

StreamTime Sports
SportsPro
A weekly podcast profiling the people, businesses and technologies driving the sports media revolution. The go-to place for sports industry professionals seeking ideas, insights and inspiration in these times of rapid transformation across streaming, OTT and digital.
Episodes
Mentioned books

Nov 1, 2023 • 47min
TikTok, Snapchat, Instagram... why the future of sports could be vertical video
With video consumption on social media only growing, should sports prioritise putting live content in vertical formats? Co-hosts Nick Meacham and Chris Stone discuss the growing trend and who is best placed in sports to benefit.
Talking points:What is driving vertical video? - (8:09)
Should sports consider live broadcast in vertical formats? - (15:06)
Can social media platforms help sports monetise mobile-centric content? - (21:26)
How can vertical formats increase fan engagement? - (30:16)
Which sports make the most sense for vertical video? - (35:07)

Oct 25, 2023 • 47min
UFC, WWE, and Endeavor... all you need to know about the TKO merger
SportsPro’s technology editor and WWE fanatic, Steve McCaskill, joins hosts to discuss the merger of UFC and WWE. They explore Endeavor's role in sports, WWE's approach to media, the value of the UFC, factors behind the creation of TKO, future broadcast plans, and the tech leverage for WWE and UFC.

Oct 18, 2023 • 50min
Navigating crisis and building OneFootball into the ultimate football fan platform
OneFootball’s new CEO Patrick Fischer joins StreamTime Sports co-hosts Nick Meacham and Chris Stone to discuss a challenging 18 months for the digital football platform and how the company is building for the future.
Talking points:
How is OneFootball building off of the legacy set by founder Lucas von Cranach going forward? – (3:44)
Why does OneFootball still believe in Web 3.0 despite early struggles? – (13:23)
Will European soccer fans ever take to PPV?- (21:05)
Managing through crisis – (24:11)
Can European soccer duplicate the American advertising model? - (29:16)
What services can a sports platform offer to monetise fans? - (34:46)

Oct 11, 2023 • 47min
US sports betting... what’s happened in the five years since legalisation?
The podcast discusses the prevalence and growth of sports betting in the US since its legalization, the key players in the market, the potential for further growth, comparisons with other mature betting regions, and the impact of sports betting on sports media and coverage.

Oct 4, 2023 • 55min
A health check on the state of the European soccer rights game
The hosts discuss the challenges in increasing the commercial value of media rights in European soccer leagues, highlighting potential competition from Amazon and DAZN. They also explore the impact of celebrities on athletes' marketability and the introduction of new features and technologies in the NFL to improve fan engagement.

Sep 27, 2023 • 51min
Has OTT delivered on its promises?
On this episode of StreamTime Sports co-hosts Nick Meacham and Chris Stone are joined by Aarti Dabas, the chief media officer at Formula E. They discuss how successful OTT has been for disruptor sports, the growth of cricket, and will India become the next big market for sports.
• How effective is OTT for disruptor sports like Formula E? - (7:46)
• Can a sports OTT platform survive? - (15:06)
• For disruptor sports what is more important – reach or revenue? - (25:35)
• How much larger can cricket grow? - (30:38)
• Will incoming sports be able to crack the Indian marketplace? - (39:35)

Sep 20, 2023 • 50min
NFL v Premier League: Grading early season starts
On this episode of StreamTime Sports co-hosts Nick Meacham and Chris Stone look at how two of the world’s biggest sports properties have kicked off their seasons, new streaming platforms, and future broadcast negotiations.
• Is the NFL’s streaming strategy with Amazon, Peacock, and YouTube working? - (5:00)
• Can the NFL expand its international presence? – (10:52)
• Will DAZN win over fans with NFL GamePass? - (23:53)
• Should the Premier League have concerns over their upcoming domestic rights negotiations? - (33:29)
• Are subscription fatigue and piracy at a breaking point for the Premier League? - (41:33)

Sep 13, 2023 • 1h 12min
Introducing the sports broadcast fantasy draft... the only way to celebrate 100 episodes
A milestone for StreamTime Sports as co-hosts Nick Meacham and Chris Stone proudly to deliver their 100th episode. For the occasion, SportsPro’s technology editor Steve McCaskill joins the pod to partake in a twist on a fantasy draft that sees the trio each look to construct the best global sports broadcast.
Working with an unlimited budget and following a traditional snake draft the contestants picked sports properties under the following conditions:
1x US sports property
1x European sports property
1x Rest of world domestic sports property
1x Women’s sports property
1x International sports property
1x Annual sports property
1x Biennial or quadrennial sports property
1x Disruptor sports property
Listen in as they build their lineups and decide who you think has the best roster!

Sep 6, 2023 • 39min
The Astro CEO’s how to guide to building a local sports audience
On this episode of the StreamTime Podcast our guest is Euan Smith, the CEO of Astro, who shares insights into Malaysia’s changing audience and how the broadcaster is taking a hands on approach to growing the popularity of domestic sports.
Talking points:
• What makes the Malaysian market unique? – (7:50)
• In a diverse market how do Astro hyper localize their approach? (14:09)
• How has Astro committed to growing local sports to compete with international brands like the Premier League and NBA? - (22:08)
• How Astro leverage advertising and FAST support to diversify their business model? – (22:08)

Aug 30, 2023 • 49min
How Roku is trying to solve the biggest challenge in sports
StreamTime Sports co-hosts Nick Meacham and Chris Stone are joined by Roku’s director of sports products, Drew Adams. The trio discuss how Roku’s platform approaches solving discoverability and fragmentation in the sports ecosystem.
• Why is Roku is platform unique and how can it help with discoverability? - (5:23)
• What role does AI and personalisation play in the user experience on Roku? - (18:08)
• What is the opportunity for FAST channels? - (26:11)
• How are connected TVs changing sports consumption? - (37:45)


