Fitness Business Podcast: Leadership, Innovation, and Profit
Justin Tamsett | Fitness Business Leader
Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and wellness culture, brings you actionable advice from multiple industry experts in each episode.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin “JT” Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT’s hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don’t have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT’s commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin “JT” Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT’s hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don’t have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT’s commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
Episodes
Mentioned books
Jul 11, 2023 • 48min
507 The Latest Design Trends for Gyms with Rudy Fabiano
How have you prepared your facility's design to meet changing user expectations? According to today's guest, more dedicated space for recovery, member entrance and lobby areas are just a few of the top trends in club renovations. This episode is like a free design consultation from Rudiy Fabiano one of the top club designers in the industry. Listen carefully for some DIY projects that you can start tomorrow! Full show notes: https://fitnessbusinesspodcast.com/507
Jul 4, 2023 • 40min
506 Gender in the Gym: Women's Approach to Health and Fitness
Attention gym owners! Are you truly aware of women's distinct desires and preferences regarding fitness and wellness? Extensive research indicates their needs often differ from men in the same age group. As a gym owner, unlocking the obstacles that prevent women from joining your establishment will open up a vast untapped market. Discover invaluable insights on women's health and fitness requirements from Murphy Research, based on reliable data. SHOW NOTES: https://fitnessbusinesspodcast.com/506
Jun 27, 2023 • 23min
505: The Future of Fitness Is In Exercise Modification
Natalie Carey is a fitness expert who believes that exercise modification and inclusivity for all bodies is the key to financial success in the fitness industry. In this episode of the Fitness Business podcast, Natalie shares her insights on how to incorporate exercise modification into your business model. Natalie discusses the importance of exercise modification for inclusiveness and how it can benefit personal trainers and big box clubs. She provides tips on how to incorporate exercise modification into your business model, and shares her thoughts on the future of fitness. Fitness modification certainly is a trend in the industry worth talking about. This forward thinking approach helps personal trainers and fitness clubs bring in additional cash flow, as well as loyal new members. Everyone wants to feel included, and if you offer this programming, your community culture will hit an all time high. Listen along, as Natalie Carey will help you see the financial benefit in the future of fitness modification.
Jun 20, 2023 • 35min
504: John Briggs: Avoiding Burnout in the Workplace
Today, you'll feel refreshed as you learn how to prevent workplace burnout by creating a healthy environment, not only for your employees, but also for yourself. Listen along as our industry expert, John Briggs, author and founder of InciteTax gives advice on how to get energized while increasing productivity. Show notes: https://fitnessbusinesspodcast.com/504
Jun 13, 2023 • 32min
503 Thinking Ahead: Moving the Fitness Industry Through Education and Advocacy
In this interview, Chris Craytor discusses the Phit Act, which allows individuals to use their health savings accounts or flexible spending accounts for fitness-related expenses. He explains the importance of the Phit Act for promoting physical activity, and the challenges in getting it passed in Congress. Chris also shares his insights on the fitness industry and the evolving role of technology in engaging members. Additionally, he discusses the topic of integrating the fitness industry with the medical wellness industry and the challenges that come with it. Chris Craytor is the CEO of ACAC Fitness and Wellness Centers, CEO for Welld Health, and currently the Chair of the IHRSA Board of Directors. He has been in the fitness industry since 2004 and has extensive experience in navigating the competitive landscape of the industry. Full show notes: https://fitnessbusinesspodcast.com/503
Jun 6, 2023 • 30min
502 Gender in the Gym: Men's Approach to Fitness and Health
Dr. Sarah Marion is a fitness industry expert with a new study titled "Gender in the Gym." In this two-part series, she discusses the research findings for men and women. In this episode, she delivers the research findings for men, which include the fitness barriers for men, the fitness habits of men, and what men are looking for in a fitness facility. Overview Dr. Sarah Marion's research findings for men are based on data pulled from Murphy research. The research uncovered the fitness barriers for men, the fitness habits of men, and what men are looking for when it comes to a fitness facility. In this episode, Dr. Sarah Marion shares her top three tips to get men into the gym. She discusses the importance of retaining members as they move into middle age, working with tech, and finding ways to strengthen social bonds at the gym. Dr. Sarah Marion also provides insights into the clear differences in how men and women approach health, and the consistency of those differences. See all show notes here: https://fitnessbusinesspodcast.com/502
May 29, 2023 • 34min
501 Wellness Programs for Revenue, Retention, and Results with Lindsay Vastola
Looking for a way to improve your revenue? Offering a signature wellness program may be the perfect addition to your list of services. Lindsay Vastola delivers an episode filled with amazing advice on how your signature wellness program will result in revenue, retention and most importantly success! Lindsay Vastola is the founder of MOMENTUM 365, a lifestyle coaching program for women. She serves the fitness industry through her Fitness Leadership Academy, providing professional development education and training for fitness professionals. She is a former gym owner, previous editor of Personal Fitness Professional (PFP) magazine, advisory board member, and experienced speaker and coach across industries specializing in creating signature programs, communication, Emotional Intelligence, and personal leadership
May 25, 2023 • 29min
500 Hapana: The Inspiring Journey of a Fitness Platform's Transformation
Jarron Aizen is the founder and CEO of Hapana, a studio and club management software company that helps automate operations, increase revenue, and nurture client relations. Recently, Hapana underwent a re-branding process, transforming the company from One Fit Stop to Hapana. Jarron recounts the journey of this transformation, noting that it wasn't supposed to be a complete re-branding at first, but simply a refresh of the One Fit Stop brand. Hapana originally began their journey working with personal trainers, and has since expanded to helping gyms and studios. They enlisted a brand strategy agency, interviewed their current customers, partners, industry leaders, and internal staff to get a feel for how they were seen in the market, and what their competitive edge would be. The program was to sharpen and elevate the company’s brand. Through this journey, One Fit Stop was able to strengthen its purpose and brand, without changing the name of the company. Visit our show notes page: https://fitnessbusinesspodcast.com/500 Learn more about Hapana: https://hapana.com
May 23, 2023 • 37min
499 Hosting and Planning Fitness Retreats with Lauren George
Ever think about organizing a fitness retreat? Lauren George provides the key components needed to organize, host and successfully market an amazing fitness adventure with your friends, members or clients. Fitness retreats are a perfect way to help your participants re-establish their healthy habits, love for fitness, and most importantly, return feeling refreshed. Lauren George has over 15 years experience in the fitness industry. She has created multiple fitness formats and educational workshops, run group fitness programs at large health clubs and university campus recreation centers, and trained thousands of new instructors.
May 16, 2023 • 37min
498 Body Language to Be Camera and Stage Ready with Sharlene Lynch
Body language is the nonverbal signals used to communicate. In a professional setting like an interview, the way you carry yourself tells the interviewer a lot about your personality. Sharlene Lynch is a Body Language expert with over 30 years experience in coaching and psychology. Sharlene is a regular on the speaking circuit and is obsessed with finding and bringing out the best in people, so they find their confidence and certainty. Show Notes: https://fitnessbusinesspodcast.com/498
