Fan Bi, the Angel Investor and Co-Founder of The Hedgehog Company, adds his page to the Marketing Playbook. Hear how to invest in consumer brands, start a portfolio company, create revenue that's not completely ad-driven, what Fan looks for in companies to invest in, and how he became an investor in the first place. Connect with Fan at TheHedgehogCompany.com and LinkedIn and Twitter

Sean Phaler, the Director of Digital Marketing for Tepper Sports and Entertainment, adds his page to the Marketing Playbook. Hear how to turn your passion into a career, look for opportunities to move to different verticals, bring new ideas into your job, the most fun parts of working in the sports business world, and the time Sean won a full-time job in a contest as a 14-year-old. Connect with Sean on LinkedIn

Steve Goldberg, the President of SGG + Associates, adds his page to the Marketing Playbook. Hear how to understand the consumer and competitive marketplace you're entering, embrace new marketing technology, focus on sustainability, collaborate with other companies, and what Steve learned growing up in a retail store. Connect with Steve on LinkedIn and SGGAndAssociates.com

Ryan Babenzien, the Founder of Jolie Skin and Greats, adds his page to the Marketing Playbook. Hear how to take the road less traveled, establish the pillars for your business, market in the channels where the customers are, Ryan's top startup tips, and his New Year’s resolutions. Connect with Ryan on LinkedIn and JolieSkinCo.com

Tom Shipley, the Serial Entrepreneur and Co-Founder of Foundry, adds his page to the Marketing Playbook. Hear how to build a great culture, guide your team to think differently, leverage what's available to you to achieve your goals, the business lessons Tom learned in the Israeli Special Forces, and what it was like working for a Fortune 100 company coming from an entrepreneurial family. Connect with Tom on LinkedIn and TShipley.com

Rick Watson, the Founder and Chief Executive Officer of RMW Commerce Consulting, adds his page to the Marketing Playbook. Hear how to move to voice commerce, stay educated on current events and public companies, bring in qualified consultants, whether your company should set up a marketplace, and what it was like growing up in New Orleans. Connect with Rick on LinkedIn

Devon Pike, the President of Baggallini, adds her page to the Marketing Playbook. Hear how to listen to your customers, push out of your comfort zone, use your balanced scorecard in your career, Devon's love of storytelling, and her valuable conversations with the real Ralph Lauren. Connect with Devon on LinkedIn

Cathy Halligan, the Independent Board Director of Publicly-Held Companies, adds her page to the Marketing Playbook. Hear how to establish your company culture, know when to leave your current role, be a first mover or fast follower, what Cathy learned as CMO of Walmart, and her upbringing in a scrappy, hard-working family. Connect with Cathy on LinkedIn

Jamie Gutfreund, the Consumer Marketing Executive and Strategic Advisor, adds her page to the Marketing Playbook. Hear how Ai can help humans make decisions at scale, how to use pester power to your advantage, interpret data and formulate a plan to execute your strategies, Jamie’s lessons from the early days of the internet, and the email she got from Bill Gates. Connect with Jamie on Twitter at @JamieCentral

Brian Rainey, the Co-Founder and Chief Executive Officer of Path2Response, adds his page to the Marketing Playbook. Hear why direct marketing is an important part of the marketing mix, how to leverage data to convert customers, what Brian learned working for Sharper Image, why he decided not to retire early, and the impact of Wayne Gretzky on his first job. Connect with Brian on Twitter and LinkedIn and Path2Response on Facebook and LinkedIn