
eComFuel
Looking for detailed information from top experts on researching, launching and growing your online eCommerce business? Look no further. Join your host Andrew Youderian, an experienced eCommerce entrepreneur, each week as he pulls aside some of the industry's top experts to give you down to earth, actionable advice served up with a side of comic relief. Learn from the masters how to turn your 'make money online' attempt into a profitable, growing online store. Get show notes, in-depth eCommerce Fuel posts and your free copy of Andrew's highly reviewed 55-page eCommerce guide at eCommercefuel.com.
Latest episodes

Jul 18, 2025 • 43min
Reflecting on the Gap Year with My Wife
What happens when you press pause on business as usual and take a family gap year instead? In this special episode, I’m joined by my wife, Annie, who shares the mic with me for the first time as we reflect on the past 10 months of travel, family time, and life outside the usual grind. From the decision to leave home to what we’ve learned along the way, this conversation is a peek behind the curtain into the most transformational year of our lives. Listen in as we talk about the highs and lows of planning and living a gap year, how we structured our businesses to make it possible, and what it’s been like to work through marriage, parenting, and travel together. We also chat about building a family culture, why we’re rethinking our relationship with “home,” and what we hope to carry forward from this season of intentional living. You can find show notes and more information by clicking here: https://bit.ly/4nSYgYy Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

Jul 11, 2025 • 20min
Why You Need to Double Down on Marketing Partnerships
Discover the untapped potential of marketing partnerships in today's challenging landscape. Learn why traditional methods are fading and how collaborations can supercharge your brand's visibility. Hear insights on identifying ideal partners and the common pitfalls to avoid. The discussion dives deep into building meaningful, long-lasting relationships that can drive substantial growth. Personal stories underscore the importance of adaptability, both in business and life, making this an essential listen for e-commerce enthusiasts.

Jul 4, 2025 • 60min
Raising & Selling Bison DTC in Montana (Rerun)
Join Matt Skoglund, co-founder of North Bridger Bison, as he recounts his remarkable transformation from a city lawyer to a bison rancher in the scenic Bridger Mountains. He shares insights on sustainable ranching practices, the challenges and rewards of transitioning to a direct-to-consumer model, and the emotional journey of bison harvesting. Matt emphasizes the importance of ethical meat production, community connections, and the quality of food, offering a unique glimpse into the delicate balance of ranching and family life.

Jun 27, 2025 • 1h 1min
Reviving a Plateaued Business & USA Manufacturing (Rerun)
Chris Rose, President of Gunner.com, specializes in high-quality, American-made dog kennels. He shares how to rejuvenate a plateaued business by leveraging customer lifetime value and strategic growth. The conversation highlights the advantages of U.S. manufacturing, including better quality control and rapid supply chains. Chris also discusses the challenges of scaling through paid advertising and emphasizes the importance of selective retail partnerships for long-term success. Listeners gain valuable insights into navigating the changing e-commerce landscape.

Jun 20, 2025 • 24min
Planning Epic Team Retreats
Ever thought about planning a team retreat that’s both fun and productive? Discover how an unforgettable retreat in Mexico City included cliffside hot springs and a taco tour. Learn why mixing work with play is essential and how a cocktail class became a highlight. Explore the benefits of renting an Airbnb over traditional venues and the underrated joy of food tours. Plus, get insider tips on prepping your team for success and the value of shared experiences in strengthening team bonds.

Jun 13, 2025 • 28min
Inside the ECF Rebrand: Is Hiring a Fancy Branding Agency Worth the Cost?
Explore the journey of a recent rebranding effort loaded with insights and lessons learned. Discover the emotional and financial costs involved, along with a candid look at the decision-making behind hiring a branding agency. The discussion delves into the intricacies of balancing professional expertise with expenses, while also considering alternative approaches that could yield similar outcomes. Whether you're a branding purist or a skeptic, get ready for an honest reflection on the process and its impact.

Jun 6, 2025 • 43min
Save Your Margins: Pricing & Profit Optimization for Tariff-Impacted Businesses
Drew Marconi, CEO and co-founder of Intelligems.io, shares insights on leveraging AI for eCommerce. He discusses how AI can enhance margin management through dynamic pricing and personalized experiences. Drew explains the differences in forecasting for fashion versus consumer packaged goods, and reveals common pitfalls brands face in customer acquisition. He also offers practical tips for integrating AI into businesses, especially for those skeptical about its effectiveness, all while navigating the complexities introduced by tariff pressures.

May 30, 2025 • 51min
Why Burning Down and Rebuilding Their Business Helped Swift Industries Win
Martina Brimmer, co-founder of Swift Industries, shares her journey of rebuilding the bikepacking brand after a pandemic-induced downturn. She discusses the bold decision to downsize her team and rethink operations, reigniting her creative passion. The conversation highlights the transition to international manufacturing, balancing quality with scalability, and the invaluable role of community events like Swift Campout in driving growth. Martina also offers insights on leadership and accountability in navigating the complexities of a lean operation.

May 23, 2025 • 51min
Bill Sells His Company and Interesting Places to Invest Money
Bill D’Alessandro, co-host of Acquisitions Anonymous and former owner of Natural Dog Company, shares insights after selling his company. He discusses the emotional journey of exiting a business built over 12 years and his new role in corporate development for Food Science. Bill navigates the complexities of investing his earnings, from choosing strategic options in the pet industry to tackling both emotional hurdles and market uncertainties post-sale. He also explores non-traditional investments, including real estate and BDCs, while highlighting the importance of careful planning.

May 16, 2025 • 1h 2min
Made in America: Growing FilterBuy.com Into a $250 Million Business
David Heacock, CEO of FilterBuy.com, transforms his family's air filter business into a $250M enterprise, prioritizing domestic production. He discusses how he outmaneuvered overseas competition, emphasizing logistics as a competitive edge. David reflects on the challenges he overcame, including a warehouse fire, and the pivotal role of community in entrepreneurship. He also highlights the evolving relationship between automation and human labor in manufacturing, advocating for better working conditions and growth opportunities.