The GTMnow Podcast

Host Scott Barker holds a jam session with regular guest, friend and mentor, Max Altschuler.  Max heads up the VC firm GTMfund, which is focused on investing in hyper-growth B2B SaaS companies. He is also the founder of Sales Hacker and has written three books that encompass his knowledge and expertise in the sales industry.Guest Speaker Link:LinkedIn: https://www.linkedin.com/in/maxaltschuler/Host Speaker Links:LinkedIn: www.linkedin.com/in/ssbarker/Newsletter: thegtmnewsletter.substack.com/The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

In this episode of The GTM Podcast, we have Holly Firestone. She is in charge of creating the vision, strategy, and roadmap for the Venafi Community, which includes the Venafi Warrior and Jetstack Communities, on a worldwide scale.Holly discusses her inspiring career journey, working with both Salesforce and Atlassian, and how she was involved in the growth of Community in two of these companies. She discussed her experience building this Community from scratch and talks about the misconceptions of having multitudinous people in the Community, and the ideal time to invest in the Community.Highlights: (4:05) Holly Firestone’s experience at Salesforce.(11:03) Growth of the User Group Program while working for Atlassian.(19:57) Why Community should not be a Marketing tool. (22:45) Why Community is not growing to executive level.(31:39) When to start investing in community.Guest Speaker Link: Linkedin: https://www.linkedin.com/in/hollygfirestone/Host Speaker Links:LinkedIn: www.linkedin.com/in/ssbarker/Newsletter: thegtmnewsletter.substack.com/Referenced Resource:Feature of Community Centre of Excellence by Holly Firestone in Why Community Needs A Seat At The Table (And How To Get One)The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

In this episode of the Sales Hacker Podcast, we have Ido Niv-Ron, CRO at Cloudshare, a former Israeli army soldier that became a startup expert for several companies. Join us for an informative conversation about the uncertainty in the economy for the last quarter of 2022 and in 2023 and how you can prepare for it. .What You’ll LearnIt’s never too late to make a career change, be open-minded to itKeeping a level head in an uncertain economy for 2023Finding opportunities in the economy with the uncertaintyThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Mark Cranney, an expert in developing winning playbooks and culture, discusses how to create a winning culture, keep competition at bay, and recruit talent that fits your organization. He shares insights on using playbooks, getting granular in competitive strategy, and the value of commitment and continuous improvement.

Friday Fundamentals 184: Haydar Al SaadThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

In this episode of the Sales Hacker Podcast, we have Haydar Al-Saad, Founder of RevSetter, a customer success platform that helps companies raise their customer retention. Join us for an honest conversation about creating a customer success program to expand your business. What You’ll LearnMitigating churn by finding your happy customers and expanding with themProfiling your customer success teamsCustomer success investment as revenue generation Show Agenda and TimestampsAbout Haydar and RevSetter[02:05]Differences in retention platform features [08:18]Finding the right Customer Success people [15:32]Why Execution is more important than Innovation [19:29]Paying it forward [23:38]Sam’s Corner [26:08]The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Friday Fundamentals 183: Alex SchrecengostThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

DESCRIPTIONIn this episode of the Sales Hacker Podcast, we have Alexandra Schrecengost, Founder of Culture With Us, which brings DEI-based immersive experiences to hybrid workplaces. Join us for an eye-opening conversation about delivering high-quality employee experiences.What You’ll LearnYou don’t need to be perfectly qualified for every opportunity.The importance of getting started and having a planWhy you need to give yourself permission to be successfulThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Friday Fundamentals 182: Scott BartonThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.

Scott Barton, VP of Incentives at Varicent, discusses best practices for designing compensation structures, empowering salespeople, lowering the bar for success to increase productivity, and managing sales teams during economic uncertainty.