StreamTime Sports

Moe Hamdhaidari, Director of Content at Two Circles and co-author of the 'For You' study, explores the transformative power of algorithms in sports content. He explains how sports are outpacing other entertainment sectors and the importance of content that truly connects with fans. Moe shares insights on expanding content output without extra costs and the growing significance of Gen Z and Gen Alpha in shaping future strategies. He also highlights the need for tailored approaches on platforms like YouTube and TikTok to engage younger audiences effectively.

Dive into the dynamic shift of sports media as YouTube takes center stage for live broadcasts. Explore how AI is not just a buzzword anymore, but an integral part of content creation and fan interaction. The conversation highlights the growing needs for rapid content production and the innovative rights deals emerging from creator-led initiatives. Traditional broadcasters face challenges as streaming takes over, prompting leagues to rethink their strategies. Plus, get insights into Gen Z's engagement and the critical role of advertising in this evolving landscape.

Adam Leventhal, a senior writer and broadcaster at The Athletic, dives deep into the world of illegal sports streaming, revealing insights from his extensive investigations. He discusses how fans have normalized piracy, driven by cost and convenience. Leventhal explains the evolution of illegal streaming from physical media to digital solutions like VPNs and Firesticks. They also examine the impact on sports broadcasting, focusing on UK's 3PM blackout and the piratical threats to commercial deals, together outlining potential paths for reform in the industry.

In this discussion, Richard Kearney, Senior Director at MediaKind and former expert at Showtime and Paramount, reveals how AI is transforming content recommendations. He addresses the delicate balance between personalization and discovery, highlighting that too much personalization can hinder user experience. Richard also shares insights on how sports platforms leverage AI for real-time analysis and engagement. With strategies for reducing churn and enhancing retention, this talk uncovers the future of streaming with AI-driven content curation.

Dive into the intricate world of sports media deals, exploring DAZN's acquisition of FIFA+ and Apple's sport-bargain of $750 million for Formula 1. Discover the financial pressures behind FIFA+’s struggles and the influence of Saudi investments. Can LaLiga adapt to a changing landscape amid lost stars? As platforms grapple with an overload of content, are only the giants meant to survive? Tune in for an engaging dissection of how these shifts might redefine the future of sports broadcasting.

David Salmon, EVP and Managing Director of Tubi International, shares insights on the platform's rapid global growth in free streaming and the crucial role of sports content, especially in emerging markets like Mexico. He explores how Tubi’s advertising-led model resonates with younger, cord-cutting audiences while discussing challenges facing mid-tier sports federations. Additionally, he offers a preview of the upcoming SportsPro Media Summit 2025 in Madrid, highlighting tailored market strategies and the unique opportunities for live sports in Tubi's future.

Streaming giants are shaking up the media landscape by investing heavily in live sports. They explore the revival of the Skins Game and its implications for golf streaming. The conversation also touches on Netflix's interest in the UEFA Champions League and its strategy for event-based content. The hosts debate the value of highlights versus live coverage, the decline of pay-per-view in combat sports, and how subscription models could transform sports revenue. The podcast dives into how these changes impact audience engagement and the future of broadcasting.

Greg Oden, former NBA star and now an AI investor, shares insights on combining AI with sports to enhance performance analysis and coaching. David Gibbs from Warner Bros. Discovery discusses AI-driven content discovery, while Mihir Walavalkar, CEO of LiveLike, talks about engaging younger audiences through gamification. Louise Lawler emphasizes AI's role in providing localized, multilingual commentary. Together, they explore the balance of AI in sports, focusing on enhancing fan experiences and the future of sports media.

David Guinan, an accomplished sports media executive with a background in niche platforms like the Cowboy Channel and Table Tennis TV, dives deep into the intricacies of launching a sports streaming service. He shares key lessons from his experience, including critical pre-launch decisions and strategies to handle subscriber growth. Guinan discusses how to balance paywall content with free offerings, common pitfalls to avoid, and the importance of a scrappy growth mindset. His insights into audience consolidation and innovative programming highlight the future of sports streaming.

Terence Crawford and Canelo Álvarez’s title fight helped Netflix draw a record-breaking 41 million viewers — a milestone that could reshape the future of live sports. In this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone explore how Netflix is disrupting traditional pay-per-view models and challenging the status quo of sports broadcasting. The conversation also spans Ligue 1’s subscription experiment, Amazon’s surprising partnership with The Masters, and the WNBA’s impressive growth this season. Key Points:Is Netflix about to make pay-per-view obsolete?Will platforms like YouTube and Netflix become the new gatekeepers of live sports?Can Ligue 1’s new €15-per-month platform survive?Why did Amazon choose The Masters, and why did Augusta choose Amazon?How significant is the WNBA’s viewership growth, even with Caitlin Clark sidelined?