

StreamTime Sports
SportsPro
A weekly podcast profiling the people, businesses and technologies driving the sports media revolution. The go-to place for sports industry professionals seeking ideas, insights and inspiration in these times of rapid transformation across streaming, OTT and digital.
Episodes
Mentioned books

May 17, 2023 • 48min
Women’s World Cup blackout threat, ESPN direct-to-consumer and Amazon’s Black Friday strategy
On this this episode of the StreamTime Podcast co-host Nick Meacham and Chris Stone break down the latest new stories and developments coming from the sports broadcast industry.
Talking points:
• Fifa threatens a European blackout of the Women’s World Cup - (4:55)
• Sky Sports, the EFL, and the UK 3pm blackout - (10:37)
• ESPN’s direct-to-consumer announcement - (19:11)
• Amazon’s new ecommerce streaming technology - (25:39)
• DAZN and DraftKings launch FAST Channels - (28:26)
• Barstool grabs exclusive streaming deal with the Korn Ferry Tour - (36:09)
• Buzzer moves to B2B - (40:37)
• Sky Deutschland, YouTube, and Formula One free-to-air streaming - (43:34)

May 10, 2023 • 1h 7min
From launch to 100K subscribers… how the Cowboy Channel succeeded in spite of competition and setbacks
On this episode of the StreamTime Podcast co-hosts Nick Meacham and Chris Stone are joined by David Guinan, chief digital officer at the Cowboy Channel. Guinan outlines how the platform reached more than 100,000 paying subscribers within four years, as well as the growing pains of an emerging media business.
• Viacom to Nigerian Insurgents, to the Cowboy Channel – (5:30)
• Challenges of building a new platform and turning failure into success - (26:20)
• How the Cowboy Channel competes with premium rights properties - (42:43)
• Streaming is hard, no matter who you are – (54:19)
• The challenges of migrating tech stacks - (57:33)

May 3, 2023 • 1h 15min
Welcome to Wrexham and key learnings from SportsPro Live
On this episode of the StreamTime Podcast, co-hosts Nick Meacham and Chris Stone share learnings from this year’s SportsPro Live, including exclusive conversations with executives from newly promoted Wrexham AFC, Manchester United, the NFL, Premier League, and many more.
Talking points:
• How sports has changed over the last ten years - (3:31)
• NEW ERA and growth of women in sports – (13:20)
• Insights from Wrexham AFC – (21:21)
• Which will be worth more in TEN years? NFL v Premier League - (31:15)
• The role of technology in sports today - (47 :11)
• Ten year predictions – (1:00:57)

4 snips
Apr 26, 2023 • 52min
West Ham’s playbook for Premier League storytelling
Grant Russell, West Ham's marketing lead, joins the StreamTime Podcast hosts to discuss Motherwell's victory over Manchester United, leveraging West Ham's history, the viability of OTT platforms, data's impact on content creation and marketing, and the influence of Ted Lasso and pop culture.

Apr 19, 2023 • 1h 15min
A guide to the NFL and YouTube's Sunday Ticket deal
On this episode of the StreamTime Podcast we have back-to-back interviews with the key figures at the NFL and YouTube that provide everything you need to know about the future of the Sunday Ticket out-of-market package. Co-host Chris Stone is joined by NFL's vice president of digital media, Blake Stuchin, and then Jon Cruz, YouTube's global head of sports partnerships.
Talking points:
Intro and WWE + UFC merger - (0:12)
The NFL’s historic season - (14:30)
Evolution of the NFL and YouTube’s relationship (17:39)
The NFL’s dominance on social media (25:00)
Skydance and non-live NFL content - (29:58)
YouTube’s long term relationship strategy with the NFL - (46:53)
The Sunday Ticket fit in YouTube’s strategy (55:49)
What can fans expect of the YouTube TV experience - (58:58)
YouTube’s approach to fragmentation and discoverability (1:04:30)

Apr 12, 2023 • 1h 9min
Rebranding Fubo with David Gandler
On this week’s episode of the StreamTime Podcast co-hosts Nick Meacham and Chris Stone interview the chief executive and co-founder of Fubo, David Gandler. They discuss Fubo’s rebrand and how the sports media platform has grown.
Talking points:
• Why the rebrand to Fubo – (4:19)
• What to make of the RSN situation in the USA - (12:55)
• Will Fubo reach profitability - (25:20)
• Why Fubo is focused on the USA instead of global expansion – (32:25)
• What were the lessons from Fubo Gaming - (44:25)
• How does the business operate post IPO - (53:51)
• What is it like working with Ryan Reynolds - (1:02:40)

Apr 5, 2023 • 37min
Kevin Mayer on the future of DAZN and DTC
On this episode of the StreamTime Podcast, Nick Meacham interviews former DAZN chairman Kevin Mayer. They discuss the future of DAZN, as well as his time at Disney and TikTok, and the future of the sports DTC ecosystem.
Talking points:
Is bundling the correct approach for sports? - (4:55)
How are streaming platforms evolving? - (8:28)
How do DAZN approach international expansion? - (12:04)
Why DAZN’s fight sports monetization strategy pivoted? - (17:45)
How DAZN will reach profitability? - (20:57)
Are there enough sports fans to support a competitive sports streaming ecosystem? - (26:36)

Apr 3, 2023 • 58min
Defining digital trends in 2023 and beyond
On this episode of the StreamTime Podcast co-hosts Nick Meacham and Chris Stone are joined by David Nugent the co-founder and chief executive of Next League. The trio discuss emerging digital trends that can deliver immediate returns on investment, as well as Next League’s partnership with TMRW Sports and their role in the launch of 2024’s TGL Golf League.
Talking points:
• Next League’s evolution into leading in the digital space – (3:50)
• How do the likes of the PGA Tour, Nascar, and the LPGA approach innovation – (13:14)
• TMRW Sports and the future of golf - (25:48)
• Social impact through sport - (33:29)
• Defining digital trends in 2023 and into the future - (41:05)

Mar 29, 2023 • 56min
Marie Donoghue on what’s next for Amazon
‘Exec of the Year’ winner at the SportsPro OTT Awards, Marie Donoghue comes on the show to discuss the future of sports coverage on Amazon’s Prime Video platform. After the conversation with Amazon’s vice president of global sports video we hear from co-hosts Nick Meacham and Chris Stone on their takeaways from the OTT USA Summit.
RSNs and Bankruptcy – (2:45)
NBA Negotiations – (6:50)
NFL Sunday Ticket – (10:15)
Final Takeaways: Premium Content, FAST, Bundling - (14:35)
Amazon and the NFL – (25:04)
Building Amazon’s production capabilities - (34:07)
Will we see more ecommerce in Prime Video’s sports coverage – (43:23)

Mar 22, 2023 • 48min
Bally Sports and bankruptcy – what’s next for RSNs?
On the latest episode of the StreamTime Podcast William Mao, senior vice president of global media rights at Octagon interviews Michael Schneider, chief operating officer and general manager at Bally Sports. Co-hosts Nick Meacham and Chris Stone follow up by chatting to US market expert Patrick Crakes on what is next for RSNs following the news of Bally Sports filing bankruptcy.
Talking points:
What is the state of play with the RSN sector? – (0:13)
Bally Sports’ Michael Schneider – (5:24)
What next for RSNs? – (34:18)