

Grow The Show
Kev Michael
Grow The Show is the podcast that grows YOUR podcast. Hosted by Kev Michael, a full-time podcaster since 2018 and growth coach to over 500 creators. Each episode delivers actionable strategies, real-world coaching, and expert interviews that help you build a bigger audience and turn your podcast into a powerful business asset. With millions of downloads and several million dollars in podcast-driven revenue under his belt, Kev brings the proven playbook for podcasters who are ready to go beyond the hobby and into growth. Subscribe now to learn how to grow your podcast — and make it work for you.
Episodes
Mentioned books

6 snips
Feb 25, 2025 • 18min
212 | How To Create Content For Your Online Business (2025 System)
Learn how to effectively streamline content creation for your online business by focusing on just one long-form piece each week. Discover the power of integrating AI and team support for greater efficiency and audience engagement. Explore the concept of a cohesive content ecosystem, where various media types function together for maximum impact. Uncover strategies for audience interaction and the benefits of using a production agency to simplify your content process. Say goodbye to overwhelm and start driving high-quality leads today!

Feb 11, 2025 • 11min
211 | Are You Targeting the Wrong Audience?
Discover why relying solely on demographics could lead you to overlook your ideal listeners. Learn how psychographics—like mindset and aspirations—can provide a deeper understanding of your audience. Get insights on how to clearly articulate your ideas to enhance your podcast growth. Plus, find out about services that can help streamline your production, allowing you to focus on what you do best: creating great content!

9 snips
Feb 4, 2025 • 48min
210 | How Small Podcasters Can Land Big Sponsorships, with Justin Moore
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
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Summary
Think your podcast is too small for sponsorships? Sponsorship deals aren’t just for the big-name podcasters anymore — you just need the right strategy. In this episode, Justin Moore is back to show you how to land sponsorship deals regardless of your download numbers. He shares everything you need to know about sponsorships, including how to craft a pitch and reach out to the right brands, price your services, and keep brands coming back. Don’t miss these must-know tips for getting brands to say ‘yes!’
Topics Discussed
Common sponsorships misconceptions
Inbound versus outbound sponsorships
Pitching the right brands
Pricing strategies and contract negotiations
Developing, producing, and publishing sponsored content
Proving your value to secure repeat sponsorships
Balancing sponsorships with promoting your own business
Pre-order Justin Moore’s book, Sponsor Magnet: How to Attract, Price, and Execute Your Dream Brand Partnerships, here!
MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

7 snips
Jan 28, 2025 • 29min
209 | Podcasting Is Now on Easy Mode for Business Owners
Podcasting has entered a new era, making it simpler for business owners. Key shifts include the challenge of building trust, the effectiveness of solo episodes over interviews, and reduced production costs. Discover how podcasting can serve as a long-term content powerhouse. Embrace AI tools to enhance your content strategy and save time. This discussion is a comprehensive guide to leveraging podcasting for generating sales and connecting with your audience.

Jan 21, 2025 • 46min
208 | Monetizing Your Podcast with Digital Products, with Steph Taylor
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
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Summary
Looking for new ways to monetize your podcast? Digital products may be your path to profit. Joining host Kevin Chemidlin in this episode to discuss everything podcasters need to know about digital products is Steph Taylor, a digital product strategist who grew a lucrative digital product business after not finding success through more traditional methods. She guides podcasters through the process for developing and launching digital products, diving into effective strategies, common mistakes, and actionable steps for unlocking this new revenue stream.
Steph also shares tips on creating content your audience will buy, executing an effective digital product launch, leveraging your podcast to increase sales, and more. Tune in now to learn how digital products can help you turn your podcast into profit!
Topics Discussed
Podcast membership mistakes
Lessons from launching digital products
Challenges of scaling a business
Designing and launching a digital product
Evergreen model versus launch model
Pre- and post-launch growth strategies
Listen to the Imperfect Action Podcast to hear more tips on growing your business!
Connect with Steph Taylor on Instagram!
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MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

17 snips
Jan 14, 2025 • 15min
207 | Why Copying Other Podcasters (Including Me) Might Hurt Your Show
Discover why blindly copying popular podcasters could be detrimental to your own show. Learn three compelling reasons to avoid imitation and embrace originality in content creation. Explore the importance of testing different strategies to refine your podcasting approach. The host shares personal experiences that emphasize the value of critical thinking and adaptability in a rapidly changing landscape, reminding listeners that what works for one may not work for all.

Jan 6, 2025 • 17min
206 | Why Every Podcast Needs an Email List
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
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Podcasting and email are a dynamic duo, but are you taking advantage of this strategy? If not, you’re missing a huge opportunity to grow your audience and monetize your podcast. In this episode, Kevin shares three reasons why every podcaster needs to focus on email and actionable tips to turn your email list into a powerful growth tool. Learn how email can increase downloads, boost sales, and engage your audience — all without extra costs. Tune in to make email a key part of your business and podcast marketing strategy!
MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

Dec 23, 2024 • 13min
205 | How 12 Days of Podcast Growth Transformed My Business
Discover how a last-minute email course sparked explosive business growth through the '12 Days of Podcast Growth' initiative. The host shares their transformative journey of producing daily podcast episodes, leading to increased audience engagement and sustained lead generation. Learn the secret behind creating compelling content that avoids sounding salesy while still driving results. Plus, find out about innovative production solutions to enhance your podcasting quality without the hassle!

Dec 16, 2024 • 15min
204 | The Key to Podcast Growth on Audio vs. YouTube
Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
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Audiences on YouTube and audio platforms are distinctly different — so your strategy should be too! In this episode, find out why each audience requires a unique approach and how to tailor your content for better engagement. Kevin also shares which format works best for reaching new listeners, weighs the pros and cons of producing YouTube content, and explains how to maximize your impact across both platforms.
Learn how to align your podcast to each audience and unlock your full growth potential!
MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
Subscribe to Grow The Show on Youtube
LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
Grab Kevin's Recommended Mic on Amazon
Build a Podcast Website in 7 Minutes on Podpage

Dec 9, 2024 • 23min
203 | Use The “Straight Line Rule” To Get More Sales From Your Podcast
Discover how a simple shift can help a podcaster sixfold their downloads in just a month. Learn the four common mistakes that prevent listeners from becoming customers. Explore the importance of aligning podcast content with business goals for better engagement. Find out how to transform shared knowledge into actionable strategies that boost your reach. Plus, uncover the benefits of efficient production services to streamline your podcasting process. This is essential for anyone looking to monetize their podcast.