Content Is Profit

Are you struggling to stay consistent with your content creation? No worries! We got you!Today we go over how to achieve consistency by following a few strategic steps. First, forget about finding the "perfect format" or "secret sauce." Every content creator has a unique journey. Focus on what you enjoy creating—whether it's blogs, podcasts, or YouTube videos. Start small and commit to a consistent schedule, whether that's once a week or more frequently. Next, analyze your resources. Conduct a time and resource study to see how much time you can dedicate each week.If you have a team, assess their skills—can they help with video editing, podcast production, or social media clipping? If needed, consider hiring professionals to fill any gaps. Choose your platforms wisely. Engage where you love to spend time. This makes the process more fun and sustainable. Follow these steps. You'll make a strong content plan. It will boost your visibility and build real connections with your audience & become better at this Content Game!PS: You can listen to my mini rant on the latest Podcast Episode :) Timestamped Overview:01:00 Social presence important; creating content is essential.06:17 Assess content creation process, allocate resources effectively.08:57 Allocate time and resources for content creation.13:02 Creating content consistently is key for success.14:34 Episodes were below or above.Connect with Fonzi:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

Ever wondered how to truly connect with your audience and make your content stand out?Even with a very small audience...We are stoked to chat with our friend Ina Coveney, a master of authentic relationships and a Lord of the Rings level wizard in leveraging authority through content creation.She flew all the way from Boston to record a few in person interviews and we had the honor to do back to back conversations 🙏Ina shared her unique approach to building genuine connections. It’s not just about handing out branded swag, but making meaningful gestures that leave a lasting impression.You'll be surprised the role of her show rebrand is playing on this, how the BIG payout will be.That's why we decided to dive in and ask about her unique podcast strategy.She shares the massive change on doing in-person interviews, and why she decided to elevate every aspect of her production.Whether you’re new at creating content or revamping your brand’s message, today's conversation will get you closer to a big win!Enjoy!Timestamped Overview:06:21 Ina reflects on changing directions.07:50 Started podcast, wanted fame, got burned out.11:11 Feeling inspired, 10x, travel, commitment, change, business.14:28 In-person podcasts elevate authority, led to Miami.18:39 Strategic podcast renaming for program alignment and audience.22:06 Ina Nutshell: From Screen Name to Business.24:47 Creating impactful content hierarchy enhances status.28:08 Meeting influencer led to surreal realization.29:55 Preparing for an interview with a willing subject.35:12 Embrace discomfort to achieve business success.37:29 Actively working towards fulfilling dreams and success.41:55 Maintaining and developing guest relationships is crucial.45:37 Genuine connections and thoughtful gifts with impact.48:23 Focus on actions, not admiration. Step up.Connect with Ina:WebsiteInstagramLinkedInConnect with Fonzi:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

Deirdre Tshien, Founder and CEO of Capsho, sits down to discuss creating captivating content that resonates with your audience. They delve into the importance of agility in the digital world, balancing entertainment and education in content, and the power of consistency in content creation. The conversation also touches on the quality of the message vs. production value, the significance of visual hooks in short form videos, and the strategic approach to content creation for podcast success.

Are you ready to unlock your child's full potential and set them on the path to lifelong success? Let me introduce you to Jeff Mansen and his son Nate, the dynamic duo behind "The Prodigy Kid" & “The Ultimate Lemonade Stand” method. Their approach is revolutionizing how we think about education and entrepreneurship for kids.Jeff, the mastermind behind "The Prodigy Kid" book & the Ultimate Lemonade Stand" program, believes in the power of experiential learning. By immersing his son Nate in the world of business from a young age, he’s not just teaching him how to make money—he’s instilling confidence, self-learning skills, and a strong understanding of marketing and sales.Starting simple is key. Jeff’s method begins with basic entrepreneurial activities, like selling water or hosting a lemonade stand. Imagine your child, like Nate, learning to make $200 a week, understanding the importance of investing, and visualizing wealth accumulation over a lifetime. These practical lessons are more than just ways to earn money—they’re foundational skills for future success.Nate's transformation from a shy kid to a confident young entrepreneur is nothing short of inspiring. Whether selling Capri Suns, Red Bulls, or running his own lemonade stand, Nate's journey provides a roadmap for other kids to follow.Join Jeff’s mission to challenge the norms of traditional education. Promote early entrepreneurial activities to help your child realize their full potential. Don’t wait—empower your child now and pave the way for a brighter future.Connect with Jeff:FacebookThe Prodigy Kid BookLinkedInConnect with Fonzi:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

Tom Rossi, co-founder of Buzzsprout, and Alex Sanfilippo, founder of Podmatch, discuss the hidden value of long-form content creation. They share insights on monetization strategies, the effectiveness of smaller shows, and the importance of consistent hard work. The conversation covers the listener-a-day growth strategy, the benefits of high-quality audio content, and the value of building affinity with listeners. They also touch on the challenges of securing sponsorships and the simplified podcast launch process provided by platforms like Buzzsprout.

Ever wonder how some content creators skyrocket their growth and create a buzz around their brand?Here's the secret—smart growth partnerships!Today Content is Profit, we debrief a call I had with our partners from Hubspot.We talked about a few ways you can approach your platform growth, and how you can present a great opportunity to potential investors.First up, do your best to diversify your content.Instead of sticking to one format, why not multipurpose your core content across audio, video, and text?A lot of people are talking about this one, but we see just a few executing correctly. Take advantage of this!Next, we talked about how important is a multichannel strategy.It's not just about being everywhere; it's about being where it matters most. By collaborating with partners who share your vision, you can cross-promote and tap into new audiences seamlessly.... the best part, is not that complicated ;)We also touched on the power of centralizing your efforts.Having a dedicated hub for your content, like a website that showcases your work and dives deeper into your topics, can draw in more organic traffic and keep your audience coming back for more.Again, most people preach this, but hard to execute. We share a very simple way for you to get started today... no lie.Lastly, Personal Branding made an appearance.Connecting with your audience on a personal level by showing the real people behind the content humanizes your brand and builds stronger, more meaningful partnerships.(Spoiler alert, this is not for everyone)Ready to take your content strategy to the next level and forge partnerships that propel your business forward?Enjoy!Timestamped Overview:01:30 Maximizing impact through strategic multimedia partnerships.03:28 Company investment in platform for long-term growth.10:11 Sustainable workflows, investment in long-term success.11:01 Simple solutions for sustainable multimedia content creation.Connect with Fonzi:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

Expert in streamlining operations, Natalie Skinner, shares insights on cutting customer dropout rates and improving customer connections. She discusses using tech tools for business management, enhancing onboarding processes, and building deeper customer relationships. Learn about making powerful changes to take your business to the next level.

Do you ever feel overwhelmed by the crazy demands of social media?Today we spoke with our friend Katie Brinkley, fellow Podcaster, agency owner, and author of the book The Social Shift.She shared her unique approach to social media strategy that promises to simplify your life and drastically improve your business's reach.When I first heard her strategy it seemed like the complete opposite of what we’ve always talked about, but the more I listened, the more complementary they became!Imagine boosting your engagement by up to 1100%! This is her simple framework can help you achieve!Katie's 4-post method isn't focused on increasing quantity but on enhancing the quality of your posts.We began by fixing the awareness problem. We pinpointed the real challenges your audience faces. Then, we crafted messages that deeply resonate with them.We also chatted about how to create and maintain an actual loyal and engaged community!We wrapped the show by walking through the last step and digging deep into how to actually execute this in just 30 min per day.It is a no brainer!Katie's strategy is designed to slice through the clutter, align each post with a specific purpose, and drive tangible results—all while preventing burnout.We had a blast and learned a ton!Are you ready to shake things up?Timestamped Overview:04:45 Challenges facing business owners and sports parents.08:35 Content should resonate and be accessible to all.10:28 Consistency and elaboration are essential for growth.16:07 Creators feeling overworked, prioritizing message over production.19:12 Creating problem awareness led to successful strategy.23:57 Struggling with professional creativity and marketing strategies.25:14 Focused user engagement on various platforms is crucial.30:33 Engage with ideal clients using high-tech tools.33:34 Transitioning from content to engagement strategy examples.35:57 Encourage audience engagement for valuable listener interaction.38:23 Desensitization to viral content; Power in conversation.Connect with Katie:WebsiteFacebookInstagramLinkedInTwitterConnect with Fonzi:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

Ready to unlock the full potential of your business? In this riveting episode of Content Is Profit, we sat down with the incredible Stephanie Kwong, a master at subconscious rewiring, to discuss how tapping into your mind's hidden potential can propel your business forward. Stephanie transformed her own career from six to seven figures, and she’s sharing her secrets on how to supercharge your growth through positive affirmations and hypnosis.Here are the golden nuggets you'll walk away with: Morning & Evening Rituals: Stephanie reveals how to harness the natural hypnotic state we experience 30 minutes before sleep and right after waking up. By using this window to plant success-focused affirmations, you can reprogram your mind for prosperity. Affirmation Consistency: Making affirmations a daily habit can elevate your energy and focus, drawing you toward your goals like a magnet. The Magic of Personal Connections: Stephanie emphasizes the importance of strong relationships. By genuinely investing in others and keeping personal notes, you can build trust that transforms both your personal and professional life.Ready to rewire your subconscious for success? Start by listening to prosperity-focused hypnosis tracks, writing down your achievements in the present tense daily, and making small gestures to deepen your client relationships.Tune in to this fascinating conversation with Stephanie Kwong on Content Is Profit, and take charge of your subconscious tools to grow your business today!#BusinessGrowth #SubconsciousRewiring #EntrepreneurSuccess #StephanieKwong #ContentIsProfit #PodcastHighlights #MindsetShift #NetworkingTips #PositiveAffirmationsTimestamped Overview:00:00 Emphasize impactful work for listeners and viewers.05:40 Coaching to rewire subconscious limitations for success.08:57 Consistently sharing online led to audience growth.11:48 Praise for your beautiful, invested storytelling.19:38 Attract through landing page, freebie, video offer.23:39 Identifying struggles, promoting vision, and leveraging insights.26:16 Overcoming camera shyness, mindset, and action.28:32 Personal growth is key to business success.31:02 Overcome fear of imperfection, share content freely.34:53 Overindulgence in ice cream, procrastination, and self-doubt.39:33 Using inner work and hypnosis for success.42:18 Identifies challenges and stresses importance of consistency.45:07 Protect precious time, control what enters mind.48:54 Building relationships is key to business success.52:34 Recognizing and supporting others' greatness is superpower.55:39 Clear obstacles to create impact and share knowledge.Connect with Stephanie Kwong:FacebookInstagramLinkedInConnect with Fonzi:FacebookInstagramLinkedInTwitterConnect with LUISDA:FacebookInstagramLinkedInTwitterSubscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.You can find this episode plus all previous episodes here.If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

Suzie Becker redefines content creation by weaving community impact into every episode, merging it with philanthropy. She shares tips on managing content creation fatigue, emphasizing the importance of authenticity and strong messaging for community impact. Suzie highlights the value of quality sound for attracting listeners and offers steps to get started on a purposeful content journey.