My Amazon Guy

Steven Pope, founder of My Amazon Guy, shares the top pitfalls to avoid when selling on Amazon. He discusses neglecting inventory management, overlooking essential PPC strategies, and ignoring critical SEO practices. Pope's experience as an Amazon seller offers valuable tips on what not to do. Learn about the importance of focusing on the four pillars of Amazon and the need to continuously optimize for success. Discover the significance of taking action, problem-solving, and seizing opportunities in your Amazon FBA business.

Send us a textSteven Pope shares the strategies he used to revive one of his top products and skyrocket its sales back to the top.Learn how to:1. Adjust pricing to boost sales2. Target the right keywords3. Use PPC campaigns to increase visibility4. Optimize your listing with A+ content5. Use compelling imagery to highlight your product's unique qualitiesYou'll learn how to harness the power of PPC campaigns to boost visibility, leveraged A+ content to optimize the listing, and used compelling imagery to emphasize the product's unique qualities. Transform a struggling product into a sales powerhouse. Uncover the strategies, insights, and actionable tips that can help you recover and reignite your own best-selling items.🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RCHAPTERS------------------0:00 Sales Recovery Success Story1:08 Historical Account1:51 Price Changes Strategy and Impact4:25 Subscribe and Save Strategy4:59 Keyword Strategy and Ads7:09 Ads Campaign Management9:30 Search Term Performance Report11:21 SEO and Listing Optimization14:35 Keyword Journey and SEO Phases22:03 Recap of strategiesSupport the show

Join the livestream with Kevin Sanderson and Vince Montero as they answer burning PPC questions. Topics include ACoS management, auto campaigns for research, video ads effectiveness, budget optimization, and Amazon ads advantages.

Learn how to optimize your Amazon product listings with AI-generated content and strategic keyword placement. Discover the importance of focusing on strike zone keywords and utilizing alt text for better indexing. Explore tips for selecting and optimizing keywords, as well as incorporating them in various sections. Understand the importance of running PPC campaigns to improve SEO ranking and the significance of having both FBA and merchant fulfilled versions for every product on Amazon.

Send us a textPPC costs keep going upPinterest adsMore data, more reportsBrand AnalyticsFBA storage limits Q4 every year from here on outWe don’t see an Amazon competitor emerge until at least 2026The fastest way to grow on Amazon will continue to be add new productsUnlock the future of Amazon for FBA sellers with Stephen Pope, founder of My Amazon Guide! In this insightful video, Stephen delves into predictions, best practices, and trends for 2023 and beyond.🔮 Prediction 1: Rising PPC Costs 🔮Stephen predicts that Pay-Per-Click (PPC) costs will surge due to limited ad space within Amazon's search results. As the ad real estate becomes scarcer, costs will rise, especially with Amazon venturing into off-platform advertising, such as Pinterest.📈 Prediction 2: Empowerment with Data 📈Discover how Amazon is set to provide sellers with even more data, equipping them with insights to enhance their PPC strategies. Stephen highlights tools like the Search Query Performance Report and Brand Analytics, helping sellers make informed decisions.📦 Prediction 3: Q4 Storage Limits 📦Get ready for permanent Q4 storage limits on Amazon. Stephen breaks down the capacity restrictions that sellers might face during the holiday season and how these limitations can impact your storage costs and IPI score.🌐 Prediction 4: No Amazon Competitor Soon 🌐Stephen explains why Amazon's FBA logistics and delivery capabilities are light-years ahead of the competition, making it unlikely for a rival to emerge before 2026. He discusses platforms like TikTok and Walmart, shedding light on their challenges in catching up to Amazon.💡 Prediction 5: Grow Through New Product Launches 💡Stephen emphasizes the enduring strategy of launching new products to drive growth on Amazon. You can seize new opportunities in the marketplace by continually expanding your product line and enhancing product quality, packaging, and cost-effectiveness.For more actionable insights and strategies, be sure to watch Stephen's video on using Product Explorer to uncover your next winning product idea. Stay ahead in the ever-evolving landscape of Amazon selling by subscribing to My Amazon Guide and tuning in for regular updates!🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RCHAPTERS------------------0:00 PredicSupport the show

Send us a textMastering Amazon PPC: Unlock the Power of Click-Through Rates!Are your Amazon PPC campaigns leaving you with questions about click-through rates (CTR)? Wondering if your CTR is up to par? I'm Steven Pope, the mastermind behind My Amazon Guy, and I'm here to unravel the secrets of CTR and guide you toward PPC success. 🚀Now, let's talk strategy. Did you know that a strong CTR can actually reduce your costs? Amazon loves to flaunt ads that get clicks, so they're more likely to show them, which means lower bids for you. But don't jump the gun and optimize solely based on CTR. There's more to the story.Don't get lost in the CTR frenzy. Optimize your PPC campaigns based on ACoS, manage your bids wisely, and explore our CTR playlist for a treasure trove of insights.🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RCHAPTERS-------------------0:00 Amazon PPC and Click-Through Rates (CTR)1:03 CTR based on campaign types2:05 CTR vs PPC3:10 ACoS optimization3:37 More CTR optimization tipsSupport the show

Send us a textWatch as Evangeline from My Amazon Guy reveals potent enhancements for your Amazon strategy.Uncover the traffic-driving magic of keywords and harness a dynamic balance between organic and sponsored ratios. Explore untapped potential, closing the gap between you and competitors, increasing visibility, and boosting revenue.Dive into optimizing your image gallery, A+ content, and listings. Craft compelling titles, bullet points, and captivating images that resonate with your audience. Discover modules that silence competitors and maximize listing impact.Ready to supercharge your Amazon sales? We master PPC, SEO, design, catalog merchandising, empowering your business growth.🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RCHAPTERS------------------0:00 Amazon Strategy0:45 Keyword Distribution and Performance Analysis3:00 Market Share Analysis4:06 Image Gallery Enhancement5:03 A+ Content5:55 Comprehensive ServicesSupport the show

Send us a text🔥 Ready to break free from Google's realm? Join our interactive tribe as we light up the comment section of this awe-inspiring video: https://www.youtube.com/myamazonguy🌟 Experience why we're the town's talk, backed by nearly 100 ecstatic reviews about My https://myamazonguy.com/testimonials/🎬 Craving captivating binge-worthy content this weekend? Look no further! 🍿 Immerse yourself in our wildly popular Amazon Tutorial playlists and elevate your expertise: https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/🔥 Seize this extraordinary opportunity now!#MyAmazonGuy #AmazonTutorials #LevelUp #Entrepreneurship #ElevateYourBusiness #KnowledgeIsPower 🌟Timestamps:0:00 - Introduction and Q&A session0:27 - Jason's absence due to a conference0:34 - Amazon's brand registry issues1:07 - Deactivating listings due to recalls2:32 - Benchmark metrics3:24 - Adding a second video without A+ content4:26 - Improving product visibility6:03 - Keywords in product titles10:35 - Changing campaign strategy to Dynamic Up and Down12:32 - Help for starting Amazon FBA15:59 - "Platinum keywords" and PPC resources19:11 - Reducing out-of-stock effects20:42 - Challenges of product restocking24:51 - Playing "Starfield"26:03 - Listings going live early27:16 - Lowering CPC with Dynamic Bids30:47 - Tax information and accounts in Brand Registry31:32 - Changing campaign strategy33:24 - Handling product selection35:27 - Excitement for the Q&A session37:46 - Estimating market demand39:11 - Avoiding going out of stock41:00 - Finding product selection resources43:03 - Seller Central experience44:26 - Calculating TACoS45:04 - PPC campaigns and keyword ranking46:25 - Combining reviews for variations48:03 - Removing product reviews and appeals50:34 - Amazon's appeal process for brand issues51:44 - Handling shipping costs52:22 - Video ads on Amazon53:14 - PPC strategy for new products54:28 - Vine reviews and starting PPC55:04 - Ranking for more keywords56:03 - SEO updates and competing with established products59:05 - Dealing with Chinese sellers and trademarks1:00:00 - Labeling for FBA shipments1:11:12 - Selecting keywords for listings1:11:39 - Jason's assistance with the Amazon brand1:12:56 - Adding flavors and attributes1:13:27 - Resolving issues with Amazon tickets1:13:56 - Optimizing successful products1:14:48 - Amazon AI detecting brand names1:15:28 - Balancing SEO text and design1:16:55 - Competing with products with more reviews1:18:48 - Market share vs. reviews1:19:42 - Shipment marked as delivered but not received by AmazonSupport the show

Send us a textHow Much Does Amazon PPC Cost? #amazonppc How much does PPC usually cost?What is a good click-through rate for Amazon PPC?Picture this: You're diving into the world of Amazon PPC, and you're on the brink of success. But hold up, how much should you budget for this game-changing advertising strategy? The answer might just surprise you.In the last 30 days, I've been crunching the numbers for my own campaigns, and the results are in. The average cost per click across different categories is fluctuating, but fear not — I'm here to guide you through it.Here's where the magic happens, if your product thrives on repeat business, a calculated loss upfront might be your ticket. But if you're in it for one-time purchases, every click counts. Every PPC sale sparks a chain reaction, yielding three organic sales within six months. It's the gift that keeps on giving and don't even think about turning off PPC — it's your ticket to keyword domination.🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RCHAPTERS-------------------0:00 Amazon PPC and how to do it1:01 PPC Budgeting3:01 Amazon PPC vs Amazon SEO4:00 Challenges in Amazon PPCSupport the show

Send us a textSteven Pope shares the latest update on his struggle with Amazon's sudden brand registry removal and reveals the significant damage done to his brand, Age of Sage, due to this unexpected development.Clicking on his listings now directs customers to the search results page instead of his Brand store, disrupting customer experience, leading to lost sales, and other various issues including redirecting to other stores.Amazon's lack of clear communication and the removal of thousands of attorneys from Brand Registry have created a chaotic situation for sellers. He highlights the need for Amazon to address these issues and provides a glimpse into the challenges Amazon sellers face.Stay updated on Steven's journey by subscribing to My Amazon Guy and exploring the full series to gain insights into dealing with Amazon's complex policies and unexpected obstacles.🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RCHAPTERS-------------------0:00 losing brand registry and its impact0:11 Competitors ads and other brands products0:39 Broken links1:20 Amazon Seller Support Delays 2:29 Removal of thousands of attorneys and brandsSupport the show