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Wizards of Ecom

Latest episodes

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Mar 7, 2022 • 1h 3min

#174-The 9 Ps of Profitability a Playbook for Increasing Profits

I'm so stoked to be having Today on the show, a guy whose presentation was a mega hit during our recent Online Sellers Cruise. A very experienced young man, CEO of Brain Power Agency, Camillo Parra. You wouldn’t want to miss a second of this episode cos every word is a golden nugget. Without further ado, 9Ps of Profitability for Increasing Profit.    In This Episode: [00:28] Welcoming Camillo Parra, CEO of Brain Power. [04:15] Who is Camillo Parra? [13:28] Growing without making Facebook the primary ad source. [21:00] #1P- Product Marketing Fit: Not What you want to sell but what people want to buy. [28:05] #2P- Predictable Retention [32:50] BOSA- Buying Order Spectrum Analysis  [34:16] Powerful Offers [40:40] Positive Experiences [45:35] Promotional Content [49:28] Pleasant Infrastructure [52:29] Pristine Branding : Visual Presentation of your brand [53:56] Persuasive Copy [27:00] Profitable Traffic: Quality and quantity of traffic you produce everyday.   Guest Links and References: WEBSITE: https://www.brainpower.agency/ LinkedIN: https://www.linkedin.com/in/camiloparradigital   Book Reference: Creativity, Inc. by Ed Catmul Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Mar 2, 2022 • 48min

#173-How to Use Amazon Product Opportunity Explorer And Evaluate Brand Market Click Share with Liran Hirshkorn

It’s a pleasure to have our guest, Liran Hirshkorn walk us through the ins and outs of Amazon Product Opportunity Explorer. POE is a tool that serves and helps sellers analyze their products by data insights it gathers. Liran also shows us through video presentations the demands for new product ideas and niche opportunities. Other than POE, we dive deep into evaluating brand market click share. So, be informed! Tune in cause you wouldn’t wanna miss a sec of informative nuggets.   In This Episode: [00:23] Welcoming Liran Hirshkorn of Incrementum Digital [01:23] What is Market Click Share? [02:35] Where to access product opportunities explorer? [04:10] Walkthrough (video) on how to use and navigate the OE. [06:25] Search volume for a certain duration. [10:45] How much of a particular search term is important? [13:58] Validating your products. [18:10] Category niche, discovering niche opportunity. [20:04] Why and when to use broad keywords? [32:00] How to increase market share?   Guest Link and References: WEBSITE: https://incrementumdigital.com/ LINKEDIN: https://www.linkedin.com/in/liranhirschkorn/ YOUTUBE: https://www.youtube.com/channel/   Book Reference: Think and Grow Rich by Napoleon Hill   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Feb 28, 2022 • 17min

#172-Paying Too Much for Software? Staying Lean, and Two Reasons Why I am LOVING DATA DIVE.

Today is a solo episode and another opportunity to share some personal preferences that helped me and I know would be beneficial for you too. Today’s topic is the monthly bill for my software purchases, staying lean in marketing stocks software and my current favorite software, Datadive. If that all-Caps in the title doesn't say enough how much I recommend and love it, I don't what does. The inspiration for this episode is from my recent struggle on hunting for the best insurance plan for my family. Sounds interesting? Listen in! In This Episode: [00:25] Today’s topic. [02:09] The inspiration for this episode. [03:30] Cut mindset. [05:26] Creating new income for new purchases. [08:10] Cute more than $3000 of software purchases. [09:08] Track your softwares. The Truebill app. [10:10] Assign software role for the company. [12:06] Compare features [13:06] Data Dive. [13:38] Why Data Dive? [14:38] Optimizing listings with Datadive. [15:05] PPC with Datadive.   Book Reference: Civilized to Death; The Price of Progress by Christopher Ryan   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Feb 23, 2022 • 11min

#171-How to Stop Wasting Time and Start Working Smarter: 7 Tips on Focusing on Your Strengths with Noemi Bolojan

Today, I’m riding solo and more than grateful for the chance to share my thoughts to all of you, listeners. Do listen in as I share some tips and golden nuggets from my self-discovered journey as an entrepreneur. If you are someone struggling to find enough time to get anything done and constantly spinning your wheels trying to do too many things at once, this episode is for you. It’s time to discover your own strength to be a more productive and efficient you.   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Feb 21, 2022 • 18min

#170-Two Podcasts You Should Subscribe to Now and How One of them Has Already Impacted My New PL Brand

Today is a solo episode and I’m very much thrilled that I’m sharing my 2 current favorite podcasts that I’d say inspires my new PL. One of which caused me to revisit the strength of having a strong off-Amazon presence and the other one is a must-listen to for all PL sellers. I’d also like to take this opportunity to thank you all, our listeners for sticking with us, me and Noemi. Your feedback inspires us. Keep them coming!    In This Episode: [00:18] Solo episode to share my 2 favorite podcasts. [02:30] Inspiration of this episode. [03:30] Shopify masters podcasts [06:30] Sharing your PL journey to others. [10:40] My new PL Iam planning to share with you the progress soon. [13:13] Ecom Crew podcast [14:25] Episode 433: Unraveling Our New Business Together.   Podcast Link: https://www.ecomcrew.com/e433-our-new-business/   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Feb 16, 2022 • 13min

#169-Amazon Listing Optimization Checklist

Today, it’s just you and me and I humbly and excitedly share with you, based on experience how a highly optimized listing can help you in  your conversion. I have recently made changes or revisions to my listings and I have seen 20% increase in sales. So, I dedicate this episode solely on the tips and tricks made that helped me gain and convert. This episode is also to help you see the need to pay attention to your listing and optimize them .   In This Episode: [02:18] What is Amazon listing? [04:10] Why should you pay attention to your listing? [04:38] Branding [06:00] Keywords [09:00] Is your listing highly optimized? [10:20] Revising your listing.   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Feb 14, 2022 • 49min

#168-Discovering Amazon After Being Hit By a Bus - I am Inspired by How this Power Couple Defies the Odds

This episode happened to be a Valentines Day and there's no better guests to have but a power couple that defies all odds and hardships before stumbling into Amazon and made it. Listen in as Danan and Jade share how being broke brought them into selling and later on became successful Amazon sellers. Can you start an Amazon with little to no capital? Danan and Jade did 10 years ago. Tune in to find out how. In This Episode: [00:30] Welcoming the power couple, Danan and Jade on the show. [01:10] Wizards of Ecom at Tampa [06:04] How it all started. [19:50] Refusing help while recuperating. [21:30] Dana lost his job. [29:30] Selling at Ebay and figuring out that the photos in your posting matters. [33:10] 1st things sold on Amazon. [34:40] $149 as starting money. [43:50] Amazon shut 3 accounts.   Guest Links and References: WEBSITE: https://managebystats.com/   Book References: Clive Cussler Books Jurassic Park by Michael Crichton Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Feb 9, 2022 • 33min

#167-What Does it Look Like to Start Selling on Amazon in 2022 with Manoj Harpalani

This isn’t a beginner’s guide to PL but we’ll hear what starting your PL in 2022 looks like from a newbie and advice from a newbie’s perspective. Let’s hear it from Manoj who bravely pursues his Amazon goals despite the changes and challenges we are in and inspiring us this Q1. In This Episode: [00:27] Welcoming Manoj on the show. [01:00] How Manoj decided to start his PL with financial background
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Feb 7, 2022 • 31min

#166-Theory Versus Practice When it Comes to Learning, Workshops, Working in Public & My New Niche

It’s just you and me cos I’m riding solo on Today’s show as I excitedly share with you my learning these past months as pertains to Ecom business and how it is going to shake the future of Wizards of Ecom. Today's topic is about Practical vs. Theory and working public. Tune in as I share some new things and possible changes in WOE. In This Episode: [01:45] What inspired this episode's topic? [03:50] Practical VSvs. Theory. [09:20] Ways you may practice practical knowledge. [14:50] Working in public. [18:54] Pros and Cons of working in public. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Feb 2, 2022 • 35min

#165-How to Strategize your PPC Campaigns to get out the Best of your PPC Budget with Destaney Wishon

Campaign budgeting can be tricky and frustrating and we are summarizing a good one for you in this episode and I couldn’t think of anyone else to do discuss this best but the Destaney Wishon of Better AMS. A well strategized campaign can give your business a significant rank and boost it needs, all you need now is to know how. Listen in and understand better in this episode.  In This Episode: [00:30] Welcoming Destaney of Better AMS once again in the show. [01:35] Why the topic of strategic segmentation and how important it is. [02:40] Controlling budget for ad groups. [06:35] What is strategic segmentation according to Destaney? [09:28] When should the strategy be applied? [10:00] Testing the keywords. [14:34] Common mistakes done while applying segmentation. [18:00] Understanding your bids optimization. [23:43] Implementing. [28:00] Focusing on bid management.   Guest Links and References: LInkedIN: https://www.linkedin.com/in/destaney-wishon WEBSITE: https://betterams.com/author/destaneyw/ YOUTUBE: https://www.youtube.com/c/betterams   Book References: How To Win Friends and Influence People by Dale Carnegie Harry Potter Series by JK Rowling Shoe Dog by Phil Knight Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

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