Future Fuzz - The Digital Marketing Podcast

In this episode I am delighted to speak to Manny who is the founder of 2 companies that he manages to run side by side. Manny founded a digital consultancy called Mäd and was so frustrated by costly project management software that he decided to build his own which is now used by thousands of companies in hundreds of countries around the world. We speak about how scale ups can best manage the promotion of the SaaS through a product lead focus, ambassador schemes and with B2B outreach. As a bootstrapped company, Manny has many great insights to shares. Manny’s Bio Emanuele Faja (Manny) is the founder of Blue - a unique project management platform. He created Blue to address the challenges he faced when scaling his digital consultancy Mäd. He soon realised that so many companies struggled with streamlining their business processes and that Blue could solve a key problem. Manny enjoys working at the intersection of business, technology, and design, helping his clients  to grow to be market-leaders. He is fond of modern management practices that empower people to do the right thing and remove any hurdles to their success. Follow Manny here: https://www.linkedin.com/in/efaja/ Visit www.blue.cc Follow Justin here: https://www.linkedin.com/in/justinsalessource/ Future Fuzz - The Digital Marketing Podcast #podcast #futurefuzz #digitalmarketing #B2B

In this episode I talk with Rachel Jones, founder of Snapdragon, who shares her journey of fighting counterfeits and founding her company. She discusses the impact of counterfeits on businesses and the wider implications, including criminal funding and health and safety risks. Rachel explains how Snapdragon helps companies protect their intellectual property and remove counterfeit links. She also talks about the growth of Snapdragon and the marketing strategies that have worked well. About Rachel Founder and Chief Innovation Officer at SnapDragon Monitoring, Rachel was thrown into the world of anti-counterfeiting when her invention Totseat - the washable, squashable highchair - was faked. Horrified, she learned how to remove counterfeit products from online platforms using intellectual property and resolved to build software to empower even the smallest brand to fight back. Ten years on and SnapDragon works with some of the world’s most loved brands, protecting their businesses, revenues and, most importantly, customers. Follow Rachel here: https://www.linkedin.com/in/rachelhrjones/ Follow Justin here: https://www.linkedin.com/in/justinsalessource/ Future Fuzz - The Digital Marketing Podcast #b2b #marketing #IP #entrepreneur

In this episode I speak with Ralf Haberich, CEO of German scale-up Shopgate - which provides retailers with omni-channel eco-System support. We discuss omnichannel strategies, the industries that can benefit most from these strategies, and how retail companies need to adapt.  Ralph gives his market outlook for 2024 after a challenging 2023 and notes solutions trends he is seeing. We also discuss how ShopGate is innovating in the German market - which has rapidly changed since Covid-19 - and the various B2B marketing tactics aimed at positioning itself as an expert in omnichannel retail. About Ralf Ralf Haberich is an entrepreneur, author and publisher. He is one of the leading experts in Germany on CRM, omnichannel marketing, and digital commerce. A trained economist, Ralf has decades of managerial and executive experience having held various board and management positions. Follow Ralf here: https://www.linkedin.com/in/ralfhaberich/ Follow Justin here: https://www.linkedin.com/in/justinsalessource/ Future Fuzz - The Digital Marketing Podcast #podcast #futurefuzz #digitalmarketing #B2B

In my conversation with Colin we cover the challenges faced by many companies in 2023 challenges, strategies for 2024 and the role of social engagement platforms like Oktopost. I ask Colin about why employee advocacy is so important and the effectiveness of different social media channels for B2B marketing. Colin explains how Oktopost has has to scale quickly and how building a team brings both benefits and growing pains. We hope you enjoy his insights on combining both inbound and outbound strategies with a personalized approach. About Colin Colin Day is a Global Operating Executive with over 30 years of accomplishments in public, private equity, and venture capital structured organisations. Currently, he serves as the Managing Director of EMEA at Oktopost, a leading provider of social engagement solutions to B2B organisations. His career spans a rich tapestry of roles across various sectors, including technology and financial services, highlighting his versatile and dynamic leadership skills. Colin has a proven track record in building and managing effective go-to-market functions, driving significant commercial growth. At Oktopost, he oversees all aspects of the company's London-based operations, leveraging his extensive practical experience in executing successful business strategies. Links to things mentioned in the podcast: 1. Webinar with Karen Tran (Forrester Analyst) - https://www.oktopost.com/webinars/how-to-drive-revenue-with-your-b2b-social-media-strategy 2. Radically Transparent Podcast Series - https://www.oktopost.com/blog/radically-transparent/ 3. Behind the Post Podcast Series - https://www.oktopost.com/blog/behind-the-post/ Follow Colin here: https://www.linkedin.com/in/daycolin/ Follow Justin here: https://www.linkedin.com/in/justinsalessource/ Future Fuzz - The Digital Marketing Podcast #podcast #futurefuzz #digitalmarketing #B2B

A fascinating chat around the world of guest experiences! Justin speaks to Sjeel Koster the co-founder of holiday hero a guest experience app that is being used by thousands of holiday locations around the world. We speak to Sjeel about the travel industry in a post covid world, the challenges of scaling up and the complexities of working across cultures and languages when doing business in Europe! About Sjeel Sjeel Koster is Co-founder and CEO of HolidayHero, a guest experience platform transforming the hospitality sector through innovative technology solutions. With over a decade entrenched in the tech industry, Sjeel carries a profound understanding and unyielding passion for fostering growth and scalability within SaaS solutions in the hospitality industry. Follow Sjeel here: https://www.linkedin.com/in/sjeel-koster/ Follow Justin here: https://www.linkedin.com/in/justinsalessource/ Future Fuzz - The Digital Marketing Podcast #podcast #futurefuzz #digitalmarketing #B2B

On this episode Justin speaks to Tamara we discuss how sales teams always big up their pipeline when in actual fact there are very few deals that will close. We also dive into how women tend not to move into sales or CRO positions and thats a great loss as there is so much talent available on the market. Tamara provides thoughtful insights and shares her wealth of experience with us on the podcast. About Tamara: A global executive, C-suite leader, and growth advisor who delivers consistent results at pace and with thoughtfulness; human centric and data driven to deliver lasting value and longterm relationships with investors, clients, partners, customers, and employees. As a leader, she excels at aligning revenue and operational functions, build high-performance teams, create the right culture, and leverage data to drive transformational growth and customer centricity. As a CRO, Tamara designs and executes holistic GTM plans across product, marketing, sales, and customer success to achieve growth and profitability targets. Follow Tamara here: https://www.linkedin.com/in/tamaramcmillen/ Follow Justin here: ⁠https://www.linkedin.com/in/justinsalessource/⁠ Future Fuzz - The Digital Marketing Podcast #podcast #futurefuzz #digitalmarketing #B2B

In this episode justin speaks to Martine Fraas Vogsborg the head of social media at Dentsu in Norway about all things social media. We dive into topics surrounding working with creators and how brands can tap into amazing creative by working with their audiences and embracing user generated content as part of their campaigns. Follow Martine Here: https://www.linkedin.com/in/martinefraasvogsborg/ Thanks to our sponsor for this episode FlyTrendy: www.flytrendy.com Follow Justin here: ⁠https://www.linkedin.com/in/justinsalessource/⁠ Future Fuzz - The Digital Marketing Podcast #podcast #futurefuzz #digitalmarketing #B2B

Justin speaks with Jochem van der Veer from TheyDo - a journey management platform. They discuss customer journeys and the mistakes companies make. This conversation delves into how AI can minimise the time involved in managing complex customer journeys. Justin also gets some great insights from Jochem on being an entrepreneur and business co-founder, and managing a fully remote team. About Jochem: Jochem van der Veer is the co-founder & CEO of TheyDo. Before starting his latest venture, he worked as a design leader helping to transform Fortune 500 companies to be more customer-centric. With a background in UX and Service Design, he’s currently helping to solve one of the biggest problems at the Enterprise-scale - systemically aligning customer needs to business impact Follow Jochem here: https://www.linkedin.com/in/jochemvanderveer/ Thanks to our sponsor SalesSource. Sign up for their newsletter here: https://www.linkedin.com/newsletters/7049616550982504448/ https://www.linkedin.com/company/sales-source-ai/ https://www.salessource.ai/ Follow Justin here: https://www.linkedin.com/in/justinsalessource/ Future Fuzz - The Digital Marketing Podcast #podcast #futurefuzz #digitalmarketing #B2B

In this episode we speak to Chairman of the NetID foundation and CEO of 1&1 Mail&Media Jan about the future of data usage in advertising within Europe and the impact of AI on digital advertising. About Jan: Jan is the chairman of the netID foundation and CEO of 1&1 Mail&Media with the brands GMX, WEB.DE and mail.com at United Internet. Before that Jan was Managing Director at lastminute.com and Sabre Europe.

This time Justin welcomes Nicola Breyer, CEO of Qwist, the leading independent European Open Banking platform provider. The conversation digs deep into the benefits and power of open banking. Nicola also shares insight into effective change management and team building, and the state of female leadership in the world of fintech. About Nicola: Nicola has been building and scaling businesses for over 25 years, from the early days of the consumer internet to today. Her career spans roles as Co-Founder, Managing Director, Investor, as well as Corporate Innovation & Transformation Specialist. Her industry focus includes FinTech, FMCG & Media. She is currently CEO and Managing Director at Qwist, the leading independent European Open Banking platform provider, with key markets in DACH, Spain and Portugal. Follow Nicola here: https://www.linkedin.com/in/nicolabreyer/ Thanks to our sponsor SalesSource. Sign up for their newsletter here: https://www.linkedin.com/newsletters/7049616550982504448/ https://www.linkedin.com/company/sales-source-ai/ https://www.salessource.ai/ Follow Justin here: https://www.linkedin.com/in/justinsalessource/ Future Fuzz - The Digital Marketing Podcast #podcast #futurefuzz #digitalmarketing #B2B #openbanking