Grow The Show 205 | How 12 Days of Podcast Growth Transformed My Business
Dec 23, 2024
Discover how a last-minute email course sparked explosive business growth through the '12 Days of Podcast Growth' initiative. The host shares their transformative journey of producing daily podcast episodes, leading to increased audience engagement and sustained lead generation. Learn the secret behind creating compelling content that avoids sounding salesy while still driving results. Plus, find out about innovative production solutions to enhance your podcasting quality without the hassle!
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Episode notes
Overselling and Value Restoration
- Kevin Chemidlin oversold his email list with salesy messages during the 2023 holiday season.
- He decided to create the "12 Days of Podcast Growth" email course to provide value and re-engage his audience.
Content Creation Process
- Use ChatGPT for outlining content by brainstorming ideas and letting it organize them.
- Repurpose email content into podcast episodes, allowing for digressions and additional context.
Positive Results and Lead Magnet
- The "12 Days of Podcast Growth" received positive feedback and drove significant engagement.
- It became a successful lead magnet and contributed to business growth.