Journalism is changing, as newspapers and magazines adapt to being online and internet-native media empires like Vox and Vice upend the status quo. Dan Shipper is part of this as a founder of Every, a writer collective for business writing. Dan chats with Mark and Adam about the paid newsletter boom; the impact of recommendation algorithms on creator mental health; and content platforms like Wordpress, Substack, and Ghost. Plus: the pros and cons of antigravity machines. Discuss this episode in the Muse community Follow @MuseAppHQ on Twitter Show notes Dan Shipper @danshipper Every John Green, The Anthropocene Reviewed Irvin Yalom Substack Firefly Superorganizers divergent mode Nathan Baschez The Economist, The New York Times, Disney Vox, Vice the death of journalism editor dopamine hit Metamuse episode on social media yellow journalism BuzzFeed crypto Ben Thompson / Stratechery Ghost Pulitzer prize kids want to grow up to be YouTube stars Casey Neistat YouTube algorithm changes The Long Tail Harvard Business Review Bedrock Capital The Athletic Divinations The Generalist

What do the Bible, TED talks, superhero movies, and Steve Jobs’ product announcements have in common? They use stories to share ideas, culture, and worldview. Adam and Lennart discuss this, and the role storytelling can play in product marketing and design. Discuss this episode in the Muse community Follow @MuseAppHQ on Twitter Show notes the smell of autumn Muse is hiring Metamuse episode on our partnership model local-first engineer designer & storyteller the Bible superhero movies as modern myths TED talks Steve Jobs as a storyteller Steve Jobs introducing the iPhone (2007) marketing marketing funnel Muse’s onboarding dark patterns the medium is the message lecture copywriting hero shot html video responsive design CSS transitions scroll hijacking Explorable Explanations WordPress, SquareSpace Notion blew up on TikTok vignette aspect ratio Guy Gavriel Kay worldbuilding iPhone 1 notes app skeuomorphic slide to unlock BlackBerry iPhone 1 commercial “Calamari” Muse Pencil toolkit iPadOS PencilKit Metamuse episode on tool switching marketing design

In a world dominated by mass-produced software, making your own tools is a way to take back agency in your digital life. Linus joins Mark and Adam to talk about his experiences building a personal software ecosystem; tools that are a reflection of the maker’s values and taste; and packaging/sharing solutions like Docker, CodePen, Replit, and Deno. And: is it possible for software to ever be “done”? — Linus thinks so. Discuss this episode in the Muse community Follow @MuseAppHQ on Twitter Show notes Linus Lee @thesephist Surface Duo Nintendo DS Backbone.js Spensa (farming technology startup) Django Replit Monocle full-text search Ink (programming language) changing lightbulb meme DigitalOcean August (Linus’ self-made x86 assembler) Metamuse episode with Weiwei Xu situated software stream fusion in mathematics reverse proxy software erosion aka bit rot FileMaker Pro newline-delimited JSON flat dependency trees dynamic linked libraries Go static linking not invented here Hundred Rabbits lil apps Szymon Kaliski An app can be a home-cooked meal Lucerne (Linus' self-made Twitter client) TweetDeck Taylor Swift Go by Example multi-tenancy Metamuse episode on local-first whoami game modding Deno Deno’s sandboxing and permissions Qubes OS Docker container Heroku Buttons macOS .app bundles CodePen xkcd on modern software dependencies ProseMirror Metamuse episode on filmmaking curl maintainer has been at it for 23 years

Local-first is a set of principles that enables collaborative software without the loss of data ownership associated with the cloud. Martin is a computer scientist on the frontier of this movement, and he joins Mark and Adam to discuss how creative people put their souls into their work; a vision for a generic AWS syncing service; and why local-first could be a breakthrough for indie app developers. Discuss this episode in the Muse community Follow @MuseAppHQ on Twitter Show notes Martin Kleppmann University of Cambridge Debussy four-handed piano piece Martin’s previous startup, Rapportive Apache Kafka Designing Data-Intensive Applications Writing a book: is it worth it? Local-first software: You own your data, in spite of the cloud Ink & Switch Geoffrey Litt Pixelpusher the fish says “what the hell is water?” “crushing it” elevator pitch Google Docs realtime collaboration defrag your hard drive self-hosting an SMTP server and spam filtering thin client Peter van Hardenberg Pixelpusher Automerge “there is stuff you always use; and stuff that won’t work when you need it” Slack’s free vs paid message retention federation, mesh network CRDTs How we pay for software Swift, Kotlin technology transfer fuzz testing, Monte Carlo simulation local-first Trello clone demo end-to-end encryption Firebase

The Muse team worked with Max and his film crew on the pilot episode of a new documentary series. Max joins Adam and Mark to talk about how making films compares to making software; why creative trust is the core of a great team; and why we should hire based on networks, portfolios, and auditions instead of CVs and interviews. Plus: 40 people stuck on a film shoot in the forest due to a forgotten shovel. Discuss this episode in the Muse community Follow @MuseAppHQ on Twitter Show notes Maximilian Becht of Kosmovision shooting day post-production E3 set runner Film Academy Baden-Württemberg Zellenflimmern (documentary on media inside prisons) Making Movies Create: a documentary series by Muse watch pilot episode of Create with Katrin Friedmann branded content Marcus Hanisch (Create director) location scouting Jasper Techel (Create cameraperson) Moritz Drath (Create sound and music) professional network After Effects The Queen’s Gambit shot in Berlin maker biographies A Modest Genius (Charles Darwin biography) Creativity, Inc. (Pixar founder autobiography) Barbie and Ruth (Mattel founder biography) film screening the Hollywood model gig sites Christopher Nolan wide angle shots herding cats production manager “fix it in post" the null hypothesis suggest a protagonist for future episodes of Create

Why are we driven to create, and to express ourselves online? Weiwei is the founder of Sprout, a collaborative creation space. She joins Mark and Adam to talk about how tools influence group communication and our sense of belonging; why we should make our online spaces feel more like bedrooms than stadiums or hotel lobbies; and why children’s tools have a special magic. Plus: Nintendo’s withered technology, Winamp skins, and cursor waves. Discuss this episode in the Muse community Follow @MuseAppHQ on Twitter Show notes Weiwei Xu @weiweiwei33 Sprout monowheel scooter Dynamicland growth mindset HCI Metamuse episode with Jason Yuan MakeSpace Google Hangouts, Zoom, Facetime Miro Pointing in virtual spaces Slackmojis, Discord custom emojis Sharpies, butcher paper, calligraphy pens and markers Kindle sushi knives Deluxe Paint introvert Muse Backstage Pass Winamp iOS widgets engagement loops clickbait Metamuse episode on video games World Cup, European championship Adam’s homepage gwalb – grey with a little blue Citizen Kane, Mank, Jaws Nintendo’s “withered technology” Switch

As the world’s economy is remade via software, some founders are finding the one-way ratchet of venture capital too restrictive. Tyler Tringas is working to expand funding options available to entrepreneurs via the Calm Fund. He joins Mark and Adam to talk about a return to classic good business practices; how founders can maximize their optionality; building an investment thesis out in the open; and how to be long-term ambitious. Discuss this episode in the Muse community Follow @MuseAppHQ on Twitter Show notes Tyler Tringas @tylertringas Calm Fund Mexico City digital nomad, slowmad Earnest Capital rebrand bootstrapper, indie hacker building in public Small Giants episode brand episode lifestyle business The Entrepreneur’s new path of maximum optionality the peace dividend of the SaaS wars B2D two-sided market red ocean winner takes all craigslist, Thumbtack covertible note, SAFE Shared Earnings Agreement (SEAL) Calm’s crowdfunding campaign 12factor profit-sharing plans co-op carried interest Joe Wallin Calm Company Express

Creating software is typically done in text-based environments—but would programming be more accessible with graphical programming tools? Maggie joins Mark and Adam to talk about the relative success of Scratch, Shortcuts, and Zapier; how to make the abstract visible; embodied metaphors; and the false duality of artistic versus logical thinkers. Plus: how to make blinking lights for your Burning Man art installation. Discuss this episode in the Muse community Follow @MuseAppHQ on Twitter Show notes Maggie Appleton @mappletons egghead.io Centre for Computing History Pacific Pinball Museum Nintendo 64 the noughties or the aughts React Scratch Zapier, IFTTT, Integromat low-code / no-code Rocky’s Boots circuit diagrams DrScheme Origami Studio Muse memo on infinite canvas with Origami screenshot LabVIEW Logic Pro, Reason the environment in Logic iOS Shortcuts (née Workflow) console loggings end-user programming: embodiment VS Code, npm, Ruby on Rails, GraphQL, React hooks cultural anthropology Geroge Lakoff, Mark Johnson embodied metaphors Dan Abramov Just Javascript pointers in C Redux actions _why’s poignant guide to ruby Learnable Programming Edward Tufte, Visual Explanations, Beautiful Evidence Graphviz DOT graphs jigs in wordworking Unity episode with Geoffrey Litt Flutter, SwiftUI XState Apparatus direct manipulation Dreamweaver Interface Builder Hacker News folk wisdom on visual programming Adafruit circuit debouncing with capacitors walk uphill in the snow Visual Programming Codex Whole Code Catalog

Text blocks are a new beta feature for Muse. Mark and Adam use the opportunity to discuss the origins and philosophy of text in computing, including text as a datum in environments like wikis, REPLs, and social media; the writing workflow of collapsing spatially-arranged ideas down to a linear text buffer; and company memo culture. And Mark shares his vision for how the Pencil could become the X-Acto knife for fast text editing on a tablet. Discuss this episode in the Muse community Follow @MuseAppHQ on Twitter Show notes Review Metamuse on Apple Podcasts Podstatus Cortex, Accidental Tech Podcast “going viral slowly” text blocks beta manual and memo Notion, Roam, Craft plain text ASCII art logograms The Humane Representation of Thought William Playfair Literature & Latte, Scrivener, Scapple terminal, REPL Man-Computer Symbiosis TTY = teletype Roam backlinks and knowledge graph view source Sublime Text Twitter was 140 characters for SMS episode about iPad emacs Org Mode, WorkFlowy Miro, FigJam, GoodNotes uncanny valley IPython, Jupyter Markdown Atlassian’s wiki “turn my ideas into our ideas” responsive design folio keyboard, Magic Keyboard iOS voice input Scribble infinite canvas beta → flex boards kill your darlings

It’s been over a decade since Steve Jobs introduced Apple’s tablet as a “third device” between Mac and iPhone. Mark, Adam, and Lennart discuss iPad’s potential as a creative platform; multitasking, filesystem, and scripting/extensions; multimodal inputs; and the background process problem. Plus: why Apple should build its own pro apps for iPad to demonstrate their vision for the platform. Discuss this episode in the Muse community Follow @MuseAppHQ on Twitter Show notes iPadOS 15 The Tragic iPad Procreate iPad with cellular network connection user confusion on minimizing vs closing an application Steve Jobs on the third category of device prosumer software iOS fork / iPadOS rebrand in 2019 the Dock, drag and drop iPad morphing cursor the history of mouse cursors keyboard shortcut quick reference by holding down ⌘ macOS Big Sur Control Center seems designed for touch Apple says it has no plans to merge Mac and iPad Surface Studio and Surface Hub Tony Stark’s lab Apple device wifi password sharing Universal Control to share a pointing device between a Mac and an iPad episode with Rasmus Andersson Macbook Touch Bar frustrating text selection on iPhone and iPad