E569:📦THE POWERFUL WORLD OF WOMEN IN B2B ECOMMERCE | SARAH FALCON - B2B ECOMMERCE ASSOCIATION | B2B COMMERCE CORNER #118 | THE ECOMMERCE EDGE Podcast

📦⁠⁠Sarah is the SVP of Global Marketing at the B2B eCommerce Association (and B2B eCommerce World) - https://www.b2bea.org

📦Sarah is an acclaimed digital marketer, brand builder and women in leadership advocate

📦Sarah helps ensure that the B2BEA delivers on its charter to treat all members as equals and to help ensure that speaking, coaching and other opportunities are extended equally to the female members of the B2BEA

📦In this episode, Jason & Sarah talk about the rise and rise of women in B2B eCommerce and we get her take on the state of play with marketing more generally in the B2B eCommerce sphere

Enjoy!