

Profit with Law: Profitable Law Firm Growth
Moshe Amsel
Small Law Firms often start from the practice of law and not as a business venture. This ends up causing the growth of the firm to be much longer and more painful than it needs to be. If you started a Law Firm with the intention of increasing your impact, freeing up your time and having all the money you will ever need then the strategies we discuss will be priceless for you. Profit with Law is a show focused on the business of running a law firm as a profitable venture. Packaging and pricing your services, getting clients consistently, growing your staff in a way that feels good to you and implementing systems and technology to set yourself up for success are all discussions you will find here on the show. Moshe Amsel the host of the Profit with Law podcast is not an attorney. He has spent 20 years as an executive in the IT industry before becoming an accountant and business advisor for small businesses. As the owner of a successful accounting firm DreamBuilder Financial and Law Firm Growth coaching organization Profit with Law, Moshe has proven that there are better and different ways for a law firm to do business and be successful. Our mission is to empower all people with wealth creation so that this and future generations can lead a better life. We’d love nothing more than to do this by helping law firm owners on their journey. A law firm is not for practice it’s for profit!
Episodes
Mentioned books

Jun 27, 2024 • 43min
Everything You Need to Know about Retirement Planning for Business Owners with Courtenay Shipley - 437
Send us a textShownotes can be found at https://www.profitwithlaw.com/437.Welcome to another insightful episode of the Profit with Law Podcast! In today's episode, Moshe Amsel is joined by retirement plan expert, Courtenay Shipley, to delve into the intricacies of retirement planning as a business owner. This conversation explores everything from maximizing contributions to 401K plans and passing non-discrimination testing, to the complex world of profit sharing and cash balance pension plans.Courtenay shares her compelling backstory, explaining how a bad experience with her employer led her to establish her own firm. Together with Moshe, they discuss the competitive landscape of retirement planning, the strategic use of employer contributions, and the crucial role of tax considerations in retirement planning. Small business owners will gain valuable insights on structuring compensation packages to attract and retain top talent, with actionable tips on profit sharing and deferred compensation plans.Tune in now for actionable insights that could transform your business and enrich your employees' futures!Chapters:[00:00] Introduction to Courtenay Shipley [06:45] Maximizing 401K Contributions for Business Owners and Employees [16:07] QBI - Qualified Business Income Deduction[20:15] Employee Incentives [27:47] Handling 401k Plans Effectively[31:46] Which Retirement Plan is Right for You? [35:32] Retirement Plan and TaxesResources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereConnect with Courtenay Shipley: LinkedIn | Company’s LinkedIn | WebsiteEpisode 40 - Lessons From The Life Of A Giant retirementplanology.com/learnmoreJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Jun 20, 2024 • 41min
Everything Your Kids Wish You Knew About Owning a Business with Adam Williams - 436
Send us a textShownotes can be found at https://www.profitwithlaw.com/436.Welcome to another episode of the Profit with Law Podcast! In this episode Moshe Amsel sits down with Adam Williams, the founder of Rust Belt Business Law and Pennywise Tax Strategies. Adam shares invaluable insights on embracing an entrepreneurial mindset, the importance of resilience, and the transformative power of taking risks. From his diverse business ventures, including a bestselling book and launching a board game, Adam's journey is rich with lessons for current and aspiring law firm owners. Moshe and Adam also delve into personal stories of overcoming adversity and the crucial role of mindset in achieving success and freedom. Whether you’re a seasoned business owner or just starting out, this conversation is packed with inspiration and practical wisdom to fuel your entrepreneurial journey. Tune in now to this insightful episode!Chapters:[00:00] Introduction to Adam Williams[07:01] Adam's Journey[12:45] Overcoming Entrepreneurial Challenges[15:51] The Resilience Mindset[22:12] The Shift from Problem-Avoidance to Opportunity-Pursuit[32:29] Family and Business: Generational LessonsResources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereConnect with Adam Williams: Facebook | Tiktok | Instagram | LinkedIn | YouTubeRust Belt Business LawPennywise Tax StrategiesEverything Your Kids Wish You Knew About Owning a Business: Lessons from Generations of EntrepreneurshipJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Jun 13, 2024 • 44min
Beyond Billable Hours: Leveraging Executive Assistants for Law Firm Growth with Gina Cotner - 435
Gina Cotner, CEO of Athena Executive Services, discusses maximizing productivity by leveraging executive assistants. Topics include hiring local vs overseas assistants, effective delegation, and empowering your team for business growth.

Jun 6, 2024 • 40min
How Law Firms Can Effectively Use SEO with Doug Bradley - 434
Send us a textShownotes can be found at https://www.profitwithlaw.com/434.Doug Bradley, the president and founder of Everest Legal Marketing, joins Moshe Amsel to break down the intricacies of optimizing your marketing budget for immediate returns and long-term growth.In today's episode, you'll learn why focusing on SEO and Local Services Ads (LSAs) can be a game-changer for your law firm's online presence. Doug brings his expertise to the table, warning that while SEO is a powerful tool, it requires patience and strategic investment, especially in competitive practice areas. He also provides essential advice on when and how to hire an SEO expert, including the importance of evaluating client testimonials, agency track records, and setting clear KPIs.Moshe and Doug highlight the critical role of content creation, advising on how to manage it effectively based on your involvement preference—whether you want to take complete control or delegate entirely. They also stress the necessity of hiring knowledgeable legal writers who understand SEO guidelines to produce high-quality content.Tune in as they delve into the strategies and challenges of SEO for law firms, offering actionable insights on maximizing your visibility and finding the right professionals to support your growth. Plus, Moshe offers his own expert tips on choosing and engaging with an SEO vendor, making this episode a must-listen for any law firm owner looking to enhance their marketing efforts. Don't miss out on this valuable discussion—Listen to the full episode now!Chapters:[00:00] Introduction to Doug Bradley[05:01] How to Approach SEO as a Small Law Firm[09:40] Curating Legal Content with Knowledgeable, SEO-Conscious Writers[15:34] The Cost of SEO[17:59] Where to Allocate Marketing Budget[26:34] Evaluating SEO Provider Quality[33:32] Investing in SEO Grows your Value Over Time[35:12] Is SEO Worth the Investment?Resources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereConnect with Doug Bradley: Website | Facebook | X (Twitter)Everest Legal MarketingDoug Bradley's TwitterJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

May 30, 2024 • 41min
Maximizing Law Firm Efficiency: Adopting Technology for Profitable Practices with Karen McDonald - 433
Send us a textShownotes can be found at https://www.profitwithlaw.com/433.In this episode, Moshe Amsel dives deep into the crucial role of technology in law firms with special guest Karen McDonald, founder of Wise Owl Legal Software and Cascade Accounting. Moshe and Karen explore the challenges and benefits of transitioning to paperless processes, the importance of investing in technology for law firm growth, and the significance of understanding return on investment (ROI) when implementing new systems. Listen in as they discuss strategies for leveraging technology to enhance efficiency, automate tasks, and ultimately drive profitability in your legal practice.Chapters:[00:00] Introduction to Karen McDonald[09:52] The Importance of Investing in Business Growth[12:10] Breaking Free from Ineffective Manual Processes[15:31] The Benefits of Implementing New Technology[19:01] Embracing Paperless Operations: The Future of Law Firms[25:27] Embrace Outsourcing for Efficient Technology Adoption[34:30] Streamlining Billing Processes for Law FirmsResources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereConnect with Karen McDonald: Website | LinkedIn | Facebook | InstagramWise Owl LegalCost Interruption CalculatorJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

May 23, 2024 • 53min
The Secrets to Podcasting Success for Lawyers with Traci DeForge - 432
Send us a textShownotes can be found at https://www.profitwithlaw.com/432.Welcome back to the Profit with Law Podcast! In today's episode, we're diving deep into the powerful world of podcasting with industry expert Traci DeForge, founder and CEO of Produce Your Podcast. Traci brings a wealth of knowledge from her extensive background in broadcast media and podcast consulting. Together, we'll explore the art of creating engaging and informative "edutainment" podcasts that resonate with listeners and elevate your law firm's branding strategy.So, if you're ready to amplify your brand and forge deeper connections with your audience, tune in now!Resources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereEpisode 112 - Becoming a Community Involved Law Firm with Morris Lilienthal: https://www.profitwithlaw.com/112Connect with Traci DeForge: Website | LinkedIn | Instagram | Facebook | YouTubeProduce Your PodcastThe Mo Show LiveJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

May 16, 2024 • 53min
Crushing Your Marketing Chaos: Five Easy Steps to Consistent, Recurring Revenue with Allison Williams - 431
Send us a textShownotes can be found at https://www.profitwithlaw.com/431.In this Law Firm Growth Summit 2021 session replay, Allison Williams shares how to CRUSH your marketing chaos, so that you have time to spend on the things you enjoy.Are you one of the countless lawyers who understands the importance of marketing, but find it really challenging to fit it into an already jam packed schedule? This workshop provides the solution to this age old problem. Allison Williams, The Law Firm Mentor, will walk you through its step-by-step process to create consistent, recurring revenue in your law firm. And the best part? You will learn how to rinse and repeat that process so that you can dial-in consistent revenue across multiple funnels - for both online and offline marketing. This is where 10X really begins!Resources mentioned:Don’t miss Allison Williams’ Keynote Session at the Law Firm Growth Summit 2024 next week! Grab your FREE ticket Here!Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereConnect with Allison Williams: Website | Email | Facebook | YouTube | PodcastJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

May 9, 2024 • 44min
Client Attraction: 5 Steps to a Steady Stream of Clients with Sharon Christie - 430
Send us a textShownotes can be found at https://www.profitwithlaw.com/430.In this Law Firm Growth Summit 2022 session replay, Sharon Christie shares 5 simple steps for getting a consistent flow of new clients.Great clients are the lifeblood of all law firms, but many lawyers are not prepared for clientdevelopment. Lawyers know that they must generate new business for their firms, buttheir current approach doesn’t deliver a steady stream of clients (and that leaves themstruggling in their practice). This program teaches lawyers how to attract a steady streamof great clients using both online and off-line techniques. When used consistently, Sharon’s 5Step Client Attraction System will generate a steady stream of 5 star clients (which resultsin steady cash flow too).Resources mentioned:Registration for the Law Firm Growth Summit 2024 is now open! Reserve your FREE spot now!Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

May 2, 2024 • 48min
Build a 90 Day Multi-Channel Content Strategy in 45 Minutes with Mark Homer - 429
Send us a textShownotes can be found at https://www.profitwithlaw.com/0429.In this Law Firm Growth Summit 2021 session replay, Mark Homer, Founder of GNGF, gives us an easy strategy to have content across all channels your potential clients may be using.You know that a content strategy is important. However, your potential clients are spending more time online. These potential clients are fractured across many online channels as they spend more time on social media, watching online videos, reading email, and turning to Google more and more to answer any questions they have. Therefore your content strategy needs to be multi-channel. Instead of creating more work for you, we can repurpose content to hit these multiple channels. When you leave this session, you will have a 90 day editorial calendar in 45 minutes. All built around repurposing 3-6 simple content ideas that you can execute quickly.Resources mentioned:Registration for the Law Firm Growth Summit 2024 is now open! Reserve your FREE spot now!Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereWorksheet: https://4.gngf.com/90-dayJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Apr 25, 2024 • 53min
Why Google My Business is Key to Getting Your Law Firm Out of the Startup Phase with Ronnie Deaver - 428
Send us a textShownotes can be found at https://www.profitwithlaw.com/428.Are you tired of your law firm being stuck in the startup stage? If you’re ready to kickstart the growth of your business, then this episode is for you!In this Law Firm Growth Summit 2022 session replay, Ronnie Deaver, founder of NoBull Marketing, explains how to use Google My Business to get your law firm out of the startup stage. He also offers expert insights on how to make sure you don’t lose any leads.Resources mentioned:Registration for the Law Firm Growth Summit 2024 is now open! Reserve your FREE spot now!Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/