

The Perfect RIA
Matthew Jarvis, CFP® & Micah Shilanski, CFP®
Welcome to The Perfect RIA podcast, the ultimate resource for advisors who want to master time management, optimize advisor-client interactions, achieve unparalleled profitability, and maximize value in their practice. Hosted by industry experts Matthew Jarvis, CFP®, and Micah Shilanski, CFP®, this podcast is your blueprint for success.
Matthew and Micah don't talk theory; they share what has worked for them in the real world. They cut through the noise to deliver practical advice that you can implement immediately so you can make the most of your time—allowing you to spend more of it outside the office.
Whether you're a seasoned advisor or just starting out, The Perfect RIA podcast equips you with the tools and knowledge you need to excel. Tune in and transform your advisory practice into a powerhouse of success.
Matthew and Micah don't talk theory; they share what has worked for them in the real world. They cut through the noise to deliver practical advice that you can implement immediately so you can make the most of your time—allowing you to spend more of it outside the office.
Whether you're a seasoned advisor or just starting out, The Perfect RIA podcast equips you with the tools and knowledge you need to excel. Tune in and transform your advisory practice into a powerhouse of success.
Episodes
Mentioned books

Aug 23, 2024 • 7min
The Power of Personal Growth,Value Adds and Freedom in Your Practice
Aaron Palmer, who shares his inspiring journey to sobriety, joins the discussion on overcoming industry challenges like addiction and achieving work-life balance. He emphasizes the importance of value-added services in financial advisory, like conducting unclaimed property searches. The conversation also touches on transitioning from growth to freedom in practice, with insights on client selectivity and effective systematization that allow advisors to focus on high-value activities. It's a powerful blend of personal experience and professional strategies.

Aug 22, 2024 • 30min
Will I Ever Experience Freedom as a Business Owner?
Jamie Shilanski, a financial advisor known for her insights on strategic growth, shares her journey toward achieving freedom in business. She discusses how top-performing advisors can elevate their practices by focusing on discerning client relationships and fostering team independence. Jamie addresses the emotional hurdles of leadership, particularly the guilt of stepping back, while emphasizing the importance of empowering teams to drive success. She also touches on investing in growth and mastering constructive feedback to create a sustainable path to professional freedom.

Aug 19, 2024 • 31min
The Ripple Effect of Positive Change and Impactful Value Adds with Guest Aaron Palmer [Episode 270]
Matthew Jarvis chats with Aaron Palmer, a financial advisor who has successfully merged his professional journey with personal growth. Aaron reveals a straightforward yet impactful strategy to enhance client relationships, emphasizing empathy and proactivity. He shares his personal battle with addiction, highlighting how overcoming it has transformed his career perspective. The conversation covers the importance of strategic delegation and proven success methods, giving advisors tools to focus on high-value activities and improve client satisfaction.

Aug 16, 2024 • 8min
From Invisible to Invaluable: Your Marketing Efforts and Growth Strategies
Matt and Micah challenge the prevalent belief that flashy websites guarantee success, advocating for authenticity and solid strategies instead. They highlight how committing to a marketing plan for a year can transform results. Jamie discusses the significance of intentionality for growth-stage advisors, focusing on defining a target audience to stand out. She shares innovative referral generation tactics and emphasizes engaging clients in meaningful ways to cultivate natural referrals. Together, they redefine what it means to effectively attract and retain clients.

Aug 15, 2024 • 30min
How to Grow Your Practice
Jamie Shilanski, an expert in guiding financial advisors, shares her insights on practice growth. She emphasizes the three pivotal stages of an advisor’s journey: growth, freedom, and enterprise. Communication and strategic marketing are crucial during the growth phase. Advisors must define a clear target audience, specialize in a niche, and create compelling marketing messages. Shilanski discusses the importance of understanding clients as individuals and the power of specialization for driving meaningful connections and success.

Aug 12, 2024 • 24min
Not Bringing on New Clients? It's Because You're Playing Office [Episode 269]
Micah and Matt dive into the marketing challenges faced by financial advisors. They argue that flashy aesthetics don't replace genuine communication and understanding client needs. Exploring the importance of niche marketing, they emphasize the value of consistent strategies over time. The hosts stress the necessity of engaging content and highlight the mundane yet crucial aspects of client engagement. Finally, they share actionable steps to boost marketing efficiency, urging advisors to adapt and commit to their chosen strategies for lasting impact.

Aug 9, 2024 • 6min
Seamlessly Integrating Estate Planning and Building Client Trust
In this recap episode of The Perfect RIA podcast, Amber Kuhn highlights key insights from this week. On Monday, Danny Lorfink, co-founder of Wealth.com, joined Matt to discuss how their estate planning tool can help advisors provide more value to clients. The platform allows advisors to maintain a "quarterback" position in estate planning discussions without crossing legal boundaries. Financial advisors are encouraged to view estate planning as an essential component of any comprehensive financial plan. On Thursday, Jamie emphasized the importance of the "authority principle" in building client trust. This approach can be particularly valuable when discussing complex topics like estate planning with clients and helps your clients feel more confident in working with you. Resources in today's episode: - Episode Website - Streamlining Estate Planning with Technology with Guest Danny Lohrfink [Episode 268] - The Power of Authority - Why We Follow Experts

Aug 8, 2024 • 19min
The Power of Authority - Why We Follow Experts
Jamie Shilanski is exploring the critical intersection of professionalism and likability in the world of financial planning. With a spotlight on estate planning, she offers expert insights that every financial advisor should consider. The episode unpacks the powerful 'authority principle,' revealing how perceived authority and trust can make or break a financial advisor's relationship with clients. But it's not just about numbers and legal jargon. Skilled financial advisors can address their clients' deepest uncertainties and provide emotional relief through comprehensive estate planning. Jamie's advice underscores the importance of empathy and understanding in delivering top-notch financial guidance. The Power of Authority - Why We Follow Experts

Aug 5, 2024 • 26min
Streamlining Estate Planning with Technology with Guest Danny Lohrfink [Episode 268]
In this episode, Matthew Jarvis sits down with Danny Lohrfink, the innovative co-founder of Wealth.com, to explore how financial advisors can improve their practice through estate planning. Matt and Danny dive into estate planning as a crucial yet often overlooked area where financial advisors can provide immense value to their clients. They discuss how Wealth.com's cutting-edge technology is simplifying the complex world of estate planning, making it more accessible and efficient for both advisors and clients. Throughout the conversation, you'll hear inspiring accounts of financial advisors who have successfully integrated estate planning into their services, enhancing client relationships and boosting their bottom line. Streamlining Estate Planning with Technology with Guest Danny Lohrfink [Episode 268] Resources in today's episode: - Matt Jarvis: Website | LinkedIn - Danny Lohrfink: Website | LinkedIn

Aug 2, 2024 • 8min
What Makes a Portfolio Successful and the Rule of Two
Matt, a portfolio stability expert, emphasizes that lasting client satisfaction stems from resilient portfolios rather than just market performance. Micah, a thought leader, provocatively questions if financial advisors focus too much on investments, suggesting they should also enhance their overall value to clients. Jamie introduces the innovative 'Rule of Two,' explaining how repeated client inquiries indicate deeper concerns, prompting advisors to reach out. This approach fosters better communication and strengthens client relationships.


