StreamTime Sports

When Aura first announced itself in the sports streaming space it wanted to change the game. It still does, but in a different way. StreamTime Sports host Nick Meacham speaks to Aura CEO Anthony Arena about the Australian-based technology company's next move. Talking points: How Aura has developed its streaming technology offering (3:00) Serving different types of fans (16:26) Creating new revenue streams (23:44) Positioning Aura as a tier-one product (30:00) Why the sports industry is different (38:18) AI and what's next for Aura? (47:10)

Patrick Crakes, a sports media expert and former long-time Fox executive, joins SportsPro CEO Nick Meacham to discuss the significance of ESPN, Fox, and Warner Bros. Discovery's joint venture in the US media landscape. They explore the impact on stakeholders, the economics of the streaming product, competitors' reactions, and potential risks.

SportsPro reporter Josh Sim recently wrote about the big questions for women’s football in 2024 and the major changes on the horizon that could change the commercial model. Here he joins SportsPro CEO Nick Meacham to discuss what the right approach is for a sport on the verge of becoming big business. Key topics: Comparing and contrasting the approaches top women’s football leagues take to sports media (6:08) Pros and cons of the free-to-air approach (15:08) Ways the leagues could drive revenues without going behind the paywall (17:15) Why did DAZN U-turn on putting the Women’s Champions League behind a paywall? (18:24) What role can athletes and social media play? (28:56) Should private equity play a role? (38:10)

George Pyne's Bruin Capital recently sold its stake in the Two Circles marketing agency at an internal rate of return of more than 60%. That deal was just the latest exit to turn a profit for Bruin in recent years, with the respective sales of On Location to Endeavor and Deltatre to Bain Capital also generating big payouts. Here, Pyne, the founder and CEO of Bruin, talks to SportsPro CEO Nick Meacham about how the firm has struck gold with its investments in the sports industry.

Netflix has agreed a ten-year, ‘$5bn’ deal with WWE to become the exclusive global broadcaster of Monday Night Raw, including in the US, from 2025. The agreement also covers the international rights to WWE’s other programming and premium live events – including Wrestlemania. The announcement is by far and away Netflix’s biggest investment in live sports and so an emergency podcast was convened featuring SportsPro's Nick Meacham and Steve McCaskill alongside Minal Modha research director at Ampere Analysis to discuss what it all means. Talking points: The detail behind the deal (0:59) Why this works for Netflix (8:32) Who will Netflix go after next? (16:58) The role of advertising on Netflix and what next in sports? (20:30) TKO's hand in securing this deal (24:54)

With the digital marketing sector facing the phasing out of third-party cookies, the sports industry needs an alternative for collecting and leveraging data that will allow a greater connection with fans. Sportradar has a solution and here, Mike Falconer, the sports technology company's vice president of strategy, explains to SportsPro CEO Nick Meacham how it works.

How has EA adjusted to life after Fifa and has it made the most of its new freedoms? What can we learn from EA's success with its sports titles? Steve McCaskill joins SportsPro CEO Nick Meacham to talk all things video games. Talking points: A brief history of the EA-Fifa journey (5:49) The shift that supercharged the gaming industry and how EA took advantage (15:25) Why Fifa split from EA and how the video games producer reacted (24:04) Will Fifa's tournaments miss out? (31:43) EA's new revenue opportunities (33:36) How Fifa is reacting (38:50)

Dan Rayburn is one of the foremost authorities on streaming media technology and digital video business models. He joins StreamTime hosts Nick Meacham and Chris Stone to discuss how sports media companies are transitioning to the digital age. Talking points: The main business and technical challenges that face the major platforms today Is ultra-low latency really that important? The impact of big tech on the market What to look out for in 2024 from the big media giants What does it mean for the fans? Can streaming only work as a strategy? The stats about sports streaming Both StreamTime Sports and the SportsPro Podcast have been nominated for Best Sports Business Podcast at the 2024 Sports Podcast Awards. Vote for us here

From 'Quarterback' to 'Hard Knocks' and 'All or Nothing', hear about how the NFL produces content. Plus, we hear how Fanatics is looking to play a role in the world of sports broadcast and the global ambitions of World Rugby’s newest streaming platform. On this episode of StreamTime Sports hear from Pat Kelleher of NFL Films, Fanatics' Matt Primack, and James Rothwell of World Rugby. Key Points: Does the NFL have a specific strategy for targeting different audiences with its original content? Are we in a docuseries bubble propped up by Formula One’s Drive to Survive? Why do broadcasters need Fanatics? How ecommerce can be the best real time fan engagement tool How World Rugby launched a global platform in a few short weeks How effective are fantasy sports driving audience growth and engagement? 

Amazon's Prime Video shifts focus to the Champions League in the UK. The podcast discusses how Amazon selects sports targets in Europe, delivers innovation through user experience, and the significance of the Champions League rights deal. They also touch on what Amazon learned from its first NFL 'Black Friday' game.