
The Influential Personal Brand Podcast
Build and monetize your personal brand. This show is full of some of the best marketing tips for (aspiring) influencers, entrepreneurs, speakers, authors, coaches, executives, and anyone who wants to get their message out to more people. You’ll learn the strategies and tactics that any service-minded messenger can use to find their uniqueness and separate from all the noise to create more impact, influence, and income. Each episode is hosted by New York Times bestselling author and Hall of Fame Speaker Rory Vaden, and his wife, business partner and CEO of Brand Builders Group, AJ Vaden. Brand Builders Group is trusted by people like Lewis Howes (School of Greatness Podcast), Julie Solomon (The Influencer Podcast), and Chalene Johnson (Build Your Tribe Podcast) to provide personal branding expertise for themselves and/or their audiences.
Latest episodes

4 snips
Sep 10, 2024 • 48min
Using AI to Increase Human Connection with Matt Fornito
Matt Fornito, founder of the AI Advisory Group and renowned AI expert, shares his transformative mindset for blending AI with personal connections. He emphasizes viewing AI as a tool for efficiency rather than a threat. The conversation touches on using AI to automate tasks in personal branding, streamline operations, and enhance decision-making. Matt also showcases various AI tools to boost productivity and creativity, while advising on effective strategies for building meaningful relationships in business.

8 snips
Sep 6, 2024 • 12min
Our Entire Digital Marketing Strategy
Rory, a digital marketing expert known for his innovative strategies and insights, reveals his simple yet powerful approach to digital marketing: sharing knowledge for free in easy-to-digest chunks. He discusses why this method benefits both creators and audiences, providing key insights on the 'three E’s' of content creation—Entertainment, Encouragement, and Education. Rory also shares tips on producing and distributing content effectively, empowering listeners to transform their marketing strategies and build a compelling personal brand.

Sep 3, 2024 • 41min
How to Build a Huge YouTube Channel with Sean Cannell
Sean Cannell, CEO of Think Media and a YouTube strategy expert, shares his journey from volunteer to authority in video production. He emphasizes viewing YouTube as a lifestyle rather than just a strategy. Discussing the importance of building a unique brand, he provides insights on overcoming fears of starting a channel and the value of quality content. Cannell highlights the role of consistent production, audience engagement, and collaboration, inspiring listeners to strengthen their content-creating skills.

Aug 30, 2024 • 17min
6 Traits of a Great Salesperson | Dr. Cindy Recap
In this enlightening discussion, Dr. Cindy, a bestselling author and consultant, emphasizes that everyone has innate sales skills. She shares six vital traits of great salespeople, including the importance of understanding the problems they solve and embracing feedback. Dr. Cindy explains how rejection is merely an opportunity for growth and encourages a proactive approach to sales. The conversation highlights the art of follow-ups and nurturing relationships, revealing that genuine connections lead to success in business.

Aug 27, 2024 • 40min
Why Everyone is in Sales with Dr. Cindy
Dr. Cindy, a bestselling author and CEO of Orange Leaf Consulting, shares her transformative journey into the world of sales. She reveals that every interaction is sales-related, emphasizing the need to shift our perception of sales from negativity to understanding its value as a life skill. Listeners learn how to embrace rejection as a gift and the importance of clear communication in navigating sales processes. With her insights, Dr. Cindy encourages everyone to develop universal sales skills that enhance both personal and professional interactions.

Aug 23, 2024 • 11min
Turn Stage Fright Into Spotlight
Terri Sjodin, a renowned expert in public speaking and presentation skills, joins the discussion to tackle the issue of stage fright. She shares powerful insights on transforming nerves into confidence, emphasizing effective preparation techniques. The conversation delves into customizing presentations for target audiences, ensuring alignment with client values, and actionable tips for capturing audience attention. With a six-step process for mastering public speaking, listeners will discover practical strategies to enhance their presentation skills and shine on stage.

Aug 20, 2024 • 30min
The Science of Persuasive Presentations with Terri Sjodin
Terri Sjodin, Principal and Founder of Sjodin Communications, is an esteemed public speaking and sales training expert and author of 'Small Message, Big Impact.' In this discussion, she reveals the secrets to captivating presentations that close deals. Terri shares insights from her research on common pitfalls in presentations and emphasizes the importance of a persuasive mindset. Learn the difference between concluding and closing a deal, the significance of clear calls to action, and the evolution of presentation styles in the digital age.

Aug 16, 2024 • 17min
On the Other Side of Fear | Victoria Jackson Episode Recap
Victoria Jackson, a remarkable individual who has faced life's extremes, shares her journey of overcoming fear. She highlights the joy and relief that await on the other side of fear, emphasizing the importance of taking action to inspire others. AJ also opens up about her own traumatic experiences, discussing how faith helped her navigate challenges. Together, they encourage listeners to confront their worries and discover the fears behind them, urging personal growth through authenticity and resilience.

Aug 13, 2024 • 44min
From Income to Impact: How to Make the Most Out of Your Gifts with Victoria Jackson
Victoria Jackson, a National Women’s Hall of Fame nominee and the innovative mind behind No Makeup Makeup, shares her incredible journey from makeup artist to industry leader. She discusses her perseverance in creating a billion-dollar brand while supporting her family and charity work. Victoria dives into her new book on managing worry, revealing personal insights on anxiety and self-esteem. Finally, she celebrates the relaunch of her vegan makeup line, encouraging everyone to embrace beauty and make an impact in their communities.

Aug 9, 2024 • 10min
4 Painful Lessons I Wish I Knew Before Becoming An Entrepreneur
Clate Mask, CEO and Co-Founder of Keap, shares invaluable insights from his entrepreneurial journey. He emphasizes that perseverance is more crucial than credentials. Clate reveals the importance of enhancing sales skills and building robust systems. He candidly discusses the unsettling truth that employee loyalty can often be bought, emphasizing the transient nature of modern work relationships. Finally, he stresses the balance of trust and the essential nature of proper contracts to safeguard business dealings.