WTF Gym Talk cover image

WTF Gym Talk

Latest episodes

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Oct 11, 2017 • 7min

First Day Experience

The “first day experience” must be a win for both the client and the biz. But how do you go about making sure the client has a raving, awesome first day experience???
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Oct 9, 2017 • 3min

Renting Out Space To Trainers

Many gym owners get approached by independent personal trainers who need to rent space. Here’s my take on if you should pursue this path and how much to charge for your space.
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Oct 8, 2017 • 35min

Talking Shop w/ Synergy

Synergy is a microgym facility that offers CrossFit, kids programs, childcare and is family focused. Two years into business, they are experiencing some growing pains that we jammed on.
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Oct 6, 2017 • 44min

Remote Programming + Content

A discussion with Ascension S&C about his online coaching business and how to scale his reach and influence by creating consistent video, written and audio content.
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Oct 6, 2017 • 8min

Raising Prices on OG Members

Route 33 Fitness and I discussing the delicate nature of raising prices on your founding members. While a very touchy subject, the livelihood of your business has to always take priority.
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Oct 4, 2017 • 1h 6min

Q&A w/ CrossFit Unparalleled

Dawn Cone, owner of CrossFit Unparalleled stop by my shop to talk all things fitness biz related - branding, strategic growth, operational capacity and more.
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Sep 26, 2017 • 8min

CF Isn’t Going Away...You Are.

CrossFit HQ as a business is going nowhere. The unknown variable is what’s going to happen to you as a CrossFit affiliate owner in a growing and evolving microgym market. Differentiate or die.
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Sep 25, 2017 • 8min

Q4 Is For Marketing, Not Sales

Q4 is a prime time to create content that embodies the stressful social situations we all find ourselves in & hack that understand to create awareness around “damage control” program you offer in Jan.
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Sep 22, 2017 • 36min

Fitness Sales+Lead Conversion

The guys from Gymbuildr and I jam on converting high volume leads off their 6 week challenge, how to close those leads and retain those new customers even after the challenge is over.
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Sep 21, 2017 • 8min

Iron+Mortar Summit Recap

Spent the weekend in Seattle for the first annual Iron+Mortar Summit. An amazing event for gym owners to enhance their business. Here are a few thoughts I had once I got back...

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