WTF Gym Talk

Hurricanes typically cause devastation along the coast, not 3 hours inland within the Northwestern mountains of North Carolina. However, that's exactly what Hurricane Helene did to the town of Asheville, NC and its surrounding community. I asked Jane Rakes (General Manager) and Clara Stroud (Everyday Athlete Physical Therapy and Head of Trainer Development) to share with me what it's been like running a business in a town that has been absolutely devastated. The GoFundMe they established is asking for donations that will go directly to the members of MAD AVL who lost homes, businesses, cars and much more during this historic flood. Visit this page to learn more and to donate.

If you can't get money from them, get data... —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way. Learn more about what it’s like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call. —-------------------------------------------------------------------------------------------------------------- 14-Day Trial of GymsSudio — the last member management software you’ll ever need. GymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience.  Our intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and pilates studios around the world.  We offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month. https://www.gymstudio.com/ —-------------------------------------------------------------------------------------------------------------- Macrostax is the #1 nutrition management software that helps gym owners, personal trainers, and other fitness professionals offer customized nutrition plans to their clients without lifting a finger.  This scalable, hands-off approach to nutrition saves time, generates additional revenue, and allows them to add an extremely valuable offering to their fitness businesses. With over 1,500 gym clients across the US, Macrostax Team solves a missing yet essential puzzle piece for many gym owners that want to help their members reach their goals. Try Macrostax Team, FREE for 30-days with this link.

Think back to the last team building activity you had with your staff... —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way. Learn more about what it’s like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call. —-------------------------------------------------------------------------------------------------------------- 14-Day Trial of GymsSudio — the last member management software you’ll ever need. GymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience.  Our intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and pilates studios around the world.  We offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month. https://www.gymstudio.com/ —-------------------------------------------------------------------------------------------------------------- Macrostax is the #1 nutrition management software that helps gym owners, personal trainers, and other fitness professionals offer customized nutrition plans to their clients without lifting a finger.  This scalable, hands-off approach to nutrition saves time, generates additional revenue, and allows them to add an extremely valuable offering to their fitness businesses. With over 1,500 gym clients across the US, Macrostax Team solves a missing yet essential puzzle piece for many gym owners that want to help their members reach their goals. Try Macrostax Team, FREE for 30-days with this link.

Let's talk about how to take a deeper look into those "great" ideas we all have... —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way. Learn more about what it’s like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call. —-------------------------------------------------------------------------------------------------------------- 14-Day Trial of GymsSudio — the last member management software you’ll ever need. GymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience.  Our intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and pilates studios around the world.  We offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month. https://www.gymstudio.com/ —-------------------------------------------------------------------------------------------------------------- Macrostax is the #1 nutrition management software that helps gym owners, personal trainers, and other fitness professionals offer customized nutrition plans to their clients without lifting a finger.  This scalable, hands-off approach to nutrition saves time, generates additional revenue, and allows them to add an extremely valuable offering to their fitness businesses. With over 1,500 gym clients across the US, Macrostax Team solves a missing yet essential puzzle piece for many gym owners that want to help their members reach their goals. Try Macrostax Team, FREE for 30-days with this link.

Brendan Rice is the CEO of Wodify, a member management software company that has made a name for itself in the microgym industry. He flew into Charlotte, NC to hang out for the day, check out some unique gym concepts and talk shop. www.wodify.com —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way. Learn more about what it’s like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call. —-------------------------------------------------------------------------------------------------------------- 14-Day Trial of GymsSudio — the last member management software you’ll ever need. GymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience.  Our intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and pilates studios around the world.  We offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month. https://www.gymstudio.com/ —-------------------------------------------------------------------------------------------------------------- Macrostax is the #1 nutrition management software that helps gym owners, personal trainers, and other fitness professionals offer customized nutrition plans to their clients without lifting a finger.  This scalable, hands-off approach to nutrition saves time, generates additional revenue, and allows them to add an extremely valuable offering to their fitness businesses. With over 1,500 gym clients across the US, Macrostax Team solves a missing yet essential puzzle piece for many gym owners that want to help their members reach their goals. Try Macrostax Team, FREE for 30-days with this link.

The lack of action on your part, as head of Human Resources, is likely one of the biggest reasons you haven't cultivated a team like you dreamt of when you started the business. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way. Learn more about what it’s like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call. —-------------------------------------------------------------------------------------------------------------- 14-Day Trial of GymsSudio — the last member management software you’ll ever need. GymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience.  Our intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and pilates studios around the world.  We offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month. https://www.gymstudio.com/ —-------------------------------------------------------------------------------------------------------------- Macrostax is the #1 nutrition management software that helps gym owners, personal trainers, and other fitness professionals offer customized nutrition plans to their clients without lifting a finger.  This scalable, hands-off approach to nutrition saves time, generates additional revenue, and allows them to add an extremely valuable offering to their fitness businesses. With over 1,500 gym clients across the US, Macrostax Team solves a missing yet essential puzzle piece for many gym owners that want to help their members reach their goals. Try Macrostax Team, FREE for 30-days with this link.

My colleague Matt Becker, founder of Gym Lawyers, is back on the podcast to talk shop regarding commercial leases and some of the interesting projects we have tag teamed recently as we help gym owners acquire leases and purchase buildings. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way. Learn more about what it’s like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call. —-------------------------------------------------------------------------------------------------------------- 14-Day Trial of GymsSudio — the last member management software you’ll ever need. GymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience.  Our intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and pilates studios around the world.  We offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month. https://www.gymstudio.com/ —-------------------------------------------------------------------------------------------------------------- Macrostax is the #1 nutrition management software that helps gym owners, personal trainers, and other fitness professionals offer customized nutrition plans to their clients without lifting a finger.  This scalable, hands-off approach to nutrition saves time, generates additional revenue, and allows them to add an extremely valuable offering to their fitness businesses. With over 1,500 gym clients across the US, Macrostax Team solves a missing yet essential puzzle piece for many gym owners that want to help their members reach their goals. Try Macrostax Team, FREE for 30-days with this link.

Hear me out on this one... —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way. Learn more about what it’s like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call. —-------------------------------------------------------------------------------------------------------------- 14-Day Trial of GymsSudio — the last member management software you’ll ever need. GymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience.  Our intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and pilates studios around the world.  We offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month. https://www.gymstudio.com/ —-------------------------------------------------------------------------------------------------------------- Macrostax is the #1 nutrition management software that helps gym owners, personal trainers, and other fitness professionals offer customized nutrition plans to their clients without lifting a finger.  This scalable, hands-off approach to nutrition saves time, generates additional revenue, and allows them to add an extremely valuable offering to their fitness businesses. With over 1,500 gym clients across the US, Macrostax Team solves a missing yet essential puzzle piece for many gym owners that want to help their members reach their goals. Try Macrostax Team, FREE for 30-days with this link.

If you came up during the rise of the microgym (read: boutique group fitness), then you know that back in the early days, selling $125-$150/mo memberships was incredibly difficult due to the lack of consumer experience with group fitness. However, these days, it's not only common — but easy, to sell $200+ fitness memberships. Let's talk about why that is and how you may need to change your perspective. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way. Learn more about what it’s like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call. —-------------------------------------------------------------------------------------------------------------- 14-Day Trial of GymsSudio — the last member management software you’ll ever need. GymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience.  Our intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and pilates studios around the world.  We offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month. https://www.gymstudio.com/ —-------------------------------------------------------------------------------------------------------------- Macrostax is the #1 nutrition management software that helps gym owners, personal trainers, and other fitness professionals offer customized nutrition plans to their clients without lifting a finger.  This scalable, hands-off approach to nutrition saves time, generates additional revenue, and allows them to add an extremely valuable offering to their fitness businesses. With over 1,500 gym clients across the US, Macrostax Team solves a missing yet essential puzzle piece for many gym owners that want to help their members reach their goals. Try Macrostax Team, FREE for 30-days with this link.

Cheers to you, Warren. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money.  Guaranteed.  For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy. Stop wishing your business problems are going to magically go away.   Invest in your business and let me solve your problems and optimize your business fast and efficiently.  We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way. Learn more about what it’s like for us to work together. —------------------------------------------------------------------------------------------------------------- Want to increase your business IQ by 100x for only $50?  Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business. New courses are added every month.  ⁠www.microgymuniversity.com⁠  —------------------------------------------------------------------------------------------------------------- Need help leasing or buying a building? I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more. If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call. —-------------------------------------------------------------------------------------------------------------- 14-Day Trial of GymsSudio — the last member management software you’ll ever need. GymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience.  Our intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and pilates studios around the world.  We offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month. https://www.gymstudio.com/ —-------------------------------------------------------------------------------------------------------------- Macrostax is the #1 nutrition management software that helps gym owners, personal trainers, and other fitness professionals offer customized nutrition plans to their clients without lifting a finger.  This scalable, hands-off approach to nutrition saves time, generates additional revenue, and allows them to add an extremely valuable offering to their fitness businesses. With over 1,500 gym clients across the US, Macrostax Team solves a missing yet essential puzzle piece for many gym owners that want to help their members reach their goals. Try Macrostax Team, FREE for 30-days with this link.