THE ECOMMERCE EDGE Podcast with Jason Greenwood cover image

THE ECOMMERCE EDGE Podcast with Jason Greenwood

Latest episodes

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Dec 18, 2024 • 50min

E461:📦SUCCEEDING WITH PIM (PRODUCT INFORMATION MANAGEMENT) IN B2B | B2B MASTER SERIES IN COLLABORATION WITH THOUGHTSPARK - 2 OF 4 | B2B COMMERCE CORNER #82 | THE ECOMMERCE EDGE Podcast

📦In our latest B2B Master Series on THE ECOMMERCE EDGE, we feature two amazing guests from Thoughtspark - ⁠https://thoughtspark.com⁠ 📦Thoughtspark is a global PIM/MDM implementation and enablement leader 📦Thoughtspark helps B2B manufacturers, wholesalers and distributors scope and implement PIM/MDM solutions as well as enabling SI's, agencies, consultants and other tech implementation partners to upskill and deliver PIM/MDM solutions for their clients 📦We decided to do this Master Series together to be able to dig deeper into several key areas such as: - Product data as an asset - Why product data matters - Building the PIM business case - PIM system selection - Phases of a PIM implementation - PIM adoption & change management - Why/how PIM projects fail & key risk mitigation strategies 📦Our goal with this series is to help B2B manufacturers, wholesalers and distributors take advantage of a well implemented PIM system and sound product data management & governance strategies Enjoy!
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Dec 16, 2024 • 35min

E460:🎓B2B CONSULTING & KEY ERP CONCEPTS, COMMERCE SYSTEM INTEGRATIONS & PROJECT RISK, ECOMMERCE DEMAND PLANNING & INVENTORY MANAGEMENT AND MORE! | MENTORING MOMENTS #113 | THE ECOMMERCE EDGE Podcast

🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast 🎓Mentoring Moments is composed of clips taken from Jason's Mentorship Sessions 🎓These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! 🎓The episode title outlines some of the topics covered in the episode for reference 🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise 🎓If you'd like to join Jason's Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship on this page: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3Ncui1c Enjoy!
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Dec 13, 2024 • 1h 4min

E459:🎙️BUSINESS TEXT MESSAGING & MARKETING AT SCALE IN THE US & CANADA | BIANCA BLAKE & PRASHANT MAHAJAN - KLICKRR | THE ECOMMERCE EDGE Podcast

💡Bianca (https://www.linkedin.com/in/biancablake) & Prashant (https://www.linkedin.com/in/mahajanprashant) are the Co-Founders of Klickrr - https://klickrr.com 💡Klickrr is a business text messaging platform and done for you text messaging strategy service that delivers business value to eCommerce merchants and their customers 💡Klickrr offers an intuitive, cloud-based platform designed to help startups and mid-sized businesses enhance their revenue, make it predictable and scale more efficiently 💡Klickrr provides actionable insights and recommendations to identify growth opportunities across sales, marketing, inventory, and supply chain 💡In this episode, Jason, Bianca & Prashant discuss all things business text messaging, marketing, compliance and how brands can leverage texting for more revenue and a better customer experience Enjoy!
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Dec 11, 2024 • 57min

E458:📦SUCCEEDING WITH PIM (PRODUCT INFORMATION MANAGEMENT) IN B2B | B2B MASTER SERIES IN COLLABORATION WITH THOUGHTSPARK - 1 OF 4 | B2B COMMERCE CORNER #81 | THE ECOMMERCE EDGE Podcast

📦In our latest B2B Master Series on THE ECOMMERCE EDGE, we feature two amazing guests from Thoughtspark - https://thoughtspark.com 📦Thoughtspark is a global PIM/MDM implementation and enablement leader 📦Thoughtspark helps B2B manufacturers, wholesalers and distributors scope and implement PIM/MDM solutions as well as enabling SI's, agencies, consultants and other tech implementation partners to upskill and deliver PIM/MDM solutions for their clients 📦We decided to do this Master Series together to be able to dig deeper into several key areas such as: - Product data as an asset - Why product data matters - Building the PIM business case - PIM system selection - Phases of a PIM implementation - PIM adoption & change management - Why/how PIM projects fail & key risk mitigation strategies 📦Our goal with this series is to help B2B manufacturers, wholesalers and distributors take advantage of a well implemented PIM system and sound product data management & governance strategies Enjoy!
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Dec 9, 2024 • 40min

E457:🎓THE GREAT PODCAST TAKEOVER! | MENTORING MOMENTS #112 - SPECIAL EDITION | JASON INTERVIEWED BY PETER MURPHY LEWIS | THE ECOMMERCE EDGE Podcast

🎓In this special edition of Mentoring Moments, THE ECOMMERCE EDGE gets taken over and hosted by Peter Murphy Lewis (https://www.linkedin.com/in/petermurphylewis) 🎓Peter is a fractional CMO & Head of Growth for Webstreet - https://webstreet.co 🎓Strap in for a wild ride as Peter asks all the questions people were too afraid to ask - like why did Jason start the Podcast, how Jason met his wife, his favorite hobby, and what his thoughts are on the future of eCommerce and why he's so passionate about it! Enjoy!
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Dec 6, 2024 • 46min

E456:🎙️WHERE PURPOSE MEETS PROFIT IN ECOMMERCE | SHAN VAHORA - KLEAN | THE ECOMMERCE EDGE Podcast

💡Shan (https://www.linkedin.com/in/shanvahora) is the Founder & CEO of Klean - https://www.kleantech.com.au 💡Klean is a Profit with Purpose SaaS platform for eCommerce brands 💡Klean helps brands engage their community with impact storytelling that inspires action and builds loyalty 💡Klean empowers customers to be part of a brand's impact story right at checkout 💡Klean makes a customers' impact visible, meaningful, and unforgettable 💡In this episode, Jason & Shan discuss how conscious consumers spend more, are more loyal and want to buy from brands that are aligned with the causes that matter to them most Enjoy!
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Dec 4, 2024 • 59min

E455:📦EXPERT STRATEGIES FOR ACHIEVING B2B ECOMMERCE SUCCESS | B2B MASTER SERIES WITH KHALID KHAN & VIKRAM SAXENA - 3 OF 3 | B2B COMMERCE CORNER #80 | THE ECOMMERCE EDGE Podcast

📦In our first ever B2B Master Series on THE ECOMMERCE EDGE, we feature two amazing guests: Khalid khan (⁠⁠https://www.linkedin.com/in/khalid-khan2⁠⁠), Regional Director at Arsenalia Group - ⁠⁠https://www.arsenalia.group⁠⁠ and Vikram Saxena (⁠⁠https://www.linkedin.com/in/vikramsaxena⁠⁠), CEO of Better Commerce - ⁠⁠https://www.bettercommerce.io⁠⁠ 📦 Arsenalia Group is a global digital transformation agency group that delivers key competencies across: AI, eCommerce, business systems, system integration, design, creative and branding 📦 Better Commerce is a B2B focused SaaS eCommerce platform that offers a modern, integrated suite of modules that include commerce, PIM, multi-location inventory management, omni-channel order management, quote management/sales rep augmentation and other digital customer services 📦 We decided to do this Master Series together to be able to dig deeper into several key areas such as: - Popular B2B digital and hybrid sales channels, how they differ and complement each other - Barriers to digital commerce adoption and how to overcome them - Consultants, Agencies and Vendors - how to vet them, select them and ultimately deliver a successful digital program of work and tangible business outcomes inside B2B Manufacturers, Wholesalers and Distributors 📦Our goal with this series is to help B2B's navigate the ongoing digital transformation process required to serve the new generation of buyers, which Forrester says is now majority (70%+) Millennials and Gen Z Enjoy!
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15 snips
Dec 2, 2024 • 33min

E454:🎓THE SECRETS TO BUILDING A PERSONAL BRAND THAT DRAWS CLIENTS LIKE A MAGNET | MENTORING MOMENTS #111 | JASON GUESTS ON THE TRAVELING THERAPIST PODCAST

Jason Greenwood, a seasoned ecommerce consultant with 24 years of experience, chats with Kym Tolson, a digital nomad therapist. They dive into the power of personal branding and content creation, revealing how Jason built a thriving, remote consulting business. The conversation highlights the evolution of personal branding through AI, the importance of authenticity, and overcoming travel challenges like internet reliability. Their insightful tips inspire therapists to diversify income streams while genuinely connecting with audiences.
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Nov 29, 2024 • 48min

E453:🎙️ENTERPRISE ECOMMERCE SEO AUTOMATION AT SCALE | PIERRE-OLIVIER DANHAIVE (POD) - VERBOLIA | THE ECOMMERCE EDGE Podcast

💡Pierre-Olivier, AKA 'Pod' (⁠https://www.linkedin.com/in/pierre-olivier-danhaive-468a51) is the Founder & CEO of Verbolia - ⁠⁠⁠⁠https://www.verbolia.com 💡Verbolia is an all-in-one, SaaS based, SEO and Paid Ad Automation platform for eCommerce brands 💡Verbolia identifies longtail keyword demand for your products, finds gaps in your website pages to meet this demand, creates pages to plug those gaps and then meaningfully deep-links them together for much better reach in Google and other search engines 💡Verbolia also automates the creation of Paid Ad landing pages for performance marketing 💡In this episode, Jason & Pod discuss how SEO for eCommerce has evolved over the years and how brands can now perform SEO at scale without the help of an agency Enjoy!
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Nov 27, 2024 • 59min

E452:📦EXPERT STRATEGIES FOR ACHIEVING B2B ECOMMERCE SUCCESS | B2B MASTER SERIES WITH KHALID KHAN & VIKRAM SAXENA - 2 OF 3 | B2B COMMERCE CORNER #79 | THE ECOMMERCE EDGE Podcast

📦In our first ever B2B Master Series on THE ECOMMERCE EDGE, we feature two amazing guests: Khalid khan (⁠https://www.linkedin.com/in/khalid-khan2⁠), Regional Director at Arsenalia Group - ⁠https://www.arsenalia.group⁠ and Vikram Saxena (⁠https://www.linkedin.com/in/vikramsaxena⁠), CEO of Better Commerce - ⁠https://www.bettercommerce.io⁠ 📦 Arsenalia Group is a global digital transformation agency group that delivers key competencies across: AI, eCommerce, business systems, system integration, design, creative and branding 📦 Better Commerce is a B2B focused SaaS eCommerce platform that offers a modern, integrated suite of modules that include commerce, PIM, multi-location inventory management, omni-channel order management, quote management/sales rep augmentation and other digital customer services 📦 We decided to do this Master Series together to be able to dig deeper into several key areas such as: - Popular B2B digital and hybrid sales channels, how they differ and complement each other - Barriers to digital commerce adoption and how to overcome them - Consultants, Agencies and Vendors - how to vet them, select them and ultimately deliver a successful digital program of work and tangible business outcomes inside B2B Manufacturers, Wholesalers and Distributors 📦Our goal with this series is to help B2B's navigate the ongoing digital transformation process required to serve the new generation of buyers, which Forrester says is now majority (70%+) Millennials and Gen Z Enjoy!

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