellations, ensuring a seamless experience for members. Explore the importance of transparency in membership terms and how these changes can build trust. The discussion also emphasizes that thoughtful management of cancellations can lead to positive outcomes, encouraging former members to return in the future.
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9 snips
Jan 21, 2025 • 27min

412 - Do’s and Don’ts of Marketing a Membership Website

Explore the essential do's and don'ts of marketing a membership website. Discover why playing the long game is vital and the dangers of chasing quick-fix strategies. Learn about the critical role of building an email list versus relying solely on social media. Uncover how social proof and risk reversal can build trust with potential members. Packed with practical tips, these insights will help you attract and retain the right audience for your membership.
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9 snips
Jan 8, 2025 • 36min

411 - How the Online Membership Industry Has Changed in the Last Decade

Discover the fascinating evolution of the online membership industry over the past ten years. Explore how AI has reshaped content creation, offering both challenges and exciting opportunities. Learn why old marketing gimmicks have faded while genuine value has become essential. Delve into the impact of subscription fatigue and how providers can effectively communicate their worth. Uncover the advancements in membership software that are influencing developers and business owners alike.
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15 snips
Dec 23, 2024 • 44min

410 - Top 10 Episodes of the Membership Geeks Podcast in 2024

Reflect on the top 10 highlights from a busy year in membership, focusing on powerful engagement strategies. Discover how to address members' time concerns and boost community interaction. Delve into launch preparations and insights from a recent conference. Hear reflections on nearly a decade of podcasting and the evolution of membership needs. This recap celebrates growth and learning while looking ahead to an exciting future.
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14 snips
Dec 11, 2024 • 25min

409 - Help! Members Are Leaving Because They Can't Afford to Stay!

When members leave your site due to financial stress, understanding their reasons is key. Gather insights from departing users to tackle their concerns. Explore flexible payment options and highlight the true value of your membership. Alternatives like membership pauses can prevent cancellations. Plus, engage with fellow membership owners to share experiences and strategies. Strengthening community ties can enhance overall retention and growth efforts.
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16 snips
Nov 27, 2024 • 19min

408 - Why Every Membership Needs Great New Member Onboarding

Discover why a stellar new member onboarding process is essential for membership success. Learn how effective onboarding can enhance retention and make new members feel truly valued from day one. The discussion unveils practical strategies to create a welcoming experience and the necessary follow-up steps to keep members engaged. From warm welcomes to ongoing support, find out how to set the right tone and foster long-term commitment.

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