In this conversation, David discusses his journey with Lawline, the largest provider of online continuing legal education in the U.S. He shares insights on building resilience in business, the importance of experimentation in product development, and navigating pricing strategies. David also highlights the role of conferences in fostering B2B relationships and the balance between B2B and B2C strategies. We explore the transformative power of experimentation in business, particularly in the context of legal education and the integration of AI. We discuss the importance of understanding customer behavior, the challenges of operating within regulatory constraints, and the need for innovative approaches to education and service delivery. The dialogue emphasizes the value of shutting down non-viable projects to increase efficiency and the potential of new technologies to enhance learning experiences.David concludes with reflections on launching his own podcast as a personal growth experiment. 

In this conversation, David J Bland and Lex Roman explore the evolution of experimentation in tech, discussing how perspectives on experimentation practices have shifted over the years. They dive into the role of social proof, ethical considerations, and the balance between experimentation and actionable insights. Lex shares her experiences working with non-tech industries, particularly journalism, and the challenges of measuring marketing effectiveness. The discussion wraps up with Lex's innovative approach to helping journalists grow their reader subscriptions and the creation of a playbook for success.

Jeff Gothelf, a best-selling author and co-founder of Sense and Respond Learning, joins fellow author Josh Seiden to discuss scaling their training business. They share fascinating insights on testing assumptions and balancing qualitative and quantitative success metrics. The duo emphasizes the importance of community building and effective outreach in a post-pandemic world. They also explore the excitement of navigating uncertainty in entrepreneurship, highlighting how patience and diverse perspectives are crucial for success.

Eddy Connors, co-founder of Goodie Bag, is revolutionizing how we tackle food waste by connecting consumers with local shops selling unsold food at discounted prices. His inspiration came during a gap year in Indonesia, witnessing plastic pollution firsthand. The discussion delves into building a sustainable marketplace, addressing food waste in Boulder, and the importance of community connections. Eddy highlights the significance of partnering with local businesses and adapting to customer needs to create a thriving ecosystem that benefits everyone.

Victoria Sakal, Head of Growth at Wonder, shares her fascinating transition from consulting to entrepreneurship. She discusses how Wonder supports small businesses with curated desk research, leveraging AI to enhance insights. Emphasizing curiosity, she highlights the need for constant customer engagement and agile research methods. Victoria also addresses the challenges of navigating AI's evolving landscape and the importance of understanding market needs, all while striving to simplify information for better decision-making.

Ali Jiwani, an entrepreneur who shifted from food delivery to education, shares his innovative journey in creating Slay School, a personalized learning platform. He discusses using data insights from past ventures to shape Slay School's success. Ali reveals his unique strategies for customer acquisition via Reddit and Discord, emphasizing the importance of swift feedback loops. He also tackles the challenges of pricing educational tools and envisions revolutionizing education through tailored learning experiences for each student.

Marc Wandler, co-founder of Susgrainable and a pioneer in transforming beer waste into sustainable flour, shares his innovative journey. He discusses launching an upcycled barley flour product stemming from a student project, the challenges of sourcing during the COVID-19 pandemic, and the crucial role of consumer feedback in shaping his business. Marc dives into A/B testing methods, partnerships, and his vision for sustainability, all while navigating the unpredictable landscape of food entrepreneurship.

Maura Mitchell, a lawyer and MBA at the Women's Business Development Center, discusses her passion for supporting women-led micro businesses. She highlights the significance of the Lean Startup Method, market research, and customer interviews in validating business ideas. Through real-world examples, she demonstrates how structured conversations can enhance entrepreneurs' confidence and clarify their visions. Mitchell also emphasizes the importance of community support and mentorship in navigating early entrepreneurship challenges, aiming to foster collaboration among women entrepreneurs.

Janna Bastow, founder of ProdPad, dives into the complexities of testing pricing strategies and the B2B purchasing landscape. She shares her journey of evolving pricing models and the crucial role of customer feedback in shaping them. Janna highlights the importance of understanding different decision-makers in the procurement process and emphasizes the integration of AI to enhance efficiency in product management. Tune in for insights on balancing customer needs with business goals while leveraging technology for smarter product strategies.

Andi Plantenberg, experienced in testing for NASA missions, discusses early-stage idea testing, challenges in perfection and safety culture, fluidity in uncertainty, simulated mission control, iterative software design, and holistic problem-solving.