

The Amy Porterfield Show
Amy Porterfield
Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle.Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked the code on financial and lifestyle freedom, so that you can go from struggling in your business to systemizing and growing your business with stronger marketing …more revenue… better help… more ease… and greater confidence.
Episodes
Mentioned books

Dec 6, 2021 • 16min
#414: How To DIY Your Own Mastermind (& Do It Right)
Masterminds.You hear a lot about them, but do you know what it really means to be a part of one?Let me break it down for you.A mastermind is a small group of entrepreneurs that keep you on track, troubleshoot with you, offer fresh insights into your business, and help you move forward.No matter if your roadblocks are technical or maaaybe you’re stuck in your head more than anything… these people get it. They’re playing all out. And they’re here to help you move forward. I truly don’t think I’d be here today if it weren’t for two things...One, investing in myself. And two, surrounding myself with people who build me up, support me, and, honestly, call me out when I need to be called out. So in this episode, I’m breaking down exactly how to DIY your own mastermind -- no matter what stage your business is in, with no cost required.Because an accountability group or mastermind is right for EVERYONE.Introverts and extroverts alike. Long time business owners and those still rocking the side hustle. Together in this episode, we’ll talk about:
How often to meet
The ideal number of people to have in your mastermind
What you should *definitely* include in your mastermind meetings
Plus the one role that holds it all together
It’s a lonely business if you’re trying to do it alone… so don’t. Give yourself the support all entrepreneurs so desperately need. You’ll thank yourself over and over again. So click to listen and prepare to make a few calls… your mastermind awaits!Here’s a glance at this episode...
[04:51] I got here by investing in my business and myself. In the beginning, I started out with a paid mastermind and always surrounded myself with people doing something similar to me who have valuable insights.
[08:52] There needs to be one or two people who will take the reins. Get clear on when you meet and think about how you want to structure it. I like hot seats where each person gets 10 minutes to talk, and then we give feedback.
[14:06] Make a list of three to five people that you might want to include in your accountability or mastermind group. Put some feelers out in Facebook groups and find your group!
Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

Dec 2, 2021 • 1h
#413: How To Make Every Word Count When You're Selling & Serving with Roger Love
Roger Love, a voice coach to stars like Reese Witherspoon and Bradley Cooper, shares his expertise on effective communication for entrepreneurs. He discusses how tonality and intentional communication can build trust and engagement. Roger offers practical strategies to master nervousness, manage filler words, and enhance vocal delivery. By focusing on emotional connection and confident presentation skills, he empowers listeners to command any room and sell authentically, transforming how they connect with their audience.

Nov 30, 2021 • 23min
#412: My Live Video Secrets For Feeling Confident & Calm (Even When You're Not)
Discover the quirky routines of renowned figures like Rafael Nadal and Kit Harington as they prepare for big moments. Learn how developing your own rituals can help you feel confident in front of the camera. The focus is on finding a comfortable setup for live videos and creating consistency in your presentation. Gain valuable insights into tailoring your approach based on different types of live content, and walk away ready to tackle your next live session with newfound confidence!

Nov 24, 2021 • 60min
#411: A Day-by-Day Sneak Peek Into My Work Week
Explore the intimate journey of an 8-figure business owner as they navigate a week filled with professional and personal challenges. Discover effective planning techniques, the intricate balance of work and relationships, and the art of teamwork in tackling creative projects. Dive into the struggle of decision fatigue and learn how adaptability can lead to growth. Reflect on team dynamics, the significance of work-life balance, and celebrate achievements, all while looking forward to a well-deserved getaway.

Nov 22, 2021 • 15min
#410: What Happens When A Launch Doesn’t Go As Planned
The host dives into the rollercoaster of navigating a disappointing launch, sharing personal anecdotes and revealing the emotional turmoil that often accompanies setbacks. She emphasizes the importance of resilience and learning from experiences rather than adhering to an all-or-nothing mentality. The discussion shifts to valuing the entrepreneurial journey itself, underscoring how true growth often emerges from challenges. Listeners are reminded that their business is not defined by failures but is shaped by how they respond to them.

4 snips
Nov 18, 2021 • 30min
#409: From Social Posts To Weekly Content: Create Your 3-Month Content Calendar Step-By-Step
Struggling with content creation? Learn how to whip up three months' worth of content in just hours. Discover how to pinpoint enticing topics that captivate your audience and incorporate seasonal promotions into your strategy. Find out the secret to creating a 'set-it-and-forget-it' routine for your content calendar. This workshop-style guidance even includes a free content calendar to streamline your planning. Say goodbye to content chaos and hello to a structured, engaging approach!

Nov 16, 2021 • 14min
#408: Burnout, Slowing Down, & How To Get Your Motivation Back
What To Do When You Just Don’t Want To WorkIt’s the calling card of entrepreneurship.Total flexibility. Time freedom. The ability to make your schedule and change your schedule.But in this episode, I want to talk about something a little less… organized.A little less concrete and more, well, reactive.If I’m being perfectly honest, there are times in my business that I just don’t want to work.There, I said it! And this is coming from a girl who completely adores my business, the work I get to do, and the people I work with. But the best way I can explain this feeling is simply, “I just don’t want to do anything.” I want to unplug from everything except The Real Housewives. I want to wipe my calendar clean. And I want to curl up with Scout and watch a few TikToks.10 years ago, this thought would trigger instant guilt or shame. “There’s so much work to be done!” “You’re the boss, Amy! Set an example, keep your word, don’t inconvenience others.”And so in the past, I’d ignore this feeling… pushing through and showing up to my day with a quarter of a tank.Dear friends, as entrepreneurs, when we’re living for the weekends (or dreading Mondays) we’re doing it wrong. (And my 9-5ers, I know your situation is different. I have a word of advice in this episode for you, too!)It’s important for you to be able to stop and not do anything. Because these feelings of not wanting to do anything are often screaming signs of burnout. Sometimes, you need to make time to not do anything. Even if it’s the middle of the week. You hear me? Flexibility is the beauty of being an entrepreneur and running your own business -- lean in. And if you’re wondering how, this one’s for you. In this episode, I’m sharing what I do now with feelings of resistance instead of freaking out and falling into a shame spiral.Including:
What I do to my schedule
How I know what to push and what not to
How I find time to really slow down
How to not judge yourself when you finally do take that time off
And the pep talk you probably need to hear right now
When you’re the boss, you get to decide what it means to be the boss. And that means trusting yourself and your capability to prioritize and make space so that you can show back up as a better partner, leader, friend, and entrepreneur. More patient. More present. More impact. So go ahead, my dear entrepreneur. Click to listen and then do it… take the days off. Here’s a glance at this episode...
[08:04] When you are your own boss, and you are calling the shots. Take some time for yourself when you get to that point of burnout. You don't always have to be on.
[09:38] The beauty of being an entrepreneur is that you can take time to wind down or do nothing. Being your own boss is a lot of responsibility and a lot of work. There are times when you just need to slow down and recharge.
[10:05] Another thing that has helped me not reach burnout is my 4 day work week. We all love the extra time and feel more relaxed and focused during our work week.
[11:53] You have permission to take more than a weekend off. You deserve it! After all, you are the boss!
Click here to listen!Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

Nov 11, 2021 • 42min
#407: Now & Then In Marriage And Business With Hobie Porterfield
Where Life, Love, and List Building MeetChoosing to start your own business can be one of the wildest, most beautiful, and sometimes scariest decisions you’ll ever make.But what about the people who share the kitchen that you now call an office?Those peeking in on you at 4am before you head into the office with a hot cup of tea and a kiss on the head?Those who listen intently, attempt to encourage and celebrate each tiny win wildly (even if they don’t totally understand what you’re talking about)Entrepreneurship doesn’t just affect the entrepreneur -- for better or for worse. It also influences the lives of those closest to you. In my own marriage, I can attest to how becoming an entrepreneur has both challenged and strengthened my relationship with Hobie.We often talk about the now and then and how our relationship has changed, how I’ve grown, and how entrepreneurship has really affected our lives.And in this episode, I’d love to invite you into the conversation.I’m sitting down with my favorite guest ever, Hobie, to discuss what’s changed in our marriage thanks to my business, and how you can protect, support, and grow your relationships as you build the business that frees you up to enjoy them.We talk about...
Where I struggled and the number one roadblock Hobie saw me come up against in the early days
What was the hardest part for Hobie as the spouse of someone starting an online business
Finances in our early days versus now, how we began to lean on one salary more than the other, and the challenges that came with that
Plus, a pep talk from Hobie to you
I hope this episode gives you the tools and encouragement to tackle the tricky parts head-on with the people you love the very most.(Because none of it matters without them, right?)Here’s a glance at this episode...Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

Nov 9, 2021 • 15min
#406: The Great Facebook Outage Of 2021: What If Social Media Disappeared Tomorrow
The discussion dives into the chaos of the 2021 social media crash and its surprising impacts on businesses. A compelling personal story highlights how one strategic email led to a $17,000 result, showcasing the power of an email list over social media. Listeners learn why email marketing is a crucial asset, boasting impressive ROI figures. The episode also tackles common challenges entrepreneurs face in building their email audience and offers actionable tips to regain control of their business.

Nov 4, 2021 • 54min
#405: Overcome Overwhelm & Secrets To Being Your Own PR Rep with Susie Moore
In this engaging conversation, Susie Moore, a former Silicon Valley sales director turned life coach and author, shares her insights on overcoming overwhelm and promoting oneself as a PR powerhouse. She reveals strategies for scoring media features without hefty fees, including her own experiences landing placements with major outlets like Oprah and Forbes. Susie emphasizes the importance of a positive mindset and simplifying challenges, encouraging entrepreneurs to embrace discomfort while pursuing their audacious goals.


