The Marketing Playbook with Mark Friedman cover image

The Marketing Playbook with Mark Friedman

David Zucker - CMO and SVP eCommerce at Perdue Farms

Nov 10, 2022
37:42

David Zucker, the Chief Marketing Officer and Senior Vice President eCommerce at Perdue Farms, adds his page to the Marketing Playbook. Hear how to sell directly to the customer online, know your KPIs (Key Performance Indicators), be open to new verticals, David’s career across several verticals, and how the role of the CMO has changed. Connect with David on LinkedIn

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