Steve Blank’s Customer Development methodology is one of the critical teachings of entrepreneurship over the last twenty years This episode explains why great founders are more like artists than normal business people and why getting out of the building is more about artistry than running a focus group. Check out the new Pattern Breakers Blog at patternbreakers.substack.com for even more Pattern Breaking content from Mike.   Mike's new book Pattern Breakers is available now wherever you buy books.

Why proving a startup’s value hypothesis before testing its growth hypothesis is critical.Check out the new Pattern Breakers Blog at patternbreakers.substack.com for even more Pattern Breaking content from Mike.   Mike's new book Pattern Breakers is available now wherever you buy books.

Nextdoor today is worth more than $2 Billion and is used by 250,000 neighborhoods throughout the world. Silicon Valley types had doubts about their approach, but Sarah offers valuable ideas for finding the path to the light. One crucial hint is that users matter far more than the folks in the "chattering class." Check out the new Pattern Breakers Blog at patternbreakers.substack.com for even more Pattern Breaking content from Mike.   Mike's new book Pattern Breakers is available now wherever you buy books.

Learn why great startups have unique insights that defy conventional wisdom.Check out the new Pattern Breakers Blog at patternbreakers.substack.com for even more Pattern Breaking content from Mike.   Mike's new book Pattern Breakers is available now wherever you buy books.

The Co-founder of Benchmark Capital & Wealthfront explains the most important goal of a startup: how do you find product-market fit? As the man who coined the term, he’s the expert—and in this episode, he also shares lessons learned from legendary startup super performers such as Scott Cook, Reed Hastings, Don Valentine, and many others. Check out the new Pattern Breakers Blog at patternbreakers.substack.com for even more Pattern Breaking content from Mike.   Mike's new book Pattern Breakers is available now wherever you buy books.

In the Starting Greatness premier, Floodgate co-founder and podcast host Mike Maples, Jr., explains why greatness is a decision—and what questions you need to ask yourself to make your startup a success. Check out the new Pattern Breakers Blog at patternbreakers.substack.com for even more Pattern Breaking content from Mike.   Mike's new book Pattern Breakers is available now wherever you buy books.