

THE ECOMMERCE EDGE Podcast with Jason Greenwood
Jason Greenwood
Welcome to THE ECOMMERCE EDGE Podcast (formerly At the Coalface).
-
THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology.
-
With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
-
THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology.
-
With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
Episodes
Mentioned books

May 12, 2025 • 1h 1min
E523:🎓EXPERT DIGITAL MERCHANDISING DEFINED | MENTORING MOMENTS #134 W/GUEST MENTOR CARSTEN KROHN | THE ECOMMERCE EDGE Podcast
🎓Carsten (https://www.linkedin.com/in/carstenkrohn) is the VP of Sales & Marketing at Sitation - https://www.sitation.com🎓Sitation is an expert digital merchandising agency that helps brands address their biggest digital merchandising challenges, including taxonomy design and PIM implementation🎓Carsten was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!-------------------------------------------🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast🎓Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions🎓These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!🎓The episode title outlines some of the topics covered in the episode for reference🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise🎓If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: https://bit.ly/3Ncui1cEnjoy!

May 9, 2025 • 1h 3min
E522:🎙️MAXIMIZING ECOMMERCE CUSTOMER VALUE! | VALENTIN RADU - OMNICONVERT | THE ECOMMERCE EDGE Podcast
💡Valentin (https://www.linkedin.com/in/valentinradu) is the Founder & CEO of Omniconvert - https://www.omniconvert.com💡Omniconvert is a SaaS platform that helps eCommerce brands to maximize the lifetime value of their customers💡Omniconvert gives merchants real-time, confident answers to all of their customer-critical questions so they can run better, grow faster, and win more💡In this episode Jason & Valentin discuss how and why merchants struggle to reduce customer churn, increase AOV's and CLV's and what they can realistically do about itEnjoy!

May 7, 2025 • 56min
E521:📦THE GOLDMINE IN EMAIL MARKETING FOR B2B ECOMMERCE | KYLER NIXON - FORWARD STUDIOS | B2B COMMERCE CORNER #102 | THE ECOMMERCE EDGE Podcast
📦Kyler (https://www.linkedin.com/in/kylernixon) is the Co-Founder of Forward Studios - https://www.goforwardstudios.com📦Forward is a specialist B2B eCommerce Marketing Agency📦Forward helps distributors to maximize revenue through email marketing📦In this episode, Jason & Kyler discuss the unique challenges B2B's face with email marketing and how it can become an essential revenue unlock when done rightEnjoy!

May 5, 2025 • 57min
E520:🎓STATE OF ECOMMERCE PAYMENTS - 2025 INSIGHTS EDITION | MENTORING MOMENTS #133 W/GUEST MENTOR RUSTON MILES | THE ECOMMERCE EDGE Podcast
🎓Ruston (https://www.linkedin.com/in/rustonmiles) is the Founder & CEO of Payfactory & Bluefin Payment Systems - https://payfactory.io | https://www.bluefin.com🎓Ruston is an expert on international eCommerce payment systems & technology and is also a Member Board of Advisors for the PCI Security Standards Council🎓Ruston was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!-------------------------------------------🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast🎓Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions🎓These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!🎓The episode title outlines some of the topics covered in the episode for reference🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise🎓If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: https://bit.ly/3Ncui1cEnjoy!

May 2, 2025 • 42min
E519:🎙️QR COMMERCE | SHARAT POTHARAJU - UNIQODE | THE ECOMMERCE EDGE Podcast
💡Sharat (https://www.linkedin.com/in/sharatpotharaju) is the Co-founder & CEO of Uniqode - https://www.uniqode.com💡Uniqode’s vision is to enable digital connections with every physical object and place on the planet💡Uniqode offers a complete QR Code lifecycle management & analytics solution to help brands build bridges between the physical and digital world💡In this episode Jason & Sharat discuss how QR codes have finally come into their own in a post-Covid worldEnjoy!

Apr 30, 2025 • 57min
E518:📦THE PRODUCT DATA ADVANTAGE FOR MANUFACTURERS | RICHARD TURNER - CONVERGENCE DATA SERVICES | B2B COMMERCE CORNER #101 | THE ECOMMERCE EDGE Podcast
📦Richard (https://www.linkedin.com/in/richardwturner) is the Founder & President of Convergence Data Services - https://www.convergencedata.com📦Convergence is a manufacturer product data lifecycle specialist📦Convergence is a one-stop software and services company for all manufacturer technical data needs📦Convergence has a team of over 200 technical experts that specialize in addressing common product data challenges and enhancing product data to streamline operations, boost efficiency, and drive revenue growth📦In this episode, Jason & Richard discuss common manufacturer data challenges and opportunities and how to exploit them for business successEnjoy!

Apr 28, 2025 • 53min
E517:🎓FROM SHARK TANK TO $75 MILLION IN ECOMMERCE IN 3 YEARS! | MENTORING MOMENTS #132 W/GUEST MENTOR JUSTIN BAER | THE ECOMMERCE EDGE Podcast
🎓Justin (https://www.linkedin.com/in/justinbaer) is the Founder & CEO of Collars & Co - https://collarsandco.com🎓Justin took a simple fashion idea and rode an appearance on Shark Tank (spoiler - he got funded!) to $75M in eComm revs in under 3 years🎓Watch the story of Collars & Co here - https://youtu.be/AeT8y2MrAJQ🎓Justin was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!-------------------------------------------🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast🎓Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions🎓These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!🎓The episode title outlines some of the topics covered in the episode for reference🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise🎓If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: https://bit.ly/3Ncui1cEnjoy!

Apr 25, 2025 • 1h
E516:🎙️REAL TIME ECOMMERCE NEURAL SEARCH | PHIL RYAN - LUCIDWORKS | THE ECOMMERCE EDGE Podcast
💡Phil (https://www.linkedin.com/in/philryan999) is the SVP Strategy & Innovation at Lucidworks - https://lucidworks.com💡Lucidworks transforms mountains of data into meaningful experiences in real time💡Lucidworks delivers enterprise AI solutions for search and digital experience teams💡Lucidworks is an all-in-one solution for intelligent enterprise search, discovery and personalization💡In this episode Jason & Phil discuss the evolution of product discovery for B2C, DTC & B2B and how customers expect more accurate and tailored experiences than ever beforeEnjoy!

Apr 23, 2025 • 56min
E515:📦MAKING B2B ECOMMERCE EASY | DMITRY KON - ACCESS SOLUTIONS | B2B COMMERCE CORNER #100 | THE ECOMMERCE EDGE Podcast
📦Dmitry (https://www.linkedin.com/in/dmkon) is the Senior Director of Solutions & Delivery at Access Solutions - https://www.access.dev📦Access is a B2B focused eCommerce development agency📦Access provides turnkey B2B & B2C solutions with veteran BigCommerce, Shopify, Magento, WordPress, and JavaScript development teams📦In this episode, Jason & Dmitry discuss how complex B2B commerce sometimes is but doesn't necessarily need to beEnjoy!

Apr 21, 2025 • 57min
E514:🎓IS GA4 STILL RELEVANT IN ECOMMERCE? | MENTORING MOMENTS #131 W/GUEST MENTOR JOSHUA LAUER | THE ECOMMERCE EDGE Podcast
🎓Joshua (https://www.linkedin.com/in/lauerjoshua) is the Founder & CEO of Lauer Creations and a freelance marketing consultant🎓Joshua is a specialist in digital marketing and analytics, particularly in the area of Google Analytics 4/GA4 and Google Tag Manager🎓Joshua was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!-------------------------------------------🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast🎓Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions🎓These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!🎓The episode title outlines some of the topics covered in the episode for reference🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise🎓If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: https://bit.ly/3Ncui1cEnjoy!