

eComFuel
Andrew Youderian | e-Commerce Entrepreneur
Looking for detailed information from top experts on researching, launching and growing your online eCommerce business? Look no further. Join your host Andrew Youderian, an experienced eCommerce entrepreneur, each week as he pulls aside some of the industry's top experts to give you down to earth, actionable advice served up with a side of comic relief. Learn from the masters how to turn your 'make money online' attempt into a profitable, growing online store. Get show notes, in-depth eCommerce Fuel posts and your free copy of Andrew's highly reviewed 55-page eCommerce guide at eCommercefuel.com.
Episodes
Mentioned books

7 snips
Mar 22, 2024 • 1h 6min
Jaded with Content in 2024
Explore the challenges of content overload online with insights on adapting SEO tactics, avoiding burnout, and staying creative. Discover the resurgence of webinars, the power of authenticity in customer engagement, and the evolving landscape of content marketing in 2024.

23 snips
Mar 15, 2024 • 59min
Behind-the-Scenes of the First ECF Capital Deal
Delve into the world of eCommerce investments with a veteran entrepreneur as he shares insights on trust in partnerships, financial structuring of acquisitions, tax implications of different business structures, and lessons learned from past deals. Explore the challenges of investing with friends, navigate tax complexities in private equity deals, and discover the importance of valuing relationships in business partnerships.

Mar 8, 2024 • 1h 4min
How AI Is Changing eCommerce & The Openness of the Web
Dive into how AI is transforming eCommerce with insights from Charlie Guo. Discover Envidea's success in the AI market. Explore AI applications in e-commerce ops and lean team operations. Learn about supporting influencers with custom merchandise. Explore the evolution of influencer dynamics and newsletter insights. Delve into AI tools and voice cloning realism. Gain perspectives on eCommerce and AI from Katrina McKinnon.

9 snips
Feb 23, 2024 • 49min
The Absurd Rewards of Strong Branding
Delve into the secrets of effective branding and design in eCommerce with Goodside Studio co-founders. Explore the power of aligning brand values, emotional storytelling, and AI in creating strong brand identities. Unpack the influence of branding on product value and consumer perception, alongside the importance of collaborative branding strategies and long-term branding strategies.

Feb 16, 2024 • 58min
Hacking the Brain for Improved Creativity, Performance & Rest
Paola Telfer, CEO & Founder of Sens.ai, talks about brain efficiency, performance enhancement, and brain training benefits. She shares the story behind Sens.ai's inception, strategies to convince investors, and the implications of brain training for education. The podcast also covers topics like developing a neurotechnology wearable, marketing strategies for brain technology events, measuring the value of money, and favorite hobbies of the hosts.

Feb 9, 2024 • 31min
The Hunger Games Hiring Method for Landing “A” Players
Learn the secrets to leveraging the hiring process and attracting top talent. Discover strategies for conducting effective interviews and assessing candidates. Understand the importance of testing for core values in the hiring process. Explore the benefits of diversifying your media marketing mix for growth. Emphasize job selling and effective onboarding to keep team members engaged and motivated.

61 snips
Feb 2, 2024 • 43min
M&A in 2024, World-Class Mentors & More
Emmett Kilduff, co-founder and CEO of The Fortia Group, dives into the world of mergers and acquisitions in eCommerce. He discusses trends, factors influencing valuations, and strategies for successful acquisitions. Other topics include a well-being app for men, giving up coffee, launching an app, and the importance of mentorship.

Jan 26, 2024 • 1h 6min
Frugality & Fitness for Entrepreneurs
Learn about frugality and fitness for entrepreneurs as Steve Chou shares his journey from engineer to eCommerce mogul. The discussion includes frugal habits, personal spending, investment strategies, and teaching kids about money. The hosts also discuss purchasing a warehouse, a new line of personalized linens, and marketing strategies for Bumblebee Linens. Additionally, they touch on the importance of keywords and SMS strategy, as well as the value of mastermind groups and YouTube principles.

4 snips
Jan 19, 2024 • 1h
Why SEO Will Look Totally Different in 2024
In this episode, Matt Diggity, founder of Diggity Marketing and seasoned SEO expert, shares his journey transitioning from biochemistry to becoming an SEO expert through affiliate marketing. He discusses the critical role of content and authority in SEO success and gives insights into affiliate marketing strategies. Matt also talks about content creation for YouTube, his efficient video production process, and more.

25 snips
Jan 12, 2024 • 1h 6min
Tik Tok and Meta Shops, Campaign Automation and the Changing Paid Traffic Landscape
In this podcast, the speakers discuss the ever-changing landscape of paid traffic, including the role of Google and emerging trends in eCommerce. They also delve into topics like homelessness and their favorite car chases in Los Angeles. Other interesting discussions include the impact of acquisition costs on brands, the benefits of joining the e-commerce fuel community, measuring paid traffic effectiveness, and the importance of compassion for the homeless.