Profit with Law: Profitable Law Firm Growth

Send us a textShownotes can be found at https://www.profitwithlaw.com/434.Doug Bradley, the president and founder of Everest Legal Marketing, joins Moshe Amsel to break down the intricacies of optimizing your marketing budget for immediate returns and long-term growth.In today's episode, you'll learn why focusing on SEO and Local Services Ads (LSAs) can be a game-changer for your law firm's online presence. Doug brings his expertise to the table, warning that while SEO is a powerful tool, it requires patience and strategic investment, especially in competitive practice areas. He also provides essential advice on when and how to hire an SEO expert, including the importance of evaluating client testimonials, agency track records, and setting clear KPIs.Moshe and Doug highlight the critical role of content creation, advising on how to manage it effectively based on your involvement preference—whether you want to take complete control or delegate entirely. They also stress the necessity of hiring knowledgeable legal writers who understand SEO guidelines to produce high-quality content.Tune in as they delve into the strategies and challenges of SEO for law firms, offering actionable insights on maximizing your visibility and finding the right professionals to support your growth. Plus, Moshe offers his own expert tips on choosing and engaging with an SEO vendor, making this episode a must-listen for any law firm owner looking to enhance their marketing efforts. Don't miss out on this valuable discussion—Listen to the full episode now!Chapters:[00:00] Introduction to Doug Bradley[05:01] How to Approach SEO as a Small Law Firm[09:40] Curating Legal Content with Knowledgeable, SEO-Conscious Writers[15:34] The Cost of SEO[17:59] Where to Allocate Marketing Budget[26:34] Evaluating SEO Provider Quality[33:32] Investing in SEO Grows your Value Over Time[35:12] Is SEO Worth the Investment?Resources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereConnect with Doug Bradley: Website | Facebook | X (Twitter)Everest Legal MarketingDoug Bradley's TwitterJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Send us a textShownotes can be found at https://www.profitwithlaw.com/433.In this episode, Moshe Amsel dives deep into the crucial role of technology in law firms with special guest Karen McDonald, founder of Wise Owl Legal Software and Cascade Accounting. Moshe and Karen explore the challenges and benefits of transitioning to paperless processes, the importance of investing in technology for law firm growth, and the significance of understanding return on investment (ROI) when implementing new systems. Listen in as they discuss strategies for leveraging technology to enhance efficiency, automate tasks, and ultimately drive profitability in your legal practice.Chapters:[00:00] Introduction to Karen McDonald[09:52] The Importance of Investing in Business Growth[12:10] Breaking Free from Ineffective Manual Processes[15:31] The Benefits of Implementing New Technology[19:01] Embracing Paperless Operations: The Future of Law Firms[25:27] Embrace Outsourcing for Efficient Technology Adoption[34:30] Streamlining Billing Processes for Law FirmsResources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereConnect with Karen McDonald: Website | LinkedIn | Facebook | InstagramWise Owl LegalCost Interruption CalculatorJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Send us a textShownotes can be found at https://www.profitwithlaw.com/432.Welcome back to the Profit with Law Podcast! In today's episode, we're diving deep into the powerful world of podcasting with industry expert Traci DeForge, founder and CEO of Produce Your Podcast. Traci brings a wealth of knowledge from her extensive background in broadcast media and podcast consulting. Together, we'll explore the art of creating engaging and informative "edutainment" podcasts that resonate with listeners and elevate your law firm's branding strategy.So, if you're ready to amplify your brand and forge deeper connections with your audience, tune in now!Resources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereEpisode 112 - Becoming a Community Involved Law Firm with Morris Lilienthal: https://www.profitwithlaw.com/112Connect with Traci DeForge: Website | LinkedIn | Instagram | Facebook | YouTubeProduce Your PodcastThe Mo Show LiveJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Send us a textShownotes can be found at https://www.profitwithlaw.com/431.In this Law Firm Growth Summit 2021 session replay, Allison Williams shares how to CRUSH your marketing chaos, so that you have time to spend on the things you enjoy.Are you one of the countless lawyers who understands the importance of marketing, but find it really challenging to fit it into an already jam packed schedule? This workshop provides the solution to this age old problem. Allison Williams, The Law Firm Mentor, will walk you through its step-by-step process to create consistent, recurring revenue in your law firm. And the best part?  You will learn how to rinse and repeat that process so that you can dial-in consistent revenue across multiple funnels - for both online and offline marketing.  This is where 10X really begins!Resources mentioned:Don’t miss Allison Williams’ Keynote Session at the Law Firm Growth Summit 2024 next week! Grab your FREE ticket Here!Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereConnect with Allison Williams: Website | Email | Facebook | YouTube | PodcastJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Send us a textShownotes can be found at https://www.profitwithlaw.com/430.In this Law Firm Growth Summit 2022 session replay, Sharon Christie shares 5 simple steps for getting a consistent flow of new clients.Great clients are the lifeblood of all law firms, but many lawyers are not prepared for clientdevelopment. Lawyers know that they must generate new business for their firms, buttheir current approach doesn’t deliver a steady stream of clients (and that leaves themstruggling in their practice). This program teaches lawyers how to attract a steady streamof great clients using both online and off-line techniques. When used consistently, Sharon’s 5Step Client Attraction System will generate a steady stream of 5 star clients (which resultsin steady cash flow too).Resources mentioned:Registration for the Law Firm Growth Summit 2024 is now open! Reserve your FREE spot now!Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Send us a textShownotes can be found at https://www.profitwithlaw.com/0429.In this Law Firm Growth Summit 2021 session replay, Mark Homer, Founder of GNGF, gives us an easy strategy to have content across all channels your potential clients may be using.You know that a content strategy is important. However, your potential clients are spending more time online. These potential clients are fractured across many online channels as they spend more time on social media, watching online videos, reading email, and turning to Google more and more to answer any questions they have.  Therefore your content strategy needs to be multi-channel. Instead of creating more work for you, we can repurpose content to hit these multiple channels. When you leave this session, you will have a 90 day editorial calendar in 45 minutes. All built around repurposing 3-6 simple content ideas that you can execute quickly.Resources mentioned:Registration for the Law Firm Growth Summit 2024 is now open! Reserve your FREE spot now!Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereWorksheet: https://4.gngf.com/90-dayJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Send us a textShownotes can be found at https://www.profitwithlaw.com/428.Are you tired of your law firm being stuck in the startup stage? If you’re ready to kickstart the growth of your business, then this episode is for you!In this Law Firm Growth Summit 2022 session replay, Ronnie Deaver, founder of NoBull Marketing, explains how to use Google My Business to get your law firm out of the startup stage. He also offers expert insights on how to make sure you don’t lose any leads.Resources mentioned:Registration for the Law Firm Growth Summit 2024 is now open! Reserve your FREE spot now!Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Send us a textShownotes can be found at https://www.profitwithlaw.com/427.In this Law Firm Growth Summit 2019 session replay, Jan Roos, CEO of CaseFuel and author of the book “The Legal Marketing Fastlane” talks about How to Double Your Case Files without Spending Another Cent on Marketing. He talks about why spending more money to have “big engine” marketing gets minimal return on investment, and why legal firms should focus instead on a more lean and more effective marketing process.Resources mentioned:Registration for the Law Firm Growth Summit 2024 is now open!Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereRegistration for the Law Firm Growth Summit 2024 is now open!CLIO Report from CLIO ConferenceSmith AIBombBombJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Send us a textShownotes can be found at https://www.profitwithlaw.com/426.Running a law firm always comes with tough challenges. It is not enough to know you need to make tough decisions; you also need to know how to make correct ones. You’ve got to ask the right questions: How do you enact women empowerment? When should you hire vs when should you implement more technology? What data do you need to look at?In this episode, Jaimee Hall joins us to discuss the two most common mistakes of law firm owners: not maximizing their use of technology and not tracking important metrics. She talks about how you can make the right calls that will elevate your law firm. Jaimee also shares the key metrics you should track and the importance of strategic planning. Lastly, she offers insights on women empowerment in the legal industry.If you want to gain confidence in making tough decisions that will elevate your law firm, then this episode is for you.Resources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereConnect with Jamie: LinkedIn | EmailLegal Back Office websiteRead Jamie’s blog, Why I Love Lawyers (And Why You Should Too), here!Track your metrics: Law Perform | firmTRAKTime tracking tool: TimeularJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

Send us a textShownotes can be found at https://www.profitwithlaw.com/425.If you're feeling overwhelmed by the daunting task of maximizing your law firm's value for potential sale, then you are not alone! As a law firm owner, you may be struggling to delegate responsibilities, cultivate a thriving team, and create a profitable business that's attractive to potential buyers. Instead of feeling confident about the value of your firm, you might feel stuck and unsure where to focus your efforts.In this episode of the Profit with Law podcast, Moshe Amsel sits down with Brooke Lively to delve into the critical factors that impact the sellability and value of law firms. Brooke, a financial expert specializing in helping law firms optimize their operations, shares invaluable insights into how understanding the numbers in a law firm can significantly impact its potential sale value. She emphasizes the importance of turning a law firm into a valuable asset by focusing on profitability, cash flow, and ensuring the owner is not the central figure in the business. The conversation delves into the specific factors that potential buyers scrutinize when evaluating a law firm for purchase, emphasizing the significance of financials, marketing, sales and intake, operations, and people. This episode provides a wealth of guidance for law firm owners and aspiring entrepreneurs looking to maximize the value of their firms and attract potential buyers.Chapters:00:00 Introduction to Brooke Lively08:27 Key Factors in Evaluating a Law Firm's Value14:36 The Importance of Minimal Owner Involvement17:25 Importance of Firm Culture and Hiring Processes18:47 Firm Capacity and Billing Goals21:27 Technology Adoption and Firm Value23:52 Overcoming Overwhelm30:07 Helping Employees Find Success40:06 People are Assets44:08 Preparing a Business for SaleResources mentioned:Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereTraction: Get a Grip on Your Business by Gino WickmanRocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business by Gino Wickman and Mark C. WintersConnect with Brooke Lively: LinkedInExit On Top: Sell Your Law Firm to the Right Person at the Right Time for the Right Price by Brooke LivelyCathCapJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn -