The GTMnow Podcast

Friday Fundamentals 160: Jonathan FriedmanThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

In this episode of the Sales Hacker Podcast, we have Jonathan Friedman, CEO & Co Founder at Demostack. Join us for a conversation about how Jonathan’s company is helping reps tell the story of their companies more effectively and productively — Freeing up time to spend in more engaging conversations with their customers and prospects.What You’ll LearnThe origin story that comes from a deep affinity w/ a specific problemBuilding Demostack in response to a lack of correct informationThe concept of a team, not a family Show Agenda and TimestampsAbout Jonathan Friedman & Demostack [1:51]From young entrepreneur to professional background [4:38]Key strategies to getting a company off the ground [11:25]How quickly categories can spring into existence [16:58]Building the right kind of culture [20:22]Why the demo is so messed up [25:00]Paying it forward [29:55]Sam’s Corner [33:30]The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Friday Fundamentals 159: Jamal ReimerThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Jamal Reimer, author of Mega Deal Secrets, shares principles for building an achievable roadmap for elite performance in sales. He discusses strategies for landing mega deals, leveraging internal resources, and making good pre-sale connections. He also emphasizes the importance of talking to people with influence and using tools to close huge deals. The podcast explores the challenges of balancing mega deals and smaller deals and offers insights into cracking the code to ultra-large deals by engaging the C-suite and identifying influential champions.

Friday Fundamentals 158: Ashley WelchThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

In this episode of the Sales Hacker Podcast, we have Ashley Welch, Co-Founder at Somersault Innovation, where she leverages design thinking in sales coaching. Join us for an engaging conversation about the 3-step process to help sales reps unlock their empathy, curiosity, and insightfulness.What You’ll LearnThe importance of focusing on your customer’s customerTrue sales is about empathyHarnessing challenge into curiosityAshley’s discovery-insight-acceleration frameworkShow Agenda and TimestampsAbout Ashley Welch & Somersault Innovation [2:05]Bringing concepts of design thinking to sales [5:24]Step one: discovery [7:29]Step two: insight [14:03]Step three: acceleration [17:41]Paying it forward [25:16]Sam’s Corner [27:31]The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Friday Fundamentals 157: Nelson GilliatThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

In this episode of the Sales Hacker Podcast, we have Nelson Gilliat, Demand Generation Manager at Brantr Media and Author of Death of the SDR, a book whose controversial central philosophy we discuss. Join us for a visionary conversation about getting rid of the SDR role and doing away with commission and what should replace them.What You’ll LearnThe problems with the SDR to sales handoffThe role of prospecting in a world without SDRsA better way to compensate instead of commissionWhat buyer-centric revenue really meansShow Agenda and TimestampsAbout Nelson Gilliat & Brantr [2:11]Defining a predictable revenue model [4:07]Why prospecting sits apart from sales [6:59]The vision for buyer-centric revenue [15:38]A new perspective on commissions [19:36]Paying it forward [26:59]Sam’s Corner [29:04]The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Friday Fundamentals 156: Jason BayThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

In this episode of the Sales Hacker Podcast, we have Jason Bay, Chief Prospecting Officer at Blissful Prospecting, a company he built to coach B2B reps in outbound sales. Join us for a high-energy, people-focused conversation about doing a complete 180 with your outbound sales framework.What You’ll LearnWhat to use instead of the brute force approachThe 3-part framework of identify, engage, createYou’re trying to get a meeting, not a closingJason’s take on omnichannel outreach, especially callingShow Agenda and TimestampsAbout Jason Bay & Blissful Prospecting [1:52]What teams need to be doing for successful outbound [9:12]The 3-part outbound framework [10:58]KISS: Keep It Simple Sequencing [16:39]Ideal tools for great prospecting [24:18]Paying it forward [28:43]Sam’s Corner [33:24]The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.