
Swisspreneur Show
The Swisspreneur Show is a podcast series of in-depth, candid conversations with some of Switzerland’s most successful founders, business leaders and innovators. By getting to the heart of these leaders’ stories - their successes, their failures, their must-have advice and greatest regrets - we hope to both inspire and guide the next generation of Swiss entrepreneurs. Each episode deconstructs and showcases one person’s personal and professional background and provides advice and recommendations for existing and aspiring entrepreneurs in Switzerland.
Latest episodes

Sep 25, 2024 • 44min
EP #440 - Tobias Reichmuth & Marc P. Bernegger: Building Ventures, from Crypto to Longevity
Tobias Reichmuth, a serial entrepreneur and co-founder of Maximon, and Marc P. Bernegger, a startup investor, dive deep into the intersection of longevity and cryptocurrency. They discuss their journey in tackling longevity as a business model, emphasizing the role of science-based solutions for healthy aging. The duo shares insights on creating effective financial incentives in venture studios and the importance of collaboration in emerging fields. They also touch on practical longevity hacks and the transformative potential of AI in health innovation.

Sep 22, 2024 • 48min
EP #439 - Aurelia Frick: How To Make Your Country More Startup-Friendly
Timestamps:
15:12 - Do high income countries neglect culture?
22:59 - Do we need more societal role models?
24:33 - What role does education play?
30:00 - Liechtenstein’s total blackout
45:09 - What threats are coming Switzerland’s way?
This episode was co-produced by smzh, your independent go-to partner in all matters relating to finance.
About Aurelia Frick:
Aurelia Frick is an advisory and board member and the former Foreign Minister of Liechtenstein. She’s got a PhD in Law, but her journey took some unexpected turns. After working in a big law firm in Zurich, she quickly realized that the life of a lawyer wasn’t for her. She felt isolated and bored, missing the chance to interact with people and make a real difference. So she leaped into politics, where she could actually see the impact of her work.
She spent 10 years in the government, tackling everything from foreign affairs to culture, and learned a lot about navigating complex environments. Now, she’s on the executive board at SMZH, a company helping people with finance, insurance, real estate, and more. She’s passionate about supporting startups, pushing for better education, and finding new ways to solve old problems. For Aurelia, it’s all about doing what matters and making a real impact, whether it’s in the boardroom or the classroom.
The cover portrait was edited by www.smartportrait.io.
SMZH: tailor-made .holistic. for you.smzh is an independent financial services provider who is assisting both private and corporate clients with individual advice in the areas of finance & investments, pensions, mortgages, insurance, real estate and tax & law. Through a 360° Check-Up, smzh ensures that you receive customized and comprehensive financial planning according to your initial situation and with a view to achieving your wishes and goals, as well as being accompanied by our experts during implementation.
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Sep 18, 2024 • 46min
EP #438 - Beni Huggel: Wie ein Athlete Mindset im Geschäftsleben nützlich ist
Beni Huggel is the founder of the Athlete's Network, dedicated to helping athletes transition into post-sport careers. He discusses the identity crisis athletes face after retiring and how companies increasingly seek former pros for their unique skill sets. The conversation highlights the athlete mindset—emphasizing resilience, discipline, and teamwork—and its applicability in business. Beni shares insights on building a two-sided platform that connects athletes with companies, showcasing the importance of collaboration and community in the Swiss sports landscape.

Sep 15, 2024 • 36min
EP #437 - Karolis Arbaciauskas: Why Cybersecurity Should Be a Startup’s 1st Priority
Karolis Arbaciauskas, Head of Product & Business Development at NordPass, shares his journey from volunteering to cybersecurity. He stresses the importance of integrating cybersecurity from day one for startups, dispelling myths that it’s only for large companies. Karolis dives into the reasons behind data breaches and discusses the alarming rise of 'ransomware as a service.' He also emphasizes the critical role of password management and compliance, urging startups to prioritize safety to foster customer trust.

Sep 11, 2024 • 36min
EP #436 - Samantha Anderson: Creating a Circular Economy for Plastics
Samantha Anderson, co-founder and CEO of DePoly, is a Canadian cleantech innovator tackling the challenge of hard-to-recycle plastics. She reveals that a staggering 90% of plastics are not recycled, leading to severe environmental issues. Samantha discusses her journey from academia to startup life, focusing on innovative recycling solutions that convert difficult plastics into high-quality materials. She also touches on the importance of partnerships and funding strategies for scaling her groundbreaking technology, all while promoting a sustainable circular economy.

Sep 8, 2024 • 17min
EP #435 - Silvan Leibacher: Making a Cost-Competitive Vegan Egg Alternative
Silvan Leibacher, co-founder and CEO of Eggfield, shares insights on creating plant-based egg alternatives using aquafaba, a sustainable choice harking back to WWII. He discusses the challenges of making competitive vegan options in a market tilted toward animal products. Silvan highlights the importance of building a diverse team and the startup's B2B focus on providing clean label ingredients. Plus, he opens up about fundraising endeavors and the significance of innovation in scaling production. A fascinating look into a future of sustainable food!

Sep 4, 2024 • 42min
EP #434 - Johannes Tiefenthaler: Why We Need Carbon Capture to Save the Planet
In this engaging conversation, Johannes Tiefenthaler, co-founder and co-CEO of neustark, discusses the urgent need for carbon capture technologies to combat climate change. He sheds light on their ambitious goal of removing one million tons of CO2 by 2030 and the innovative use of demolished concrete in their processes. Johannes emphasizes the importance of strong regulations and business models in promoting sustainable solutions. He also highlights the critical role of young innovators in driving change and the community's commitment to addressing global warming.

Sep 1, 2024 • 15min
EP #433 - Christian Hirt: Virtual Reality Training in Switzerland
Christian Hirt, co-founder and CEO of Atlas VR, shares insights from his journey in creating innovative virtual reality solutions for vocational training. He discusses how VR is transitioning into a 'sweet spot' for widespread adoption, overcoming challenges like product-market fit and securing funding through the Swisspreneur Syndicate. Hirt highlights Atlas VR's unique approach in transforming traditional training methods, particularly in high-risk industries, while revealing personal anecdotes and his vision for the future of VR in education.

Aug 28, 2024 • 50min
EP #432 - Francisco Fernandez: The Universal Banking Platform
Francisco Fernandez, founder and former CEO of Avaloq, shares his journey transforming banking through innovative tech. He discusses the concept of a universal banking platform and the importance of leadership as a learned skill. Francisco reflects on his passion for building and the stark contrast between the instant gratification of coding versus the slow burn of entrepreneurship. He also explores employee stakeholding and how empowering team members can create shared success. Get ready for insights into navigating change and strategic choices in the entrepreneurial landscape!

Aug 25, 2024 • 45min
EP #431 - Greta Preatoni: How to Relieve Pain For Millions Worldwide
Greta Preatoni, the innovative co-founder and CEO of Mynerva, discusses her groundbreaking work on a device designed to relieve neuropathic pain. She delves into the complexities of diabetic neuropathy and the risks associated with traditional opioid treatments. Greta shares insights on developing brain-computer interfaces and the importance of a strong patent strategy for MedTech startups. She also highlights the challenges of navigating health product regulations while emphasizing the potential of AI and electrical stimulation in improving patient care.
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